Dstillery Audiences

NEW YEARS RESOLUTION RESEARCHERS

Audience Size: 860.4 Thousand Devices

Explore the New Years Resolution Researchers Audience

Below you'll find more information about the New Years Resolution Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 860.4 thousand unique devices whose actions qualify for the New Years Resolution Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The New Years Resolution Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Years Resolution Researchers audience is Vodka Enthusiasts.

Interest Composition Index
Vodka Enthusiasts 28.23% 71.15x
Thanksgiving Turkey/Sides/Dessert Recipe Researchers 21.33% 65.61x
Spring Cleaning Enthusiasts 50.42% 64.88x
Migraine Researchers 38.02% 62.40x
Yogis 52.61% 56.84x
Women’s Lifestyle Blogs Researchers 25.42% 52.12x
Women's Health Researchers 22.71% 46.46x
Thanksgiving Decorators 34.38% 44.34x
Halloween Candy Enthusiasts 36.71% 43.57x
Women's Fitness Enthusiasts 20.50% 42.26x
Composition Percentage: The overlap percentage between the New Years Resolution Researchers audience and the Interest attribute.
Index: A comparison of the New Years Resolution Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Years Resolution Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Years Resolution Researchers audience is Brooks Brothers.

Location Composition Index
Brooks Brothers 0.01% 2.35x
Buckle 0.03% 1.58x
Old Navy 0.04% 1.44x
LOFT 0.02% 1.43x
Victoria's Secret 0.02% 1.27x
Michael Kors 0.01% 1.26x
Lane Bryant 0.02% 1.17x
Mens Wearhouse 0.02% 1.16x
Dressbarn 0.01% 1.13x
American Eagle Outfitters 0.02% 1.06x
Composition Percentage: The overlap percentage between the New Years Resolution Researchers audience and the Location attribute.
Index: A comparison of the New Years Resolution Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Years Resolution Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Years Resolution Researchers audience is styleatacertainage.com.

Website Composition Index
styleatacertainage.com 2.54% 54.01x
lifesavvy.com 15.80% 40.27x
psypost.org 11.39% 39.38x
boxrox.com 2.27% 39.28x
camillestyles.com 17.72% 39.26x
nourishmovelove.com 3.96% 37.80x
thecourtjeweller.com 2.78% 36.93x
amish365.com 5.31% 35.14x
cleaneatingmag.com 4.18% 33.02x
thefitnessphantom.com 1.02% 32.47x
Composition Percentage: The overlap percentage between the New Years Resolution Researchers audience and the Web attribute.
Index: A comparison of the New Years Resolution Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Years Resolution Researchers audience is Travel, Food, Fashion & Fitness.

Content Affinity Composition Index
Travel, Food, Fashion & Fitness 2.77% 23.95x
Perfume, Makeup & Cosmetics 0.39% 22.48x
Weight Lifting Enthusiasts 1.91% 20.92x
Small Business Resources 23.89% 16.79x
Assorted Topics (Events, Tickets, Fitness) 5.72% 15.38x
Nature & Wildlife 3.52% 15.07x
Finance & Accounting Cluster 5.36% 14.01x
Liberal Media 28.07% 13.74x
Fashion Cluster 11.38% 12.50x
Assorted Topics (Television, Origami, Men's Health) 0.42% 11.54x
Composition Percentage: The overlap percentage between the New Years Resolution Researchers audience and the Content Affinity attribute.
Index: A comparison of the New Years Resolution Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Years Resolution Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male