Dstillery Audiences

NEW ENGLAND PATRIOTS FANS

Audience Size: 2.8 Million Devices

Explore the New England Patriots Fans Audience

Below you'll find more information about the New England Patriots Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the New England Patriots Fans audience.

Dstillery Crafted Audiences

INTERESTS

The New England Patriots Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New England Patriots Fans audience is NFL Fans.

Interest Composition Index
NFL Fans 40.03% 30.86x
Boston Red Sox Fans 34.76% 27.58x
Miami Dolphins Fans 32.20% 26.76x
Fantasy Football Enthusiasts 33.22% 25.89x
Los Angeles Rams Fans 32.23% 25.56x
Cincinnati Bengals Fans 32.90% 25.17x
San Francisco 49ers Fans 30.69% 25.16x
New York Jets Fans 33.46% 24.91x
Kansas City Chiefs Fans 32.41% 24.17x
Boston Trip Planners 35.67% 23.91x
Composition Percentage: The overlap percentage between the New England Patriots Fans audience and the Interest attribute.
Index: A comparison of the New England Patriots Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New England Patriots Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New England Patriots Fans audience is LL Bean.

Location Composition Index
LL Bean 0.02% 3.10x
Uniqlo 0.03% 1.96x
Ralph Lauren 0.02% 1.77x
Talbots 0.09% 1.68x
Patagonia 0.01% 1.67x
REI 0.03% 1.64x
Abercrombie & Fitch 0.03% 1.60x
J. Crew 0.05% 1.56x
Ann Taylor 0.03% 1.42x
Supreme 0.00% 1.39x
Composition Percentage: The overlap percentage between the New England Patriots Fans audience and the Location attribute.
Index: A comparison of the New England Patriots Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The New England Patriots Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New England Patriots Fans audience is gillettestadium.com.

Website Composition Index
gillettestadium.com 1.01% 116.00x
weei.com 12.50% 95.74x
all22.com 3.35% 81.68x
musketfire.com 1.06% 80.46x
newenglandone.com 1.20% 78.89x
patriot-place.com 2.17% 78.54x
patriots.com 13.71% 75.67x
patspulpit.com 10.41% 72.73x
cardis.com 1.76% 68.23x
massrealty.com 1.76% 67.17x
Composition Percentage: The overlap percentage between the New England Patriots Fans audience and the Web attribute.
Index: A comparison of the New England Patriots Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New England Patriots Fans audience is Online Games.

Content Affinity Composition Index
Online Games 4.80% 22.65x
Rhode Island Cluster 6.12% 20.45x
New Hampshire News 8.45% 19.80x
New England & Ivy League Sports 6.57% 17.43x
Alternative Streaming Services 0.79% 16.03x
Fantasy Sports 25.95% 15.40x
Sports Apparel 1.35% 15.36x
Maine Cluster 8.49% 15.27x
Boston Cluster 52.29% 14.74x
Upstate New York State Athletics 0.29% 13.69x
Composition Percentage: The overlap percentage between the New England Patriots Fans audience and the Content Affinity attribute.
Index: A comparison of the New England Patriots Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New England Patriots Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male