Dstillery Audiences

NEW YORK KNICKS FANS

Audience Size: 2.2 Million Devices

Explore the New York Knicks Fans Audience

Below you'll find more information about the New York Knicks Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the New York Knicks Fans audience.

Dstillery Crafted Audiences

INTERESTS

The New York Knicks Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New York Knicks Fans audience is Boston Celtics Fans.

Interest Composition Index
Boston Celtics Fans 54.49% 40.57x
Brooklyn Nets Fans 61.15% 39.62x
San Antonio Spurs Fans 50.62% 38.74x
Cleveland Cavaliers Fans 55.89% 37.89x
Milwaukee Bucks Fans 55.57% 37.38x
NBA Fans 42.21% 36.08x
Los Angeles Lakers Fans 49.58% 33.55x
Philadelphia 76ers Fans 46.93% 33.03x
Los Angeles Clippers Fans 46.45% 32.25x
Oklahoma City Thunder Fans 48.12% 32.21x
Composition Percentage: The overlap percentage between the New York Knicks Fans audience and the Interest attribute.
Index: A comparison of the New York Knicks Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New York Knicks Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New York Knicks Fans audience is Patagonia.

Location Composition Index
Patagonia 0.02% 2.50x
American Apparel 0.01% 1.63x
J. Crew 0.02% 1.36x
Mens Wearhouse 0.02% 1.29x
Dressbarn 0.01% 1.24x
Old Navy 0.03% 1.24x
Lululemon 0.01% 1.23x
Zumiez 0.03% 1.21x
Gap 0.01% 1.20x
Victoria's Secret 0.02% 1.18x
Composition Percentage: The overlap percentage between the New York Knicks Fans audience and the Location attribute.
Index: A comparison of the New York Knicks Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The New York Knicks Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New York Knicks Fans audience is postingandtoasting.com.

Website Composition Index
postingandtoasting.com 3.59% 62.73x
nbaanalysis.net 9.18% 55.49x
clipperholics.com 1.22% 53.70x
atthehive.com 1.39% 53.50x
peachtreehoops.com 2.16% 53.40x
dailyknicks.com 7.51% 53.25x
kingjamesgospel.com 2.39% 52.46x
netsdaily.com 6.99% 52.36x
allucanheat.com 2.51% 52.35x
hoopsrumors.com 16.76% 52.30x
Composition Percentage: The overlap percentage between the New York Knicks Fans audience and the Web attribute.
Index: A comparison of the New York Knicks Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New York Knicks Fans audience is Upstate New York State Athletics.

Content Affinity Composition Index
Upstate New York State Athletics 0.04% 12.65x
Virginia Athletics 0.09% 10.76x
Southeast College Athletics 1.05% 10.47x
Luxury Sneakers 5.47% 10.46x
New York City Real Estate Research Cluster 2.31% 10.43x
Florida College Athletics 0.56% 9.34x
New England & Ivy League Sports 0.43% 9.05x
Gossip & Rumors 34.11% 8.97x
NYC Tourist Attractions 1.87% 8.70x
Fantasy Sports 14.69% 8.53x
Composition Percentage: The overlap percentage between the New York Knicks Fans audience and the Content Affinity attribute.
Index: A comparison of the New York Knicks Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New York Knicks Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male