NEW ENGLAND PATRIOTS FANS

Audience Size: 3.9 Million Devices

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Explore the New England Patriots Fans Audience

Below you'll find more information about the New England Patriots Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the New England Patriots Fans audience.

INTERESTS

The New England Patriots Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New England Patriots Fans audience is NFL Fans.

Interest	Composition	Index
NFL Fans	46.77%	38.59x
Boston Red Sox Fans	40.87%	34.14x
Boston Celtics Fans	44.16%	33.44x
Cincinnati Bengals Fans	39.56%	33.42x
ESPN Enthusiasts	40.28%	33.12x
Los Angeles Rams Fans	40.42%	32.91x
Miami Dolphins Fans	40.31%	32.81x
Kansas City Chiefs Fans	40.96%	31.99x
San Francisco 49ers Fans	39.67%	31.69x
New York Jets Fans	38.84%	31.35x

Composition Percentage: The overlap percentage between the New England Patriots Fans audience and the Interest attribute.

Index: A comparison of the New England Patriots Fans audience to the internet population.

APPAREL RETAILERS

The New England Patriots Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New England Patriots Fans audience is LL Bean.

Location	Composition	Index
LL Bean	0.01%	3.27x
Talbots	0.04%	1.63x
The North Face	0.02%	1.54x
Brooks Brothers	0.03%	1.41x
Coach	0.04%	1.37x
Ralph Lauren	0.02%	1.33x
Urban Outfitters	0.03%	1.30x
Tommy Bahama	0.01%	1.29x
Free People	0.02%	1.29x
Ann Taylor	0.02%	1.29x

Composition Percentage: The overlap percentage between the New England Patriots Fans audience and the Location attribute.

Index: A comparison of the New England Patriots Fans audience to the internet population.

WEBSITES

The New England Patriots Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New England Patriots Fans audience is weei.com.

Website	Composition	Index
weei.com	2.52%	63.93x
patspulpit.com	12.56%	51.40x
musketfire.com	2.51%	50.63x
shaws.com	1.15%	49.49x
patriots.com	5.13%	48.05x
chowderandchampions.com	3.21%	47.56x
footballmaven.io	3.10%	45.42x
playerprofiler.com	1.42%	45.11x
cardis.com	1.07%	44.04x
overthemonster.com	3.47%	43.53x

Composition Percentage: The overlap percentage between the New England Patriots Fans audience and the Web attribute.

Index: A comparison of the New England Patriots Fans audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New England Patriots Fans audience is Online Games.

Content Affinity	Composition	Index
Online Games	4.84%	19.95x
Sports Apparel	0.69%	19.64x
Rhode Island Cluster	6.45%	18.78x
New Hampshire News	7.06%	18.31x
New England & Ivy League Sports	3.48%	15.35x
Fantasy Sports	28.21%	14.18x
Maine Cluster	7.57%	13.86x
Boston Cluster	51.66%	13.43x
Upstate New York State Athletics	0.20%	13.29x
Assorted Topics (Retail Products, Food Service, Package Delivery)	0.17%	12.60x

Composition Percentage: The overlap percentage between the New England Patriots Fans audience and the Content Affinity attribute.

Index: A comparison of the New England Patriots Fans audience to the internet population.

DEMOGRAPHICS

The New England Patriots Fans audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male