Dstillery Audiences

NEW YORK KNICKS FANS

Audience Size: 2.3 Million Devices

Explore the New York Knicks Fans Audience

Below you'll find more information about the New York Knicks Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the New York Knicks Fans audience.

Dstillery Crafted Audiences

INTERESTS

The New York Knicks Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New York Knicks Fans audience is Brooklyn Nets Fans.

Interest Composition Index
Brooklyn Nets Fans 60.03% 73.43x
Oklahoma City Thunder Fans 50.31% 63.36x
Atlanta Hawks Fans 47.76% 62.25x
Phoenix Suns Fans 49.05% 62.25x
Minnesota Timberwolves Fans 51.15% 61.14x
Los Angeles Lakers Fans 46.79% 60.26x
Milwaukee Bucks Fans 48.03% 60.12x
Philadelphia 76ers Fans 48.43% 59.76x
Los Angeles Clippers Fans 47.39% 58.91x
Portland Trail Blazers Fans 49.83% 58.25x
Composition Percentage: The overlap percentage between the New York Knicks Fans audience and the Interest attribute.
Index: A comparison of the New York Knicks Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New York Knicks Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New York Knicks Fans audience is Lululemon.

Location Composition Index
Lululemon 0.11% 1.99x
Jos A. Bank Clothiers 0.32% 1.28x
Mens Wearhouse 0.51% 1.23x
Composition Percentage: The overlap percentage between the New York Knicks Fans audience and the Location attribute.
Index: A comparison of the New York Knicks Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The New York Knicks Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New York Knicks Fans audience is dailyknicks.com.

Website Composition Index
dailyknicks.com 5.78% 119.44x
empirewritesback.com 3.83% 119.03x
postingandtoasting.com 3.60% 117.51x
nothinbutnets.com 1.34% 115.22x
sircharlesincharge.com 6.66% 111.23x
hoopshabit.com 13.83% 110.86x
elitesportsny.com 6.00% 107.91x
welcometoloudcity.com 1.70% 99.38x
forumblueandgold.com 1.10% 97.64x
sny.tv 6.16% 95.40x
Composition Percentage: The overlap percentage between the New York Knicks Fans audience and the Web attribute.
Index: A comparison of the New York Knicks Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New York Knicks Fans audience is Fantasy Sports.

Content Affinity Composition Index
Fantasy Sports 18.34% 15.02x
Latest Sports News 64.84% 13.55x
Luxury Sneakers 8.74% 11.78x
Combat Sports 20.14% 11.25x
News Cluster 38.88% 10.74x
Sports Fanatics 74.91% 10.59x
New Jersey News Cluster 23.66% 10.49x
New York City Real Estate Research Cluster 6.09% 9.74x
Southeast College Athletics 1.70% 9.28x
Florida College Athletics 3.69% 8.90x
Composition Percentage: The overlap percentage between the New York Knicks Fans audience and the Content Affinity attribute.
Index: A comparison of the New York Knicks Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New York Knicks Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male