Dstillery Audiences

NCAA FANS

Audience Size: 1.6 Million Devices

Explore the NCAA Fans Audience

Below you'll find more information about the NCAA Fans audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the NCAA Fans audience.

Dstillery Crafted Audiences

INTERESTS

The NCAA Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the NCAA Fans audience is College Football Fans.

Interest Composition Index
College Football Fans 62.11% 45.33x
College Athletic Scholarships Researchers 56.36% 44.48x
NCAA Football Fans 62.29% 44.34x
MLB Fans 52.92% 43.78x
March Madness Enthusiasts 61.59% 42.39x
NFL Fans 51.45% 40.96x
ESPN Enthusiasts 55.21% 40.86x
Olympic Sports Enthusiasts 60.08% 40.11x
Cleveland Cavaliers Fans 40.75% 39.08x
Nashville Activity Researchers 31.55% 36.49x
Composition Percentage: The overlap percentage between the NCAA Fans audience and the Interest attribute.
Index: A comparison of the NCAA Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The NCAA Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the NCAA Fans audience is Old Navy.

Location Composition Index
Old Navy 0.01% 1.49x
Journeys 0.01% 1.30x
Carhartt 0.08% 1.08x
Composition Percentage: The overlap percentage between the NCAA Fans audience and the Location attribute.
Index: A comparison of the NCAA Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The NCAA Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the NCAA Fans audience is ncaa.org.

Website Composition Index
ncaa.org 2.10% 70.30x
tarheelblog.com 1.07% 64.75x
testudotimes.com 1.01% 64.38x
pga.com 3.42% 59.41x
ncsasports.org 2.46% 56.08x
offtackleempire.com 1.87% 54.64x
thedailygopher.com 2.09% 53.20x
zagsblog.com 2.24% 52.59x
teamusa.org 2.57% 50.42x
midmajormadness.com 1.21% 49.85x
Composition Percentage: The overlap percentage between the NCAA Fans audience and the Web attribute.
Index: A comparison of the NCAA Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the NCAA Fans audience is Florida College Athletics.

Content Affinity Composition Index
Florida College Athletics 2.70% 39.15x
College Sports 1.00% 36.71x
Virginia Athletics 0.30% 36.12x
Illinois College Sports 0.41% 36.08x
Upstate New York State Athletics 0.09% 35.54x
Southeast College Athletics 1.25% 35.23x
New England & Ivy League Sports 1.50% 33.61x
Lacrosse College Athletics 0.55% 30.77x
Pac 12 Sports 1.14% 29.21x
Tennis, Golf & Boxing 3.64% 28.41x
Composition Percentage: The overlap percentage between the NCAA Fans audience and the Content Affinity attribute.
Index: A comparison of the NCAA Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The NCAA Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male