NEW ENGLAND PATRIOTS FANS

Audience Size: 2.9 Million Devices

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Explore the New England Patriots Fans Audience

Below you'll find more information about the New England Patriots Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the New England Patriots Fans audience.

INTERESTS

The New England Patriots Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New England Patriots Fans audience is NFL Fans.

Interest	Composition	Index
NFL Fans	39.86%	31.18x
Boston Red Sox Fans	35.21%	28.05x
Miami Dolphins Fans	34.01%	26.60x
Los Angeles Rams Fans	31.72%	26.12x
ESPN Enthusiasts	31.63%	26.07x
Fantasy Football Enthusiasts	34.37%	25.78x
Cincinnati Bengals Fans	32.31%	25.61x
San Francisco 49ers Fans	32.06%	24.98x
New York Jets Fans	34.39%	24.61x
Boston Trip Planners	33.28%	24.50x

Composition Percentage: The overlap percentage between the New England Patriots Fans audience and the Interest attribute.

Index: A comparison of the New England Patriots Fans audience to the internet population.

APPAREL RETAILERS

The New England Patriots Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New England Patriots Fans audience is LL Bean.

Location	Composition	Index
LL Bean	0.03%	4.62x
Uniqlo	0.04%	2.52x
Ralph Lauren	0.02%	1.90x
Express Outlets	0.01%	1.87x
Ann Taylor	0.05%	1.82x
Urban Outfitters	0.10%	1.68x
Talbots	0.10%	1.66x
REI	0.04%	1.60x
J. Crew	0.06%	1.56x
Coach	0.11%	1.46x

Composition Percentage: The overlap percentage between the New England Patriots Fans audience and the Location attribute.

Index: A comparison of the New England Patriots Fans audience to the internet population.

WEBSITES

The New England Patriots Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New England Patriots Fans audience is weei.com.

Website	Composition	Index
weei.com	9.67%	102.44x
all22.com	2.64%	88.23x
patriot-place.com	2.13%	83.76x
newenglandone.com	1.06%	82.86x
musketfire.com	1.09%	80.88x
massrealty.com	1.57%	75.16x
patriots.com	12.31%	74.21x
patspulpit.com	11.16%	73.55x
cardis.com	1.67%	71.10x
ppacri.org	1.05%	69.97x

Composition Percentage: The overlap percentage between the New England Patriots Fans audience and the Web attribute.

Index: A comparison of the New England Patriots Fans audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New England Patriots Fans audience is Online Games.

Content Affinity	Composition	Index
Online Games	4.76%	23.03x
Rhode Island Cluster	6.34%	21.29x
New Hampshire News	8.16%	21.15x
Sports Apparel	1.27%	17.80x
Fantasy Sports	24.47%	17.48x
New England & Ivy League Sports	6.42%	17.15x
Alternative Streaming Services	0.60%	16.74x
Assorted Topics (Retail Products, Food Service, Package Delivery)	0.59%	15.37x
Maine Cluster	8.28%	15.37x
Boston Cluster	52.35%	15.09x

Composition Percentage: The overlap percentage between the New England Patriots Fans audience and the Content Affinity attribute.

Index: A comparison of the New England Patriots Fans audience to the internet population.

DEMOGRAPHICS

The New England Patriots Fans audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male