Dstillery Audiences

NEW YORK YANKEES FANS

Audience Size: 2.5 Million Devices

Explore the New York Yankees Fans Audience

Below you'll find more information about the New York Yankees Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the New York Yankees Fans audience.

Dstillery Crafted Audiences

INTERESTS

The New York Yankees Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New York Yankees Fans audience is MLB Fans.

Interest Composition Index
MLB Fans 45.41% 32.63x
Boston Red Sox Fans 44.15% 32.23x
New York Jets Fans 42.20% 30.32x
New York Rangers Fans 39.95% 26.81x
Baltimore Orioles Fans 38.28% 26.49x
New York Giants Fans 37.39% 26.36x
Los Angeles Rams Fans 33.46% 25.64x
New York Knicks Fans 38.50% 25.51x
NFL Fans 33.61% 25.33x
Syracuse Orangemen Fans 36.28% 24.27x
Composition Percentage: The overlap percentage between the New York Yankees Fans audience and the Interest attribute.
Index: A comparison of the New York Yankees Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New York Yankees Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New York Yankees Fans audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 0.02% 2.10x
Armani 0.04% 2.03x
Club Monaco 0.02% 1.82x
Zara 0.04% 1.73x
Ann Taylor 0.03% 1.69x
Banana Republic 0.06% 1.67x
Hugo Boss 0.02% 1.66x
American Apparel 0.05% 1.65x
Calvin Klein 0.01% 1.62x
Talbots 0.06% 1.58x
Composition Percentage: The overlap percentage between the New York Yankees Fans audience and the Location attribute.
Index: A comparison of the New York Yankees Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The New York Yankees Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New York Yankees Fans audience is winbuzzer.com.

Website Composition Index
winbuzzer.com 0.29% 137.46x
mfgday.com 0.20% 132.85x
huggies.com 0.15% 131.14x
mossyoakproperties.com 0.19% 128.30x
basketsession.com 0.33% 119.10x
mydish.com 0.22% 114.87x
bedbugsupply.com 0.12% 114.61x
yanksgoyard.com 3.37% 111.27x
empirewritesback.com 2.78% 111.16x
rockerskating.com 0.09% 108.26x
Composition Percentage: The overlap percentage between the New York Yankees Fans audience and the Web attribute.
Index: A comparison of the New York Yankees Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New York Yankees Fans audience is Upstate New York State Athletics.

Content Affinity Composition Index
Upstate New York State Athletics 0.39% 17.80x
Sports Apparel 1.02% 13.67x
Hudson Valley New York Media 6.28% 12.86x
New York City Real Estate Research Cluster 8.53% 12.68x
New Jersey News Cluster 28.55% 12.27x
New York City Family & Activity Cluster 8.73% 11.24x
Fantasy Sports 19.07% 11.23x
New England & Ivy League Sports 3.99% 11.17x
Latest Sports News 60.43% 10.68x
Horse Racing 1.90% 10.12x
Composition Percentage: The overlap percentage between the New York Yankees Fans audience and the Content Affinity attribute.
Index: A comparison of the New York Yankees Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New York Yankees Fans audience resonates most for the following age and income brackets.
Age
55-64
Income
$150,000-$249,999