Dstillery Audiences

NEW ENGLAND PATRIOTS FANS

Audience Size: 3.7 Million Devices

Explore the New England Patriots Fans Audience

Below you'll find more information about the New England Patriots Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the New England Patriots Fans audience.

Dstillery Crafted Audiences

INTERESTS

The New England Patriots Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New England Patriots Fans audience is NFL Fans.

Interest Composition Index
NFL Fans 47.05% 37.41x
Boston Red Sox Fans 41.12% 33.59x
Boston Celtics Fans 43.10% 33.02x
ESPN Enthusiasts 40.29% 32.37x
Cincinnati Bengals Fans 39.50% 32.29x
Los Angeles Rams Fans 39.91% 32.16x
Miami Dolphins Fans 40.21% 31.60x
San Francisco 49ers Fans 39.33% 31.21x
Kansas City Chiefs Fans 40.59% 31.17x
Fantasy Football Enthusiasts 39.45% 30.70x
Composition Percentage: The overlap percentage between the New England Patriots Fans audience and the Interest attribute.
Index: A comparison of the New England Patriots Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New England Patriots Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New England Patriots Fans audience is LL Bean.

Location Composition Index
LL Bean 0.02% 2.39x
Ralph Lauren 0.02% 1.85x
Bonobos 0.15% 1.73x
Saint Laurent Paris 0.01% 1.53x
Madewell 0.02% 1.53x
White House Black Market 0.53% 1.52x
Jos A. Bank Clothiers 0.39% 1.45x
Patagonia 0.01% 1.40x
Armani 0.04% 1.39x
Mens Wearhouse 0.60% 1.34x
Composition Percentage: The overlap percentage between the New England Patriots Fans audience and the Location attribute.
Index: A comparison of the New England Patriots Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The New England Patriots Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New England Patriots Fans audience is weei.com.

Website Composition Index
weei.com 3.10% 66.55x
patriot-place.com 1.03% 62.18x
patspulpit.com 12.50% 54.02x
chowderandchampions.com 3.42% 51.99x
musketfire.com 2.32% 51.86x
patriots.com 5.92% 50.54x
shaws.com 1.41% 49.92x
fox25boston.com 1.20% 47.17x
cardis.com 1.18% 47.04x
celticsblog.com 3.88% 46.65x
Composition Percentage: The overlap percentage between the New England Patriots Fans audience and the Web attribute.
Index: A comparison of the New England Patriots Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New England Patriots Fans audience is Sports Apparel.

Content Affinity Composition Index
Sports Apparel 0.65% 20.02x
Online Games 4.65% 19.80x
Rhode Island Cluster 6.29% 18.81x
New Hampshire News 7.22% 18.41x
New England & Ivy League Sports 3.77% 16.26x
Upstate New York State Athletics 0.20% 14.02x
Maine Cluster 7.77% 13.73x
Fantasy Sports 27.62% 13.70x
Boston Cluster 51.68% 13.03x
Alternative Streaming Services 0.21% 12.91x
Composition Percentage: The overlap percentage between the New England Patriots Fans audience and the Content Affinity attribute.
Index: A comparison of the New England Patriots Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New England Patriots Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male