Dstillery Audiences

NEW YORK CITY EVENTS RESEARCHERS

Audience Size: 2.4 Million Devices

Explore the New York City Events Researchers Audience

Below you'll find more information about the New York City Events Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the New York City Events Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The New York City Events Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New York City Events Researchers audience is School Closings Updates Readers.

Interest Composition Index
School Closings Updates Readers 27.76% 35.80x
Ballet Enthusiasts 51.65% 31.64x
Broadway Fans 35.12% 30.53x
Home Interior Design Enthusiasts 28.01% 29.10x
Restaurant Menu Researchers 32.92% 28.49x
Telemedicine Content Readers 17.96% 27.73x
Trendy Shoe Shoppers 22.41% 27.22x
Travel Book Readers 23.96% 26.95x
Los Angeles Activities Researchers 24.37% 25.34x
Mens Business Clothes Shoppers 22.88% 24.83x
Composition Percentage: The overlap percentage between the New York City Events Researchers audience and the Interest attribute.
Index: A comparison of the New York City Events Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New York City Events Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New York City Events Researchers audience is Lululemon.

Location Composition Index
Lululemon 0.01% 2.65x
J. Crew 0.02% 2.53x
H&M 0.01% 2.13x
Banana Republic 0.02% 1.88x
Gap 0.02% 1.86x
LOFT 0.02% 1.76x
Forever 21 0.01% 1.56x
White House Black Market 0.02% 1.43x
Old Navy 0.03% 1.39x
Jos A. Bank Clothiers 0.01% 1.31x
Composition Percentage: The overlap percentage between the New York City Events Researchers audience and the Location attribute.
Index: A comparison of the New York City Events Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The New York City Events Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New York City Events Researchers audience is centralpark.com.

Website Composition Index
centralpark.com 3.20% 66.86x
streeteasy.com 2.09% 51.95x
brooklynpaper.com 3.29% 45.58x
insideschools.org 1.14% 44.65x
ilovetheupperwestside.com 2.82% 39.48x
amny.com 7.40% 39.47x
brownstoner.com 1.24% 39.39x
qns.com 4.09% 38.98x
untappedcities.com 7.21% 37.83x
forgotten-ny.com 1.22% 36.55x
Composition Percentage: The overlap percentage between the New York City Events Researchers audience and the Web attribute.
Index: A comparison of the New York City Events Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New York City Events Researchers audience is NYC Tourist Attractions.

Content Affinity Composition Index
NYC Tourist Attractions 7.69% 34.02x
Institutional Investing 0.06% 27.72x
New York City Real Estate Research Cluster 13.98% 24.35x
New York City Education & News Cluster 5.35% 23.16x
Broadway Information 4.89% 19.53x
Philanthropy - Nonprofits 0.18% 18.44x
New York City Family & Activity Cluster 24.80% 17.95x
Retail Industry News 0.08% 17.74x
Music Education 0.32% 17.23x
Hudson Valley New York Media 8.92% 17.20x
Composition Percentage: The overlap percentage between the New York City Events Researchers audience and the Content Affinity attribute.
Index: A comparison of the New York City Events Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New York City Events Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male