Dstillery Audiences

NEW YEARS RESOLUTION RESEARCHERS

Audience Size: 1.9 Million Devices

Explore the New Years Resolution Researchers Audience

Below you'll find more information about the New Years Resolution Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the New Years Resolution Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The New Years Resolution Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Years Resolution Researchers audience is Vodka Enthusiasts.

Interest Composition Index
Vodka Enthusiasts 35.14% 51.93x
Yogis 27.42% 48.52x
Migraine Researchers 46.84% 44.39x
Women’s Lifestyle Blogs Researchers 11.09% 42.56x
Spring Cleaning Enthusiasts 57.55% 41.68x
Home Custom Bedroom Decorators 4.83% 41.42x
Custom Home Lighting Shoppers 4.83% 41.42x
Thanksgiving Turkey/Sides/Dessert Recipe Researchers 28.88% 40.27x
Architecture Enthusiasts 22.58% 37.54x
COVID Vaccine Researchers 18.48% 37.34x
Composition Percentage: The overlap percentage between the New Years Resolution Researchers audience and the Interest attribute.
Index: A comparison of the New Years Resolution Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Years Resolution Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Years Resolution Researchers audience is LOFT.

Location Composition Index
LOFT 0.01% 1.82x
Talbots 0.01% 1.35x
Maurices 0.04% 1.32x
Gymboree 0.02% 1.24x
Urban Outfitters 0.02% 1.23x
American Eagle Outfitters 0.02% 1.10x
H&M 0.01% 1.06x
Old Navy 0.02% 1.03x
Journeys 0.01% 0.70x
Zumiez 0.01% 0.56x
Composition Percentage: The overlap percentage between the New Years Resolution Researchers audience and the Location attribute.
Index: A comparison of the New Years Resolution Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Years Resolution Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Years Resolution Researchers audience is psypost.org.

Website Composition Index
psypost.org 5.00% 36.10x
lifesavvy.com 9.47% 35.59x
styleatacertainage.com 1.09% 35.13x
boxrox.com 1.14% 34.87x
moderndaymoms.com 1.54% 28.86x
fingerlakes1.com 1.12% 28.31x
casserolerecipes.com 1.27% 27.76x
informnny.com 2.88% 27.36x
parentportfolio.com 2.96% 27.24x
camillestyles.com 7.02% 26.41x
Composition Percentage: The overlap percentage between the New Years Resolution Researchers audience and the Web attribute.
Index: A comparison of the New Years Resolution Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Years Resolution Researchers audience is Weight Lifting Enthusiasts.

Content Affinity Composition Index
Weight Lifting Enthusiasts 1.26% 17.54x
Perfume, Makeup & Cosmetics 0.24% 15.20x
Small Business Resources 10.43% 15.17x
Nature & Wildlife 1.84% 14.12x
Assorted Topics (Television, Origami, Men's Health) 0.36% 13.93x
Travel, Food, Fashion & Fitness 1.09% 13.49x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 4.13% 12.46x
Australia & New Zealand Media 1.54% 12.15x
Assorted Topics (Events, Tickets, Fitness) 3.41% 11.90x
Fashion Cluster 7.68% 11.54x
Composition Percentage: The overlap percentage between the New Years Resolution Researchers audience and the Content Affinity attribute.
Index: A comparison of the New Years Resolution Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Years Resolution Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male