Dstillery Audiences

NATURE AND OUTDOORS BOOK READERS

Audience Size: 1.5 Million Devices

Explore the Nature and Outdoors Book Readers Audience

Below you'll find more information about the Nature and Outdoors Book Readers audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Nature and Outdoors Book Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Nature and Outdoors Book Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nature and Outdoors Book Readers audience is Eco-Conscious Consumers.

Interest Composition Index
Eco-Conscious Consumers 23.27% 44.60x
Executive and C-Suite 25.56% 42.96x
Readers of Japanese Content 34.27% 40.43x
Cholesterol Researchers 16.92% 38.86x
Business Decision Makers 30.78% 37.80x
Documentary Film Fans 26.49% 37.21x
Financial Business Intelligence Researchers 25.79% 37.17x
Pilots 29.20% 36.54x
Ivy League College Researchers 19.40% 36.44x
Advertising Professionals 25.42% 35.75x
Composition Percentage: The overlap percentage between the Nature and Outdoors Book Readers audience and the Interest attribute.
Index: A comparison of the Nature and Outdoors Book Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Nature and Outdoors Book Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nature and Outdoors Book Readers audience is LOFT.

Location Composition Index
LOFT 0.01% 1.21x
Jos A. Bank Clothiers 0.01% 1.18x
American Eagle Outfitters 0.01% 1.06x
Old Navy 0.02% 1.05x
Chicos 0.01% 1.02x
The Childrens Place 0.02% 1.00x
Carhartt 0.12% 0.96x
Express 0.01% 0.93x
Victoria's Secret 0.02% 0.84x
Journeys 0.01% 0.81x
Composition Percentage: The overlap percentage between the Nature and Outdoors Book Readers audience and the Location attribute.
Index: A comparison of the Nature and Outdoors Book Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Nature and Outdoors Book Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Nature and Outdoors Book Readers audience is theconversation.com.

Website Composition Index
theconversation.com 3.18% 51.96x
airspacemag.com 1.62% 48.80x
hurriyetdailynews.com 2.80% 48.18x
dailygalaxy.com 2.02% 46.82x
nationalgeographic.com 41.15% 46.21x
discovermagazine.com 21.25% 45.98x
sciencemag.org 14.49% 38.34x
astronomy.com 5.99% 35.29x
explorersweb.com 1.80% 33.68x
wired2fish.com 1.22% 32.79x
Composition Percentage: The overlap percentage between the Nature and Outdoors Book Readers audience and the Web attribute.
Index: A comparison of the Nature and Outdoors Book Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nature and Outdoors Book Readers audience is Nature & Wildlife.

Content Affinity Composition Index
Nature & Wildlife 8.29% 43.57x
Australia & New Zealand Media 2.01% 26.42x
Assorted Topics (Power Trains, Drones, Web Design) 0.26% 24.79x
Natural & Healthy Living Researchers 0.14% 22.93x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 0.21% 21.23x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 4.79% 19.69x
Alaska Cluster 0.81% 16.55x
International Development & Health 0.06% 16.49x
Liberal Media 33.47% 16.48x
Science Education & Academia 0.28% 16.10x
Composition Percentage: The overlap percentage between the Nature and Outdoors Book Readers audience and the Content Affinity attribute.
Index: A comparison of the Nature and Outdoors Book Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Nature and Outdoors Book Readers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male