Explore the NCAA Football Fans Audience
Below you'll find more information about the NCAA Football Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the NCAA Football Fans audience.
INTERESTS
The NCAA Football Fans audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the NCAA Football Fans audience is March Madness Enthusiasts.
| Interest | Composition | Index |
| March Madness Enthusiasts | 67.54% | 55.40x |
| College Football Fans | 65.07% | 52.45x |
| NCAA Fans | 59.09% | 50.57x |
| Duke Blue Devils Fans | 53.03% | 40.55x |
| Clemson Tigers Fans | 53.91% | 39.97x |
| ESPN Enthusiasts | 46.78% | 39.23x |
| ACC Fans | 47.53% | 39.12x |
| High School Sports Researchers | 48.75% | 37.18x |
| Notre Dame Fighting Irish Fans | 46.17% | 37.02x |
| Big 12 Fans | 45.45% | 35.78x |
Composition Percentage:
The overlap percentage between the NCAA Football Fans audience and the Interest attribute.
Index: A comparison of the NCAA Football Fans audience to the internet population.
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APPAREL RETAILERS
The NCAA Football Fans audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the NCAA Football Fans audience is Belk.
| Location | Composition | Index |
| Belk | 0.02% | 1.77x |
| Talbots | 0.04% | 1.44x |
| Carhartt | 0.07% | 1.38x |
| Brooks Brothers | 0.03% | 1.33x |
| Chicos | 0.06% | 1.31x |
| The North Face | 0.02% | 1.24x |
| Tommy Bahama | 0.03% | 1.24x |
| Eddie Bauer | 0.02% | 1.24x |
| White House Black Market | 0.09% | 1.20x |
| Jos A. Bank Clothiers | 0.07% | 1.19x |
Composition Percentage:
The overlap percentage between the NCAA Football Fans audience and the Location attribute.
Index: A comparison of the NCAA Football Fans audience to the internet population.
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WEBSITES
The NCAA Football Fans audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the NCAA Football Fans audience is diehards.com.
| Website | Composition | Index |
| diehards.com | 2.27% | 66.17x |
| seccountry.com | 2.96% | 61.00x |
| big12sports.com | 2.17% | 58.82x |
| pgatourlive.com | 1.18% | 58.36x |
| d1baseball.com | 4.45% | 57.92x |
| landof10.com | 8.10% | 56.34x |
| pac-12.com | 1.67% | 55.96x |
| rolltide.com | 1.54% | 55.14x |
| goheels.com | 1.52% | 54.39x |
| theopen.com | 2.84% | 53.43x |
Composition Percentage:
The overlap percentage between the NCAA Football Fans audience and the Web attribute.
Index: A comparison of the NCAA Football Fans audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the NCAA Football Fans audience is Illinois College Sports.
| Content Affinity | Composition | Index |
| Illinois College Sports | 0.91% | 35.32x |
| Southeast College Athletics | 3.53% | 30.29x |
| Pac 12 Sports | 2.79% | 28.34x |
| Virginia Athletics | 1.04% | 28.13x |
| Florida College Athletics | 8.63% | 27.99x |
| Upstate New York State Athletics | 0.35% | 23.86x |
| Lacrosse College Athletics | 1.95% | 23.78x |
| College Sports | 2.83% | 23.33x |
| Sports News & Apparel | 20.48% | 19.86x |
| New England & Ivy League Sports | 4.29% | 19.26x |
Composition Percentage:
The overlap percentage between the NCAA Football Fans audience and the Content Affinity attribute.
Index: A comparison of the NCAA Football Fans audience to the internet population.
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DEMOGRAPHICS
The NCAA Football Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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