Dstillery Audiences

NATURE AND OUTDOORS BOOK READERS

Audience Size: 2.7 Million Devices

Explore the Nature and Outdoors Book Readers Audience

Below you'll find more information about the Nature and Outdoors Book Readers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Nature and Outdoors Book Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Nature and Outdoors Book Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nature and Outdoors Book Readers audience is Eco-Conscious Consumers.

Interest Composition Index
Eco-Conscious Consumers 53.08% 45.00x
Charitable Organization Supporters 54.10% 39.44x
Cholesterol Researchers 45.05% 39.38x
Environmental Activists 52.34% 38.46x
Home Custom Bedroom Decorators 39.42% 37.89x
Custom Home Lighting Shoppers 39.41% 37.87x
Liberal News Readers 39.04% 37.18x
Documentary Film Fans 45.02% 37.17x
History Buffs 44.34% 36.78x
Readers of Japanese Content 43.08% 36.76x
Composition Percentage: The overlap percentage between the Nature and Outdoors Book Readers audience and the Interest attribute.
Index: A comparison of the Nature and Outdoors Book Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Nature and Outdoors Book Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nature and Outdoors Book Readers audience is Everlane.

Location Composition Index
Everlane 0.01% 1.82x
Bonobos 0.13% 1.77x
REI 0.03% 1.74x
Patagonia 0.02% 1.44x
Jos A. Bank Clothiers 0.40% 1.37x
Supreme 0.01% 1.32x
Mens Wearhouse 0.61% 1.27x
Uniqlo 0.02% 1.24x
Columbia 0.02% 1.24x
Urban Outfitters 0.07% 1.23x
Composition Percentage: The overlap percentage between the Nature and Outdoors Book Readers audience and the Location attribute.
Index: A comparison of the Nature and Outdoors Book Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Nature and Outdoors Book Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Nature and Outdoors Book Readers audience is nationalgeographicexpeditions.com.

Website Composition Index
nationalgeographicexpeditions.com 1.50% 84.78x
onbeing.org 1.28% 65.70x
allaboutbirds.org 4.73% 60.12x
poetryfoundation.org 1.53% 59.55x
outsideonline.com 1.09% 54.51x
climatecentral.org 1.49% 54.50x
pewforum.org 1.23% 53.53x
people-press.org 1.26% 52.77x
nobelprize.org 2.38% 52.54x
scienceblogs.com 2.27% 52.38x
Composition Percentage: The overlap percentage between the Nature and Outdoors Book Readers audience and the Web attribute.
Index: A comparison of the Nature and Outdoors Book Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nature and Outdoors Book Readers audience is Nature & Wildlife.

Content Affinity Composition Index
Nature & Wildlife 18.73% 28.18x
Australia & New Zealand Media 11.63% 27.92x
Bird Watching 2.84% 26.29x
England Tourism 0.13% 25.25x
Environmental Conservation 0.15% 24.57x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 5.74% 23.38x
London Tourism 0.52% 23.32x
Feminism 2.15% 22.88x
Sports - Skiing, Snowboarding 0.04% 22.84x
Liberal Views on Government, Finance, and Economy 6.06% 22.45x
Composition Percentage: The overlap percentage between the Nature and Outdoors Book Readers audience and the Content Affinity attribute.
Index: A comparison of the Nature and Outdoors Book Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Nature and Outdoors Book Readers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female