Explore the NCAA Football Fans Audience
Below you'll find more information about the NCAA Football Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the NCAA Football Fans audience.
INTERESTS
The NCAA Football Fans audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the NCAA Football Fans audience is March Madness Enthusiasts.
| Interest | Composition | Index |
| March Madness Enthusiasts | 67.80% | 52.43x |
| College Football Fans | 65.55% | 51.14x |
| NCAA Fans | 51.16% | 49.79x |
| College Athletic Scholarships Researchers | 51.60% | 43.46x |
| ACC Fans | 47.28% | 37.91x |
| ESPN Enthusiasts | 43.42% | 36.93x |
| Notre Dame Fighting Irish Fans | 46.11% | 36.14x |
| Duke Blue Devils Fans | 49.07% | 36.09x |
| Clemson Tigers Fans | 54.07% | 35.65x |
| SEC Fans | 43.35% | 35.19x |
Composition Percentage:
The overlap percentage between the NCAA Football Fans audience and the Interest attribute.
Index: A comparison of the NCAA Football Fans audience to the internet population.
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APPAREL RETAILERS
The NCAA Football Fans audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the NCAA Football Fans audience is Lululemon.
| Location | Composition | Index |
| Lululemon | 0.02% | 1.83x |
| Talbots | 0.02% | 1.63x |
| Belk | 0.01% | 1.59x |
| Jos A. Bank Clothiers | 0.03% | 1.46x |
| LOFT | 0.03% | 1.30x |
| Chicos | 0.03% | 1.28x |
| White House Black Market | 0.03% | 1.21x |
| Buckle | 0.03% | 1.20x |
| Carhartt | 0.29% | 1.15x |
| Mens Wearhouse | 0.04% | 1.15x |
Composition Percentage:
The overlap percentage between the NCAA Football Fans audience and the Location attribute.
Index: A comparison of the NCAA Football Fans audience to the internet population.
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WEBSITES
The NCAA Football Fans audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the NCAA Football Fans audience is underdogdynasty.com.
| Website | Composition | Index |
| underdogdynasty.com | 1.78% | 60.44x |
| big12sports.com | 1.75% | 55.98x |
| midmajormadness.com | 1.21% | 53.41x |
| insidenu.com | 1.65% | 50.28x |
| allfortennessee.com | 3.05% | 50.04x |
| rubbingtherock.com | 5.48% | 49.94x |
| collegeandmagnolia.com | 1.17% | 49.49x |
| hookemheadlines.com | 2.28% | 49.35x |
| bustingbrackets.com | 7.47% | 49.32x |
| rockytoptalk.com | 3.70% | 49.22x |
Composition Percentage:
The overlap percentage between the NCAA Football Fans audience and the Web attribute.
Index: A comparison of the NCAA Football Fans audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the NCAA Football Fans audience is Virginia Athletics.
| Content Affinity | Composition | Index |
| Virginia Athletics | 0.37% | 36.27x |
| Illinois College Sports | 0.91% | 32.65x |
| Southeast College Athletics | 2.36% | 31.20x |
| Florida College Athletics | 1.67% | 31.19x |
| College Sports | 0.67% | 30.15x |
| Pac 12 Sports | 2.85% | 29.73x |
| Upstate New York State Athletics | 0.07% | 26.00x |
| New England & Ivy League Sports | 1.28% | 24.39x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.28% | 20.25x |
| Lacrosse College Athletics | 0.35% | 19.86x |
Composition Percentage:
The overlap percentage between the NCAA Football Fans audience and the Content Affinity attribute.
Index: A comparison of the NCAA Football Fans audience to the internet population.
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DEMOGRAPHICS
The NCAA Football Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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