Dstillery Audiences

NFL FANS

Audience Size: 4.3 Million Devices

Explore the NFL Fans Audience

Below you'll find more information about the NFL Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the NFL Fans audience.

Dstillery Crafted Audiences

INTERESTS

The NFL Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the NFL Fans audience is San Francisco 49ers Fans.

Interest Composition Index
San Francisco 49ers Fans 62.01% 40.57x
Cincinnati Bengals Fans 58.66% 40.05x
ESPN Enthusiasts 62.75% 39.97x
Los Angeles Rams Fans 60.07% 39.33x
Kansas City Chiefs Fans 58.83% 38.41x
Miami Dolphins Fans 56.64% 38.24x
MLB Fans 54.96% 36.36x
Minnesota Vikings Fans 52.93% 36.27x
Tampa Bay Buccaneers Fans 55.55% 35.61x
Washington Redskins Fans 53.25% 35.61x
Composition Percentage: The overlap percentage between the NFL Fans audience and the Interest attribute.
Index: A comparison of the NFL Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The NFL Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the NFL Fans audience is Dressbarn.

Location Composition Index
Dressbarn 0.04% 1.27x
Talbots 0.03% 1.17x
Eddie Bauer 0.02% 1.15x
American Eagle Outfitters 0.06% 1.15x
Belk 0.01% 1.15x
Lane Bryant 0.04% 1.13x
Tommy Bahama 0.01% 1.13x
Journeys 0.11% 1.12x
Ann Taylor 0.02% 1.12x
Buckle 0.06% 1.10x
Composition Percentage: The overlap percentage between the NFL Fans audience and the Location attribute.
Index: A comparison of the NFL Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The NFL Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the NFL Fans audience is footballmaven.io.

Website Composition Index
footballmaven.io 3.12% 49.60x
profootballweekly.com 2.62% 42.47x
weei.com 1.29% 40.78x
ramblinfan.com 1.73% 40.55x
draftscout.com 1.74% 40.40x
raisingzona.com 1.03% 40.12x
revengeofthebirds.com 3.30% 39.96x
playerprofiler.com 1.37% 39.78x
boltsfromtheblue.com 2.13% 39.69x
drafttek.com 2.46% 39.63x
Composition Percentage: The overlap percentage between the NFL Fans audience and the Web attribute.
Index: A comparison of the NFL Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the NFL Fans audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 0.41% 17.25x
Fantasy Sports 38.28% 17.20x
Sports Apparel 0.82% 17.04x
Southeast College Athletics 1.57% 14.81x
Florida College Athletics 4.19% 13.73x
Pac 12 Sports 1.28% 13.73x
Virginia Athletics 0.46% 13.67x
Gossip & Rumors 30.36% 12.91x
Upstate New York State Athletics 0.19% 12.81x
Assorted Topics (Viral Media, Paid Traffic) 12.47% 12.67x
Composition Percentage: The overlap percentage between the NFL Fans audience and the Content Affinity attribute.
Index: A comparison of the NFL Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The NFL Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male