Dstillery Audiences

NCAA FANS

Audience Size: 2.3 Million Devices

Explore the NCAA Fans Audience

Below you'll find more information about the NCAA Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the NCAA Fans audience.

Dstillery Crafted Audiences

INTERESTS

The NCAA Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the NCAA Fans audience is College Football Fans.

Interest Composition Index
College Football Fans 62.98% 36.37x
NCAA Football Fans 63.50% 36.22x
College Athletic Scholarships Researchers 58.47% 35.04x
March Madness Enthusiasts 59.51% 34.46x
MLB Fans 50.87% 32.92x
ESPN Enthusiasts 51.86% 32.39x
NFL Fans 50.80% 31.40x
Olympic Sports Enthusiasts 58.76% 30.36x
Cleveland Cavaliers Fans 41.56% 28.54x
High School Sports Researchers 52.11% 27.86x
Composition Percentage: The overlap percentage between the NCAA Fans audience and the Interest attribute.
Index: A comparison of the NCAA Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The NCAA Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the NCAA Fans audience is Talbots.

Location Composition Index
Talbots 0.01% 1.69x
Jos A. Bank Clothiers 0.01% 1.45x
White House Black Market 0.01% 1.43x
Banana Republic 0.01% 1.32x
Buckle 0.01% 1.30x
Carhartt 0.21% 1.29x
Dressbarn 0.01% 1.29x
Chicos 0.01% 1.15x
Mens Wearhouse 0.02% 1.14x
Victoria's Secret 0.02% 1.12x
Composition Percentage: The overlap percentage between the NCAA Fans audience and the Location attribute.
Index: A comparison of the NCAA Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The NCAA Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the NCAA Fans audience is bigten.org.

Website Composition Index
bigten.org 1.06% 53.98x
ncaa.org 5.09% 51.08x
njcaa.org 1.27% 49.36x
offtackleempire.com 2.53% 46.52x
prephoops.com 1.29% 46.40x
espnmediazone.com 1.22% 46.38x
btn.com 1.06% 45.75x
dearoldgold.com 1.18% 45.66x
prestosports.com 1.42% 44.17x
rydercup.com 1.48% 43.42x
Composition Percentage: The overlap percentage between the NCAA Fans audience and the Web attribute.
Index: A comparison of the NCAA Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the NCAA Fans audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 0.46% 34.63x
Florida College Athletics 4.95% 31.07x
Virginia Athletics 0.54% 30.99x
Southeast College Athletics 1.80% 30.38x
Pac 12 Sports 1.17% 29.37x
College Sports 1.74% 27.57x
New England & Ivy League Sports 2.78% 26.32x
Upstate New York State Athletics 0.22% 26.11x
Lacrosse College Athletics 1.12% 25.88x
Tennis, Golf & Boxing 6.56% 20.35x
Composition Percentage: The overlap percentage between the NCAA Fans audience and the Content Affinity attribute.
Index: A comparison of the NCAA Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The NCAA Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male