Dstillery Audiences

NEW YORK KNICKS FANS

Audience Size: 2.9 Million Devices

Explore the New York Knicks Fans Audience

Below you'll find more information about the New York Knicks Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the New York Knicks Fans audience.

Dstillery Crafted Audiences

INTERESTS

The New York Knicks Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New York Knicks Fans audience is Brooklyn Nets Fans.

Interest Composition Index
Brooklyn Nets Fans 54.22% 38.26x
Philadelphia 76ers Fans 45.44% 32.84x
Oklahoma City Thunder Fans 44.78% 32.59x
Milwaukee Bucks Fans 43.84% 31.91x
Atlanta Hawks Fans 42.72% 31.65x
Minnesota Timberwolves Fans 44.62% 31.52x
NBA Fans 40.24% 31.22x
Los Angeles Lakers Fans 41.46% 31.16x
Phoenix Suns Fans 41.44% 30.75x
Toronto Raptors Fans 41.80% 30.65x
Composition Percentage: The overlap percentage between the New York Knicks Fans audience and the Interest attribute.
Index: A comparison of the New York Knicks Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New York Knicks Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New York Knicks Fans audience is Chicos.

Location Composition Index
Chicos 0.01% 1.55x
Gap 0.01% 1.43x
Old Navy 0.02% 1.20x
Victoria's Secret 0.02% 1.09x
Journeys 0.02% 1.04x
Express 0.01% 0.97x
Maurices 0.01% 0.90x
The Childrens Place 0.01% 0.83x
Carhartt 0.08% 0.79x
Composition Percentage: The overlap percentage between the New York Knicks Fans audience and the Location attribute.
Index: A comparison of the New York Knicks Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The New York Knicks Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New York Knicks Fans audience is empirewritesback.com.

Website Composition Index
empirewritesback.com 1.14% 57.18x
postingandtoasting.com 3.67% 56.68x
dailyknicks.com 3.99% 55.92x
sircharlesincharge.com 3.41% 52.79x
hoopshabit.com 7.25% 52.75x
clipperholics.com 1.16% 50.91x
elitesportsny.com 3.10% 50.64x
thedreamshake.com 2.77% 50.34x
thunderousintentions.com 1.74% 50.28x
pelicandebrief.com 2.59% 49.60x
Composition Percentage: The overlap percentage between the New York Knicks Fans audience and the Web attribute.
Index: A comparison of the New York Knicks Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New York Knicks Fans audience is Men's Fashion Shopping.

Content Affinity Composition Index
Men's Fashion Shopping 0.04% 20.08x
Upstate New York State Athletics 0.06% 17.61x
Gossip & Rumors 20.39% 12.18x
Florida College Athletics 0.90% 12.04x
Southeast College Athletics 0.41% 11.53x
Virginia Athletics 0.10% 11.42x
Luxury Sneakers 6.87% 11.37x
Illinois College Sports 0.09% 10.60x
Institutional Investing 0.15% 10.54x
New York City Real Estate Research Cluster 5.68% 10.27x
Composition Percentage: The overlap percentage between the New York Knicks Fans audience and the Content Affinity attribute.
Index: A comparison of the New York Knicks Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New York Knicks Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male