Dstillery Audiences

NEW YORK YANKEES FANS

Audience Size: 2.5 Million Devices

Explore the New York Yankees Fans Audience

Below you'll find more information about the New York Yankees Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the New York Yankees Fans audience.

Dstillery Crafted Audiences

INTERESTS

The New York Yankees Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New York Yankees Fans audience is New York Mets Fans.

Interest Composition Index
New York Mets Fans 49.23% 34.74x
MLB Fans 40.54% 34.20x
Boston Red Sox Fans 40.10% 30.81x
Olympic Sports Enthusiasts 41.47% 28.97x
New York Jets Fans 40.92% 28.64x
Los Angeles Rams Fans 35.93% 27.94x
ESPN Enthusiasts 35.01% 27.22x
New York Giants Fans 39.47% 26.72x
NFL Fans 33.03% 26.46x
San Francisco 49ers Fans 32.18% 26.31x
Composition Percentage: The overlap percentage between the New York Yankees Fans audience and the Interest attribute.
Index: A comparison of the New York Yankees Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New York Yankees Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New York Yankees Fans audience is Carhartt.

Location Composition Index
Carhartt 0.04% 0.80x
Composition Percentage: The overlap percentage between the New York Yankees Fans audience and the Location attribute.
Index: A comparison of the New York Yankees Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The New York Yankees Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New York Yankees Fans audience is empirewritesback.com.

Website Composition Index
empirewritesback.com 1.01% 68.64x
elitesportsny.com 3.27% 57.34x
mlbdailydish.com 1.04% 57.16x
pinstripealley.com 10.03% 54.57x
risingapple.com 3.82% 53.27x
halohangout.com 1.83% 50.84x
yanksgoyard.com 11.46% 50.13x
amazinavenue.com 3.67% 48.85x
calltothepen.com 4.71% 48.31x
draysbay.com 1.86% 48.30x
Composition Percentage: The overlap percentage between the New York Yankees Fans audience and the Web attribute.
Index: A comparison of the New York Yankees Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New York Yankees Fans audience is Hudson Valley New York Media.

Content Affinity Composition Index
Hudson Valley New York Media 9.73% 18.79x
New York City Real Estate Research Cluster 10.05% 18.26x
NYC Tourist Attractions 3.16% 17.81x
Institutional Investing 0.15% 17.49x
Horse Racing 0.47% 15.41x
Telescopes 0.12% 13.76x
New England & Ivy League Sports 0.68% 13.10x
Mobile Industry Information 0.57% 13.09x
New York City Family & Activity Cluster 16.86% 13.09x
Tennis, Golf & Boxing 1.32% 12.72x
Composition Percentage: The overlap percentage between the New York Yankees Fans audience and the Content Affinity attribute.
Index: A comparison of the New York Yankees Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New York Yankees Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male