NCAA FOOTBALL FANS

Audience Size: 2.6 Million Devices

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Explore the NCAA Football Fans Audience

Below you'll find more information about the NCAA Football Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the NCAA Football Fans audience.

INTERESTS

The NCAA Football Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the NCAA Football Fans audience is March Madness Enthusiasts.

Interest	Composition	Index
March Madness Enthusiasts	65.20%	49.59x
College Football Fans	61.24%	49.21x
NCAA Fans	50.53%	47.91x
College Athletic Scholarships Researchers	47.50%	40.52x
ESPN Enthusiasts	46.24%	37.49x
ACC Fans	45.71%	36.23x
High School Sports Researchers	46.51%	34.52x
Clemson Tigers Fans	51.74%	34.38x
Notre Dame Fighting Irish Fans	46.09%	34.36x
Duke Blue Devils Fans	46.83%	34.34x

Composition Percentage: The overlap percentage between the NCAA Football Fans audience and the Interest attribute.

Index: A comparison of the NCAA Football Fans audience to the internet population.

APPAREL RETAILERS

The NCAA Football Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the NCAA Football Fans audience is Maurices.

Location	Composition	Index
Maurices	0.02%	1.33x
Old Navy	0.02%	1.27x
Chicos	0.01%	1.21x
Buckle	0.02%	1.19x
Gymboree	0.01%	1.18x
Carhartt	0.15%	1.16x
Dressbarn	0.01%	1.10x
Express	0.01%	1.05x
Mens Wearhouse	0.01%	1.00x
Victoria's Secret	0.02%	0.92x

Composition Percentage: The overlap percentage between the NCAA Football Fans audience and the Location attribute.

Index: A comparison of the NCAA Football Fans audience to the internet population.

WEBSITES

The NCAA Football Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the NCAA Football Fans audience is underdogdynasty.com.

Website	Composition	Index
underdogdynasty.com	1.15%	60.44x
tarheelblog.com	1.06%	57.56x
ncaa.org	1.89%	56.01x
offtackleempire.com	1.79%	51.97x
chopchat.com	2.20%	51.53x
dawnofthedawg.com	1.23%	50.09x
slapthesign.com	2.06%	49.08x
midmajormadness.com	1.19%	48.95x
thedailygopher.com	1.95%	48.68x
collegeandmagnolia.com	1.04%	48.26x

Composition Percentage: The overlap percentage between the NCAA Football Fans audience and the Web attribute.

Index: A comparison of the NCAA Football Fans audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the NCAA Football Fans audience is Illinois College Sports.

Content Affinity	Composition	Index
Illinois College Sports	0.31%	36.95x
Southeast College Athletics	1.15%	33.62x
Virginia Athletics	0.29%	32.79x
Florida College Athletics	2.40%	32.72x
Upstate New York State Athletics	0.10%	32.53x
College Sports	0.89%	31.41x
Pac 12 Sports	0.85%	30.10x
Lacrosse College Athletics	0.54%	27.53x
New England & Ivy League Sports	1.27%	27.20x
Tennis, Golf & Boxing	2.95%	21.08x

Composition Percentage: The overlap percentage between the NCAA Football Fans audience and the Content Affinity attribute.

Index: A comparison of the NCAA Football Fans audience to the internet population.

DEMOGRAPHICS

The NCAA Football Fans audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male