Dstillery Audiences

NEW ZEALAND TRIP PLANNERS

Audience Size: 3.9 Million Devices

Explore the New Zealand Trip Planners Audience

Below you'll find more information about the New Zealand Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the New Zealand Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The New Zealand Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Zealand Trip Planners audience is Travel Researchers.

Interest Composition Index
Travel Researchers 11.39% 8.03x
Canada Trip Planners 12.94% 7.52x
Flight and Hotel Shoppers 9.36% 6.76x
Travel Guide and Review Readers 9.04% 6.73x
Hawaii Trip Planners 11.17% 6.59x
Australia Trip Planners 8.04% 6.08x
France Trip Planners 10.55% 6.01x
Crafting Enthusiasts 9.96% 5.99x
Western Canada Skiers and Snowboarders 9.22% 5.95x
Luxury Boutique Hotel Researchers 9.35% 5.93x
Composition Percentage: The overlap percentage between the New Zealand Trip Planners audience and the Interest attribute.
Index: A comparison of the New Zealand Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Zealand Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Zealand Trip Planners audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.02% 1.47x
J. Crew 0.01% 1.44x
Gymboree 0.01% 1.41x
Banana Republic 0.02% 1.41x
White House Black Market 0.02% 1.36x
Talbots 0.01% 1.33x
LOFT 0.02% 1.33x
Gap 0.02% 1.32x
Victoria's Secret 0.03% 1.20x
Aeropostale 0.01% 1.17x
Composition Percentage: The overlap percentage between the New Zealand Trip Planners audience and the Location attribute.
Index: A comparison of the New Zealand Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Zealand Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Zealand Trip Planners audience is weather-and-climate.com.

Website Composition Index
weather-and-climate.com 1.21% 13.26x
wayfair.ca 1.54% 11.65x
switchbacktravel.com 3.34% 11.54x
canadapost.ca 1.15% 10.88x
mygolfspy.com 2.07% 9.97x
redfin.ca 1.17% 9.57x
habseyesontheprize.com 1.32% 9.17x
thechronicleherald.ca 1.58% 9.00x
pensionplanpuppets.com 1.11% 8.61x
cpacanada.ca 1.05% 8.60x
Composition Percentage: The overlap percentage between the New Zealand Trip Planners audience and the Web attribute.
Index: A comparison of the New Zealand Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Zealand Trip Planners audience is Toronto Tourism.

Content Affinity Composition Index
Toronto Tourism 0.08% 10.54x
San Francisco Tourism 0.04% 8.58x
Weather Information 0.06% 8.27x
Canada Job Seekers Cluster 0.03% 8.08x
Canada Shopping - Kitchenware 0.18% 7.34x
Canadian Healthcare 0.18% 7.30x
Canada Tax and Finance Research Cluster 0.38% 6.94x
Quebec Vacation Research Cluster 0.04% 6.75x
Canada Shopping - Lifestyle and Mommy Blogs 0.94% 6.61x
Canadian Seniors Real Estate Research Cluster 0.02% 6.51x
Composition Percentage: The overlap percentage between the New Zealand Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the New Zealand Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Zealand Trip Planners audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male