Dstillery Audiences

NEW ENGLAND PATRIOTS FANS

Audience Size: 2.9 Million Devices

Explore the New England Patriots Fans Audience

Below you'll find more information about the New England Patriots Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the New England Patriots Fans audience.

Dstillery Crafted Audiences

INTERESTS

The New England Patriots Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New England Patriots Fans audience is NFL Fans.

Interest Composition Index
NFL Fans 39.94% 30.10x
Boston Red Sox Fans 36.01% 26.28x
Miami Dolphins Fans 32.32% 25.42x
Los Angeles Rams Fans 32.09% 24.59x
Fantasy Football Enthusiasts 34.11% 24.53x
Cincinnati Bengals Fans 32.79% 24.37x
New York Jets Fans 33.35% 23.96x
San Francisco 49ers Fans 31.27% 23.75x
Kansas City Chiefs Fans 32.62% 23.44x
Boston Trip Planners 37.63% 23.20x
Composition Percentage: The overlap percentage between the New England Patriots Fans audience and the Interest attribute.
Index: A comparison of the New England Patriots Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New England Patriots Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New England Patriots Fans audience is LL Bean.

Location Composition Index
LL Bean 0.01% 3.02x
Uniqlo 0.02% 1.92x
Abercrombie & Fitch 0.03% 1.63x
Talbots 0.06% 1.58x
Saint Laurent Paris 0.01% 1.58x
Patagonia 0.01% 1.53x
Ann Taylor 0.03% 1.38x
J. Crew 0.04% 1.35x
Armani 0.03% 1.34x
REI 0.02% 1.32x
Composition Percentage: The overlap percentage between the New England Patriots Fans audience and the Location attribute.
Index: A comparison of the New England Patriots Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The New England Patriots Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New England Patriots Fans audience is gillettestadium.com.

Website Composition Index
gillettestadium.com 1.22% 122.52x
tdgarden.com 0.63% 109.36x
verani.com 0.20% 106.43x
middlesexbank.com 0.25% 102.82x
hathawayfunerals.com 0.19% 102.06x
weei.com 14.59% 99.30x
itemlive.com 0.40% 98.74x
causewaycrowd.com 0.23% 98.32x
hockeyeastonline.com 0.75% 96.26x
newenglandboatshow.com 0.27% 95.57x
Composition Percentage: The overlap percentage between the New England Patriots Fans audience and the Web attribute.
Index: A comparison of the New England Patriots Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New England Patriots Fans audience is Online Games.

Content Affinity Composition Index
Online Games 4.70% 21.50x
Rhode Island Cluster 5.90% 19.75x
New Hampshire News 8.30% 19.28x
New England & Ivy League Sports 6.18% 17.32x
Sports Apparel 1.21% 16.17x
Alternative Streaming Services 0.89% 15.27x
Maine Cluster 8.37% 15.12x
Boston Cluster 51.50% 15.03x
Fantasy Sports 24.78% 14.59x
Upstate New York State Athletics 0.29% 13.45x
Composition Percentage: The overlap percentage between the New England Patriots Fans audience and the Content Affinity attribute.
Index: A comparison of the New England Patriots Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New England Patriots Fans audience resonates most for the following age and income brackets.
Age
18-24
Income
$75,000-$99,999