Dstillery Audiences

NATURAL PET FOOD SHOPPERS

Audience Size: 3 Million Devices

Explore the Natural Pet Food Shoppers Audience

Below you'll find more information about the Natural Pet Food Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Natural Pet Food Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Natural Pet Food Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Natural Pet Food Shoppers audience is Pet Lovers.

Interest Composition Index
Pet Lovers 20.07% 15.92x
Pet Owners 21.62% 14.65x
Pet Medication Shoppers 18.98% 14.07x
Puppy and Dog Adopters 16.85% 13.35x
Pet Health and Nutrition Researchers 16.58% 12.83x
Vacuum Shoppers 18.48% 12.66x
Heart Surgery Researchers 13.26% 12.58x
Pet Food Shoppers 18.68% 12.57x
Retired Assisted Living Shoppers 14.07% 12.25x
Veterinarians 16.90% 12.17x
Composition Percentage: The overlap percentage between the Natural Pet Food Shoppers audience and the Interest attribute.
Index: A comparison of the Natural Pet Food Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Natural Pet Food Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Natural Pet Food Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.07% 1.25x
Composition Percentage: The overlap percentage between the Natural Pet Food Shoppers audience and the Location attribute.
Index: A comparison of the Natural Pet Food Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Natural Pet Food Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Natural Pet Food Shoppers audience is freekibble.com.

Website Composition Index
freekibble.com 3.87% 44.93x
petmd.com 5.50% 17.70x
petsmart.com 2.68% 15.84x
vetinfo.com 1.06% 15.27x
veterinarypracticenews.com 1.04% 14.61x
pethealthnetwork.com 1.02% 14.33x
welovecatsandkittens.com 2.50% 12.90x
lovemeow.com 5.33% 12.73x
scribol.com 1.94% 12.26x
petsuppliesplus.com 3.27% 11.90x
Composition Percentage: The overlap percentage between the Natural Pet Food Shoppers audience and the Web attribute.
Index: A comparison of the Natural Pet Food Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Natural Pet Food Shoppers audience is Pet Supplies.

Content Affinity Composition Index
Pet Supplies 0.87% 18.41x
Concert Posters 0.03% 12.88x
Home Decoration - Crafts & Kids 0.06% 10.81x
Paper & Packaging 0.03% 9.66x
Disease Cluster 0.12% 9.06x
Bird Watching 0.10% 8.81x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.06% 8.75x
Holistic Medicine 0.02% 8.64x
Pet Forums 1.22% 7.96x
Natural & Healthy Living Researchers 0.10% 7.95x
Composition Percentage: The overlap percentage between the Natural Pet Food Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Natural Pet Food Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Natural Pet Food Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female