Dstillery Audiences

NEWLY RECRUITED MILITARY PERSONNEL

Audience Size: 3.2 Million Devices

Explore the Newly Recruited Military Personnel Audience

Below you'll find more information about the Newly Recruited Military Personnel audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Newly Recruited Military Personnel audience.

Dstillery Crafted Audiences

INTERESTS

The Newly Recruited Military Personnel audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Newly Recruited Military Personnel audience is Marines.

Interest Composition Index
Marines 31.28% 83.19x
Pet Lovers 26.34% 73.60x
Liberal News Readers 18.11% 72.05x
Military Servicemembers & Veterans 39.51% 71.46x
Online Directory Searchers 29.22% 69.54x
Military Benefits Researchers 32.10% 68.82x
Conservative News Readers 25.10% 68.23x
Retirees 27.57% 67.89x
Financial News Readers 18.11% 66.23x
Gun Violence Researchers 23.05% 64.40x
Composition Percentage: The overlap percentage between the Newly Recruited Military Personnel audience and the Interest attribute.
Index: A comparison of the Newly Recruited Military Personnel audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Newly Recruited Military Personnel audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Newly Recruited Military Personnel audience is Old Navy.

Location Composition Index
Old Navy 0.04% 1.66x
American Eagle Outfitters 0.01% 1.29x
Maurices 0.02% 1.28x
Carhartt 0.20% 1.14x
Mens Wearhouse 0.01% 1.07x
Composition Percentage: The overlap percentage between the Newly Recruited Military Personnel audience and the Location attribute.
Index: A comparison of the Newly Recruited Military Personnel audience to the internet population.
Dstillery Web Insights

WEBSITES

The Newly Recruited Military Personnel audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Newly Recruited Military Personnel audience is military.com.

Website Composition Index
military.com 12.15% 38.28x
duffelblog.com 1.56% 36.17x
nationalguard.com 1.50% 34.95x
faithfamilyamerica.com 1.17% 33.61x
americangg.net 2.09% 32.17x
thenewsrep.com 1.94% 30.76x
dvidshub.net 3.11% 30.12x
genesiustimes.com 1.33% 29.59x
brainjet.com 1.51% 28.75x
loadoutroom.com 1.34% 28.04x
Composition Percentage: The overlap percentage between the Newly Recruited Military Personnel audience and the Web attribute.
Index: A comparison of the Newly Recruited Military Personnel audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Newly Recruited Military Personnel audience is US Military Cluster.

Content Affinity Composition Index
US Military Cluster 17.28% 41.79x
Trucking 4.53% 21.89x
Garden Power Equipment 4.94% 21.22x
Gun Enthusiast - Hunting & Self Defense 13.58% 20.36x
Finance & Accounting Cluster 11.11% 20.08x
Assorted Topics (Viral Media, Paid Traffic) 0.04% 19.74x
Muscle Cars 24.69% 18.95x
Gun Enthusiast - Rifles & Ammo 7.82% 18.44x
Northern California Cluster 9.47% 18.31x
Fox News Content Consumers 11.52% 17.97x
Composition Percentage: The overlap percentage between the Newly Recruited Military Personnel audience and the Content Affinity attribute.
Index: A comparison of the Newly Recruited Military Personnel audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Newly Recruited Military Personnel audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female