Dstillery Audiences

NCAA FOOTBALL FANS

Audience Size: 2.5 Million Devices

Explore the NCAA Football Fans Audience

Below you'll find more information about the NCAA Football Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the NCAA Football Fans audience.

Dstillery Crafted Audiences

INTERESTS

The NCAA Football Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the NCAA Football Fans audience is March Madness Enthusiasts.

Interest Composition Index
March Madness Enthusiasts 67.54% 55.40x
College Football Fans 65.07% 52.45x
NCAA Fans 59.09% 50.57x
Duke Blue Devils Fans 53.03% 40.55x
Clemson Tigers Fans 53.91% 39.97x
ESPN Enthusiasts 46.78% 39.23x
ACC Fans 47.53% 39.12x
High School Sports Researchers 48.75% 37.18x
Notre Dame Fighting Irish Fans 46.17% 37.02x
Big 12 Fans 45.45% 35.78x
Composition Percentage: The overlap percentage between the NCAA Football Fans audience and the Interest attribute.
Index: A comparison of the NCAA Football Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The NCAA Football Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the NCAA Football Fans audience is Belk.

Location Composition Index
Belk 0.02% 1.77x
Talbots 0.04% 1.44x
Carhartt 0.07% 1.38x
Brooks Brothers 0.03% 1.33x
Chicos 0.06% 1.31x
The North Face 0.02% 1.24x
Tommy Bahama 0.03% 1.24x
Eddie Bauer 0.02% 1.24x
White House Black Market 0.09% 1.20x
Jos A. Bank Clothiers 0.07% 1.19x
Composition Percentage: The overlap percentage between the NCAA Football Fans audience and the Location attribute.
Index: A comparison of the NCAA Football Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The NCAA Football Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the NCAA Football Fans audience is diehards.com.

Website Composition Index
diehards.com 2.27% 66.17x
seccountry.com 2.96% 61.00x
big12sports.com 2.17% 58.82x
pgatourlive.com 1.18% 58.36x
d1baseball.com 4.45% 57.92x
landof10.com 8.10% 56.34x
pac-12.com 1.67% 55.96x
rolltide.com 1.54% 55.14x
goheels.com 1.52% 54.39x
theopen.com 2.84% 53.43x
Composition Percentage: The overlap percentage between the NCAA Football Fans audience and the Web attribute.
Index: A comparison of the NCAA Football Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the NCAA Football Fans audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 0.91% 35.32x
Southeast College Athletics 3.53% 30.29x
Pac 12 Sports 2.79% 28.34x
Virginia Athletics 1.04% 28.13x
Florida College Athletics 8.63% 27.99x
Upstate New York State Athletics 0.35% 23.86x
Lacrosse College Athletics 1.95% 23.78x
College Sports 2.83% 23.33x
Sports News & Apparel 20.48% 19.86x
New England & Ivy League Sports 4.29% 19.26x
Composition Percentage: The overlap percentage between the NCAA Football Fans audience and the Content Affinity attribute.
Index: A comparison of the NCAA Football Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The NCAA Football Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male