Dstillery Audiences

NCAA FOOTBALL FANS

Audience Size: 5.1 Million Devices

Explore the NCAA Football Fans Audience

Below you'll find more information about the NCAA Football Fans audience, broken down in different categories based on their digital and physical behaviors. These are 5.1 million unique devices whose actions qualify for the NCAA Football Fans audience.

Dstillery Crafted Audiences

INTERESTS

The NCAA Football Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the NCAA Football Fans audience is March Madness Enthusiasts.

Interest Composition Index
March Madness Enthusiasts 38.81% 31.59x
NCAA Fans 38.30% 27.85x
College Football Fans 43.78% 27.80x
ACC Fans 32.76% 22.90x
Duke Blue Devils Fans 35.67% 22.86x
Clemson Tigers Fans 36.89% 21.54x
Notre Dame Fighting Irish Fans 31.31% 21.46x
NFL Fans 27.37% 20.86x
Florida State Seminoles Fans 31.13% 20.86x
Ohio State Buckeyes Fans 30.67% 20.83x
Composition Percentage: The overlap percentage between the NCAA Football Fans audience and the Interest attribute.
Index: A comparison of the NCAA Football Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The NCAA Football Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the NCAA Football Fans audience is Belk.

Location Composition Index
Belk 0.02% 1.32x
Chicos 0.07% 1.32x
Lululemon 0.06% 1.26x
Urban Outfitters 0.05% 1.24x
Talbots 0.07% 1.23x
LOFT 0.05% 1.21x
Columbia 0.01% 1.20x
Tommy Bahama 0.03% 1.18x
Ann Taylor 0.02% 1.16x
Madewell 0.02% 1.16x
Composition Percentage: The overlap percentage between the NCAA Football Fans audience and the Location attribute.
Index: A comparison of the NCAA Football Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The NCAA Football Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the NCAA Football Fans audience is d1baseball.com.

Website Composition Index
d1baseball.com 1.26% 61.84x
diehards.com 7.42% 59.58x
underdogdynasty.com 1.21% 57.34x
hookem.com 1.07% 54.95x
clemsontigers.com 1.78% 51.71x
offtackleempire.com 1.12% 51.09x
big12sports.com 2.99% 51.09x
seccountry.com 7.24% 50.86x
bustingbrackets.com 4.24% 50.00x
saturdayblitz.com 3.54% 49.57x
Composition Percentage: The overlap percentage between the NCAA Football Fans audience and the Web attribute.
Index: A comparison of the NCAA Football Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the NCAA Football Fans audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 0.88% 21.54x
Southeast College Athletics 3.81% 19.69x
Florida College Athletics 8.70% 19.30x
Virginia Athletics 1.10% 19.26x
Pac 12 Sports 4.01% 18.68x
Upstate New York State Athletics 0.37% 17.01x
Lacrosse College Athletics 2.57% 16.58x
College Sports 2.99% 15.96x
New England & Ivy League Sports 5.14% 13.66x
Sports News & Apparel 24.89% 13.54x
Composition Percentage: The overlap percentage between the NCAA Football Fans audience and the Content Affinity attribute.
Index: A comparison of the NCAA Football Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The NCAA Football Fans audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male