Dstillery Audiences

NATURE AND OUTDOORS BOOK READERS

Audience Size: 2.4 Million Devices

Explore the Nature and Outdoors Book Readers Audience

Below you'll find more information about the Nature and Outdoors Book Readers audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Nature and Outdoors Book Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Nature and Outdoors Book Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nature and Outdoors Book Readers audience is Documentary Film Fans.

Interest Composition Index
Documentary Film Fans 50.64% 143.94x
Charitable Organization Supporters 46.15% 135.04x
Marines 47.44% 126.18x
Voters 41.67% 122.64x
LED Lighting Shoppers 40.38% 122.49x
Ivy League College Researchers 47.44% 122.25x
Hardware Shoppers 41.67% 121.91x
Pilots 41.03% 121.47x
Online Health Researchers 40.38% 119.57x
Beach House Second Home Owners 38.46% 115.95x
Composition Percentage: The overlap percentage between the Nature and Outdoors Book Readers audience and the Interest attribute.
Index: A comparison of the Nature and Outdoors Book Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Nature and Outdoors Book Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nature and Outdoors Book Readers audience is Chicos.

Location Composition Index
Chicos 0.01% 1.27x
Mens Wearhouse 0.01% 1.26x
Carhartt 0.18% 1.16x
Victoria's Secret 0.01% 1.13x
Maurices 0.01% 1.11x
Composition Percentage: The overlap percentage between the Nature and Outdoors Book Readers audience and the Location attribute.
Index: A comparison of the Nature and Outdoors Book Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Nature and Outdoors Book Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Nature and Outdoors Book Readers audience is nationalgeographic.com.

Website Composition Index
nationalgeographic.com 43.36% 112.35x
ampproject.org 27.70% 61.32x
petmd.com 22.59% 57.56x
findlaw.com 17.81% 53.12x
huffingtonpost.com 21.67% 53.11x
nerdwallet.com 24.50% 52.73x
instructables.com 31.89% 50.77x
harvard.edu 16.20% 47.90x
fodors.com 14.58% 47.67x
irishtimes.com 15.92% 46.88x
Composition Percentage: The overlap percentage between the Nature and Outdoors Book Readers audience and the Web attribute.
Index: A comparison of the Nature and Outdoors Book Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nature and Outdoors Book Readers audience is Photography.

Content Affinity Composition Index
Photography 11.54% 35.99x
Ireland Cluster 10.90% 32.93x
Local Events & Travel Guide 14.74% 28.52x
Medical Diagnostics 10.90% 26.68x
Pacific Northwest Sports & News Cluster 9.62% 26.57x
Environmental Conservation 0.13% 26.47x
Liberal Media 32.69% 26.46x
Assorted Topics (Viral Media, Paid Traffic) 20.51% 26.27x
San Francisco Bay Area Cluster 19.23% 25.48x
London Tourism 0.09% 25.21x
Composition Percentage: The overlap percentage between the Nature and Outdoors Book Readers audience and the Content Affinity attribute.
Index: A comparison of the Nature and Outdoors Book Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Nature and Outdoors Book Readers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female