Explore the NFL Fans Audience
Below you'll find more information about the NFL Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the NFL Fans audience.
INTERESTS
The NFL Fans audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the NFL Fans audience is ESPN Enthusiasts.
| Interest | Composition | Index |
| ESPN Enthusiasts | 60.77% | 49.97x |
| San Francisco 49ers Fans | 61.75% | 49.32x |
| Cincinnati Bengals Fans | 58.06% | 49.04x |
| Los Angeles Rams Fans | 59.65% | 48.56x |
| Kansas City Chiefs Fans | 59.31% | 46.32x |
| Miami Dolphins Fans | 56.80% | 46.24x |
| MLB Fans | 54.02% | 45.61x |
| Minnesota Vikings Fans | 53.05% | 44.18x |
| Washington Redskins Fans | 52.67% | 43.98x |
| Olympic Sports Enthusiasts | 63.76% | 43.57x |
Composition Percentage:
The overlap percentage between the NFL Fans audience and the Interest attribute.
Index: A comparison of the NFL Fans audience to the internet population.
Curious about what else the NFL Fans audience is interested in?
Sign Up
APPAREL RETAILERS
The NFL Fans audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the NFL Fans audience is Talbots.
| Location | Composition | Index |
| Talbots | 0.03% | 1.34x |
| Coach | 0.03% | 1.20x |
| White House Black Market | 0.05% | 1.20x |
| Uniqlo | 0.01% | 1.20x |
| Free People | 0.02% | 1.20x |
| Madewell | 0.02% | 1.20x |
| Banana Republic | 0.06% | 1.17x |
| Gymboree | 0.04% | 1.17x |
| Brooks Brothers | 0.02% | 1.16x |
| Mens Wearhouse | 0.06% | 1.16x |
Composition Percentage:
The overlap percentage between the NFL Fans audience and the Location attribute.
Index: A comparison of the NFL Fans audience to the internet population.
Want to find more of the NFL Fans audience in the real world?
Sign Up
WEBSITES
The NFL Fans audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the NFL Fans audience is footballmaven.io.
| Website | Composition | Index |
| footballmaven.io | 4.09% | 67.46x |
| drafttek.com | 2.44% | 58.60x |
| raisingzona.com | 1.16% | 58.54x |
| fantasycpr.com | 1.09% | 58.51x |
| ramblinfan.com | 2.06% | 58.29x |
| profootballweekly.com | 3.36% | 57.70x |
| awfulannouncing.com | 1.18% | 57.40x |
| boltbeat.com | 2.05% | 56.32x |
| revengeofthebirds.com | 3.86% | 56.24x |
| weei.com | 1.90% | 55.84x |
Composition Percentage:
The overlap percentage between the NFL Fans audience and the Web attribute.
Index: A comparison of the NFL Fans audience to the internet population.
Want to see more of the websites the NFL Fans audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the NFL Fans audience is Sports Apparel.
| Content Affinity | Composition | Index |
| Sports Apparel | 0.73% | 20.88x |
| Illinois College Sports | 0.46% | 18.91x |
| Fantasy Sports | 37.35% | 18.78x |
| Southeast College Athletics | 1.71% | 15.23x |
| Pac 12 Sports | 1.41% | 14.67x |
| Florida College Athletics | 4.38% | 14.02x |
| Latest Sports News | 87.54% | 13.83x |
| Assorted Topics (Viral Media, Paid Traffic) | 11.38% | 13.80x |
| Cars, Travel & Food | 0.25% | 13.68x |
| Virginia Athletics | 0.49% | 13.56x |
Composition Percentage:
The overlap percentage between the NFL Fans audience and the Content Affinity attribute.
Index: A comparison of the NFL Fans audience to the internet population.
Want to see more of the Content Affinities the NFL Fans audience visits?
Sign Up
DEMOGRAPHICS
The NFL Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
Interested in seeing other characteristics of the NFL Fans audience?
Sign Up