Dstillery Audiences

NEW ZEALAND TRIP PLANNERS

Audience Size: 7.3 Million Devices

Explore the New Zealand Trip Planners Audience

Below you'll find more information about the New Zealand Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 7.3 million unique devices whose actions qualify for the New Zealand Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The New Zealand Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Zealand Trip Planners audience is Sightseeing Travelers.

Interest Composition Index
Sightseeing Travelers 17.31% 9.37x
Canada Trip Planners 18.68% 9.27x
Hawaii Trip Planners 17.61% 9.21x
Travel Reward Points Enthusiasts 14.86% 9.09x
Australia Trip Planners 16.28% 9.07x
Western Canada Skiers and Snowboarders 16.45% 9.04x
Travel Researchers 32.53% 8.87x
Costa Rica Trip Planners 17.71% 8.76x
European Trip Planners 16.94% 8.75x
Travel Book Readers 14.89% 8.73x
Composition Percentage: The overlap percentage between the New Zealand Trip Planners audience and the Interest attribute.
Index: A comparison of the New Zealand Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Zealand Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Zealand Trip Planners audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.01% 1.81x
Everlane 0.01% 1.78x
The North Face 0.04% 1.68x
Club Monaco 0.01% 1.67x
Kate Spade 0.03% 1.64x
Calvin Klein 0.01% 1.60x
Intermix 0.01% 1.57x
Tommy Bahama 0.03% 1.55x
Patagonia 0.03% 1.53x
Levi Strauss 0.02% 1.53x
Composition Percentage: The overlap percentage between the New Zealand Trip Planners audience and the Location attribute.
Index: A comparison of the New Zealand Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Zealand Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Zealand Trip Planners audience is langhamhotels.com.

Website Composition Index
langhamhotels.com 1.32% 27.78x
viator.com 4.62% 26.92x
goway.com 1.42% 26.28x
starwoodhotels.com 1.17% 25.02x
remax.ca 1.57% 23.18x
weather-and-climate.com 1.31% 23.02x
hyatt.com 5.88% 21.37x
flysfo.com 2.31% 20.88x
sched.com 1.29% 20.46x
worldweatheronline.com 1.18% 20.09x
Composition Percentage: The overlap percentage between the New Zealand Trip Planners audience and the Web attribute.
Index: A comparison of the New Zealand Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Zealand Trip Planners audience is Toronto Tourism.

Content Affinity Composition Index
Toronto Tourism 0.62% 9.69x
Travel Adventure 12.27% 8.69x
London Tourism 0.34% 8.63x
San Francisco Tourism 1.63% 8.44x
European Museums, Restaurants & Events 2.49% 8.33x
Scotland Travel 0.23% 8.11x
Weather Information 1.42% 8.08x
Canadian Seniors Real Estate Research Cluster 1.24% 8.08x
London Tourism & Events 0.23% 8.04x
Washington D.C. Hotels 0.02% 8.04x
Composition Percentage: The overlap percentage between the New Zealand Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the New Zealand Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Zealand Trip Planners audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male