Dstillery Audiences

NEW ZEALAND TRIP PLANNERS

Audience Size: 4.2 Million Devices

Explore the New Zealand Trip Planners Audience

Below you'll find more information about the New Zealand Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the New Zealand Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The New Zealand Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Zealand Trip Planners audience is Travel Researchers.

Interest Composition Index
Travel Researchers 9.42% 7.17x
Canada Trip Planners 10.89% 6.68x
Flight and Hotel Shoppers 7.89% 5.98x
Bodybuilding Enthusiasts 8.95% 5.92x
Travel Guide and Review Readers 6.58% 5.88x
Hawaii Trip Planners 8.73% 5.78x
French Language Learners 10.49% 5.63x
France Trip Planners 10.30% 5.60x
Yale University Fans 6.91% 5.56x
Australia Trip Planners 6.21% 5.53x
Composition Percentage: The overlap percentage between the New Zealand Trip Planners audience and the Interest attribute.
Index: A comparison of the New Zealand Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Zealand Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Zealand Trip Planners audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.02% 1.52x
Lululemon 0.01% 1.49x
Old Navy 0.05% 1.45x
Chicos 0.03% 1.44x
J. Crew 0.02% 1.41x
Talbots 0.01% 1.39x
Banana Republic 0.02% 1.34x
LOFT 0.03% 1.34x
Eddie Bauer 0.01% 1.32x
Coach 0.01% 1.30x
Composition Percentage: The overlap percentage between the New Zealand Trip Planners audience and the Location attribute.
Index: A comparison of the New Zealand Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Zealand Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Zealand Trip Planners audience is weather-and-climate.com.

Website Composition Index
weather-and-climate.com 1.36% 12.39x
switchbacktravel.com 3.54% 11.55x
mygolfspy.com 1.68% 9.40x
pensionplanpuppets.com 1.05% 8.85x
thechronicleherald.ca 1.10% 8.68x
habseyesontheprize.com 1.33% 8.63x
bartleby.com 4.22% 8.19x
smartertravel.com 2.55% 7.83x
macleans.ca 1.62% 7.59x
timescolonist.com 2.20% 7.52x
Composition Percentage: The overlap percentage between the New Zealand Trip Planners audience and the Web attribute.
Index: A comparison of the New Zealand Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Zealand Trip Planners audience is Quebec Vacation Research Cluster.

Content Affinity Composition Index
Quebec Vacation Research Cluster 0.02% 11.67x
Weather Information 0.04% 9.76x
Canada Shopping - Kitchenware 0.10% 7.19x
International Development & Health 0.02% 6.96x
Canadian Healthcare 0.09% 6.85x
European Museums, Restaurants & Events 0.03% 6.44x
San Francisco Tourism 0.03% 6.32x
Toronto Tourism 0.03% 6.28x
Quebec Vacations 0.73% 5.99x
Canada Tax and Finance Research Cluster 0.24% 5.92x
Composition Percentage: The overlap percentage between the New Zealand Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the New Zealand Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Zealand Trip Planners audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male