Explore the New York City Events Researchers Audience
Below you'll find more information about the New York City Events Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the New York City Events Researchers audience.
INTERESTS
The New York City Events Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the New York City Events Researchers audience is School Closings Updates Readers.
| Interest | Composition | Index |
| School Closings Updates Readers | 27.76% | 35.80x |
| Ballet Enthusiasts | 51.65% | 31.64x |
| Broadway Fans | 35.12% | 30.53x |
| Home Interior Design Enthusiasts | 28.01% | 29.10x |
| Restaurant Menu Researchers | 32.92% | 28.49x |
| Telemedicine Content Readers | 17.96% | 27.73x |
| Trendy Shoe Shoppers | 22.41% | 27.22x |
| Travel Book Readers | 23.96% | 26.95x |
| Los Angeles Activities Researchers | 24.37% | 25.34x |
| Mens Business Clothes Shoppers | 22.88% | 24.83x |
Composition Percentage:
The overlap percentage between the New York City Events Researchers audience and the Interest attribute.
Index: A comparison of the New York City Events Researchers audience to the internet population.
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APPAREL RETAILERS
The New York City Events Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the New York City Events Researchers audience is Lululemon.
| Location | Composition | Index |
| Lululemon | 0.01% | 2.65x |
| J. Crew | 0.02% | 2.53x |
| H&M | 0.01% | 2.13x |
| Banana Republic | 0.02% | 1.88x |
| Gap | 0.02% | 1.86x |
| LOFT | 0.02% | 1.76x |
| Forever 21 | 0.01% | 1.56x |
| White House Black Market | 0.02% | 1.43x |
| Old Navy | 0.03% | 1.39x |
| Jos A. Bank Clothiers | 0.01% | 1.31x |
Composition Percentage:
The overlap percentage between the New York City Events Researchers audience and the Location attribute.
Index: A comparison of the New York City Events Researchers audience to the internet population.
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WEBSITES
The New York City Events Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the New York City Events Researchers audience is centralpark.com.
| Website | Composition | Index |
| centralpark.com | 3.20% | 66.86x |
| streeteasy.com | 2.09% | 51.95x |
| brooklynpaper.com | 3.29% | 45.58x |
| insideschools.org | 1.14% | 44.65x |
| ilovetheupperwestside.com | 2.82% | 39.48x |
| amny.com | 7.40% | 39.47x |
| brownstoner.com | 1.24% | 39.39x |
| qns.com | 4.09% | 38.98x |
| untappedcities.com | 7.21% | 37.83x |
| forgotten-ny.com | 1.22% | 36.55x |
Composition Percentage:
The overlap percentage between the New York City Events Researchers audience and the Web attribute.
Index: A comparison of the New York City Events Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the New York City Events Researchers audience is NYC Tourist Attractions.
| Content Affinity | Composition | Index |
| NYC Tourist Attractions | 7.69% | 34.02x |
| Institutional Investing | 0.06% | 27.72x |
| New York City Real Estate Research Cluster | 13.98% | 24.35x |
| New York City Education & News Cluster | 5.35% | 23.16x |
| Broadway Information | 4.89% | 19.53x |
| Philanthropy - Nonprofits | 0.18% | 18.44x |
| New York City Family & Activity Cluster | 24.80% | 17.95x |
| Retail Industry News | 0.08% | 17.74x |
| Music Education | 0.32% | 17.23x |
| Hudson Valley New York Media | 8.92% | 17.20x |
Composition Percentage:
The overlap percentage between the New York City Events Researchers audience and the Content Affinity attribute.
Index: A comparison of the New York City Events Researchers audience to the internet population.
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DEMOGRAPHICS
The New York City Events Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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