Dstillery Audiences

NCAA FANS

Audience Size: 2.1 Million Devices

Explore the NCAA Fans Audience

Below you'll find more information about the NCAA Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the NCAA Fans audience.

Dstillery Crafted Audiences

INTERESTS

The NCAA Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the NCAA Fans audience is NCAA Football Fans.

Interest Composition Index
NCAA Football Fans 62.93% 75.81x
March Madness Enthusiasts 58.80% 71.80x
College Football Fans 64.89% 68.75x
MLB Fans 45.43% 55.97x
Duke Blue Devils Fans 49.27% 55.40x
ESPN Enthusiasts 41.27% 55.03x
Golf Course Researchers 5.56% 53.35x
High School Sports Researchers 48.97% 53.09x
NFL Fans 39.28% 51.06x
Notre Dame Fighting Irish Fans 37.81% 49.10x
Composition Percentage: The overlap percentage between the NCAA Fans audience and the Interest attribute.
Index: A comparison of the NCAA Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The NCAA Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the NCAA Fans audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.55% 1.78x
Johnston and Murphy 0.22% 1.52x
Talbots 0.07% 1.51x
Bonobos 0.09% 1.47x
Buckle 0.26% 1.43x
LL Bean 0.01% 1.42x
White House Black Market 0.32% 1.39x
Mens Wearhouse 0.68% 1.37x
Chicos 0.09% 1.37x
Free People 0.04% 1.34x
Composition Percentage: The overlap percentage between the NCAA Fans audience and the Location attribute.
Index: A comparison of the NCAA Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The NCAA Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the NCAA Fans audience is collegesportsmadness.com.

Website Composition Index
collegesportsmadness.com 1.08% 95.35x
umterps.com 1.87% 87.55x
flowrestling.org 1.15% 86.86x
d3hoops.com 1.23% 84.54x
bloggingthebracket.com 1.10% 83.02x
clemsontigers.com 1.91% 82.20x
verbalcommits.com 5.05% 81.31x
btn.com 5.42% 80.84x
nusports.com 1.84% 79.76x
brownbears.com 1.60% 79.50x
Composition Percentage: The overlap percentage between the NCAA Fans audience and the Web attribute.
Index: A comparison of the NCAA Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the NCAA Fans audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 1.86% 47.50x
Virginia Athletics 1.97% 40.39x
Southeast College Athletics 6.67% 40.19x
Florida College Athletics 15.23% 39.24x
Pac 12 Sports 5.80% 38.10x
Lacrosse College Athletics 3.92% 35.89x
Upstate New York State Athletics 0.57% 34.77x
College Sports 4.75% 34.15x
New England & Ivy League Sports 8.86% 30.08x
Sports News & Apparel 32.38% 25.18x
Composition Percentage: The overlap percentage between the NCAA Fans audience and the Content Affinity attribute.
Index: A comparison of the NCAA Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The NCAA Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male