Dstillery Audiences

NEW YORK KNICKS FANS

Audience Size: 2.7 Million Devices

Explore the New York Knicks Fans Audience

Below you'll find more information about the New York Knicks Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the New York Knicks Fans audience.

Dstillery Crafted Audiences

INTERESTS

The New York Knicks Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New York Knicks Fans audience is Brooklyn Nets Fans.

Interest Composition Index
Brooklyn Nets Fans 55.82% 38.13x
Philadelphia 76ers Fans 47.64% 33.12x
NBA Fans 43.66% 32.52x
Oklahoma City Thunder Fans 47.20% 32.52x
Milwaukee Bucks Fans 44.51% 32.33x
Atlanta Hawks Fans 45.87% 32.00x
Minnesota Timberwolves Fans 46.44% 31.66x
Los Angeles Clippers Fans 46.86% 31.61x
Toronto Raptors Fans 46.72% 31.31x
Phoenix Suns Fans 46.28% 30.56x
Composition Percentage: The overlap percentage between the New York Knicks Fans audience and the Interest attribute.
Index: A comparison of the New York Knicks Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New York Knicks Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New York Knicks Fans audience is Lululemon.

Location Composition Index
Lululemon 0.01% 2.01x
H&M 0.02% 1.60x
Michael Kors 0.01% 1.35x
Old Navy 0.04% 1.28x
Gap 0.02% 1.20x
American Eagle Outfitters 0.02% 1.17x
J. Crew 0.01% 1.14x
Forever 21 0.01% 1.12x
The Childrens Place 0.03% 1.07x
Express 0.02% 1.07x
Composition Percentage: The overlap percentage between the New York Knicks Fans audience and the Location attribute.
Index: A comparison of the New York Knicks Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The New York Knicks Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New York Knicks Fans audience is postingandtoasting.com.

Website Composition Index
postingandtoasting.com 4.25% 63.37x
dailyknicks.com 7.21% 61.12x
sircharlesincharge.com 3.04% 57.70x
nothinbutnets.com 1.28% 57.28x
atthehive.com 2.68% 57.05x
thunderousintentions.com 1.43% 56.60x
clipperholics.com 1.36% 56.20x
thebirdwrites.com 1.79% 56.19x
elitesportsny.com 1.62% 56.14x
clipsnation.com 3.11% 55.48x
Composition Percentage: The overlap percentage between the New York Knicks Fans audience and the Web attribute.
Index: A comparison of the New York Knicks Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New York Knicks Fans audience is Upstate New York State Athletics.

Content Affinity Composition Index
Upstate New York State Athletics 0.03% 12.80x
Institutional Investing 0.03% 12.80x
Virginia Athletics 0.12% 11.64x
Florida College Athletics 0.59% 10.94x
Luxury Sneakers 6.16% 10.81x
Gossip & Rumors 25.96% 10.41x
Men's Dress Shirt Shopping 0.03% 10.35x
New York City Real Estate Research Cluster 5.34% 9.33x
Sports Apparel 3.30% 8.94x
Fantasy Sports 15.95% 8.89x
Composition Percentage: The overlap percentage between the New York Knicks Fans audience and the Content Affinity attribute.
Index: A comparison of the New York Knicks Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New York Knicks Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male