Dstillery Audiences

NEW YORK RANGERS FANS

Audience Size: 3.1 Million Devices

Explore the New York Rangers Fans Audience

Below you'll find more information about the New York Rangers Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the New York Rangers Fans audience.

Dstillery Crafted Audiences

INTERESTS

The New York Rangers Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New York Rangers Fans audience is New York Mets Fans.

Interest Composition Index
New York Mets Fans 35.99% 25.54x
New York Yankees Fans 33.25% 25.12x
New York Jets Fans 34.62% 24.03x
New York Giants Fans 32.06% 21.52x
Sports Memorabilia Shoppers 30.28% 20.48x
New York Knicks Fans 30.76% 20.34x
Pittsburgh Penguins Fans 27.49% 20.31x
NHL Fans 30.29% 20.12x
MLB Fans 24.78% 19.33x
Boston Bruins Fans 25.50% 18.98x
Composition Percentage: The overlap percentage between the New York Rangers Fans audience and the Interest attribute.
Index: A comparison of the New York Rangers Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New York Rangers Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New York Rangers Fans audience is J. Crew.

Location Composition Index
J. Crew 0.01% 1.43x
Banana Republic 0.02% 1.36x
H&M 0.01% 1.34x
American Eagle Outfitters 0.02% 1.26x
White House Black Market 0.02% 1.20x
Forever 21 0.01% 1.19x
Chicos 0.02% 1.16x
Gap 0.02% 1.16x
Jos A. Bank Clothiers 0.01% 1.15x
Express 0.02% 1.14x
Composition Percentage: The overlap percentage between the New York Rangers Fans audience and the Location attribute.
Index: A comparison of the New York Rangers Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The New York Rangers Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New York Rangers Fans audience is bluelinestation.com.

Website Composition Index
bluelinestation.com 2.06% 50.50x
blueshirtbanter.com 3.26% 45.04x
japersrink.com 1.02% 44.05x
pucksandpitchforks.com 1.28% 43.97x
eyesonisles.com 2.66% 43.32x
prohockeyrumors.com 3.43% 43.28x
foreverblueshirts.com 4.82% 42.91x
lighthousehockey.com 2.01% 42.46x
mynhltraderumors.com 1.35% 42.08x
puckprose.com 3.03% 41.84x
Composition Percentage: The overlap percentage between the New York Rangers Fans audience and the Web attribute.
Index: A comparison of the New York Rangers Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New York Rangers Fans audience is Upstate New York State Athletics.

Content Affinity Composition Index
Upstate New York State Athletics 0.07% 24.19x
Concert Posters 0.03% 12.99x
Hudson Valley New York Media 6.39% 12.35x
Hockey 12.92% 11.84x
New York City Real Estate Research Cluster 6.69% 11.43x
Motorsports 0.54% 10.79x
Institutional Investing 0.06% 10.68x
NYC Tourist Attractions 2.31% 10.04x
New England & Ivy League Sports 0.54% 9.78x
New York City Family & Activity Cluster 13.46% 9.74x
Composition Percentage: The overlap percentage between the New York Rangers Fans audience and the Content Affinity attribute.
Index: A comparison of the New York Rangers Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New York Rangers Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male