Dstillery Audiences

NEWLY RECRUITED MILITARY PERSONNEL

Audience Size: 4 Million Devices

Explore the Newly Recruited Military Personnel Audience

Below you'll find more information about the Newly Recruited Military Personnel audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Newly Recruited Military Personnel audience.

Dstillery Crafted Audiences

INTERESTS

The Newly Recruited Military Personnel audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Newly Recruited Military Personnel audience is Marines.

Interest Composition Index
Marines 37.92% 32.36x
Military Servicemembers & Veterans 48.71% 32.33x
Military Benefits Researchers 39.83% 28.79x
Gun Violence Researchers 34.33% 27.10x
Conservative News Readers 32.06% 25.82x
Texas Activity Researchers 25.72% 23.53x
Retired Health Insurance Researchers 26.24% 22.84x
Pet Lovers 31.04% 22.65x
Getting Off the Grid Travelers 19.80% 22.52x
Tea Party Policy Supporters 28.99% 22.51x
Composition Percentage: The overlap percentage between the Newly Recruited Military Personnel audience and the Interest attribute.
Index: A comparison of the Newly Recruited Military Personnel audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Newly Recruited Military Personnel audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Newly Recruited Military Personnel audience is Carhartt.

Location Composition Index
Carhartt 0.33% 1.33x
Buckle 0.04% 1.09x
Aeropostale 0.04% 1.04x
Dressbarn 0.02% 1.03x
Lane Bryant 0.03% 1.02x
Zumiez 0.05% 0.97x
Victoria's Secret 0.08% 0.97x
Chicos 0.03% 0.96x
Old Navy 0.06% 0.94x
The Childrens Place 0.05% 0.94x
Composition Percentage: The overlap percentage between the Newly Recruited Military Personnel audience and the Location attribute.
Index: A comparison of the Newly Recruited Military Personnel audience to the internet population.
Dstillery Web Insights

WEBSITES

The Newly Recruited Military Personnel audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Newly Recruited Military Personnel audience is todaysmilitary.com.

Website Composition Index
todaysmilitary.com 1.19% 49.68x
westernjournalism.com 1.10% 48.26x
theveteranssite.com 1.12% 47.15x
madworldnews.com 1.35% 45.69x
nationalguard.com 3.44% 44.03x
opslens.com 2.29% 41.27x
ntd.tv 1.32% 40.56x
ijr.com 4.06% 40.37x
odometer.com 3.16% 39.31x
keepandbear.com 1.02% 39.18x
Composition Percentage: The overlap percentage between the Newly Recruited Military Personnel audience and the Web attribute.
Index: A comparison of the Newly Recruited Military Personnel audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Newly Recruited Military Personnel audience is Right Wing Blogs - Political Activism.

Content Affinity Composition Index
Right Wing Blogs - Political Activism 2.45% 27.31x
Right Wing Blogs - Conspiracy Theories 8.88% 21.02x
US Military Cluster 28.27% 19.73x
Survival Guides 0.26% 17.85x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.39% 17.41x
Cars, Travel & Food 0.31% 17.08x
Military & Law Enforcement 13.41% 16.69x
Muscle Cars 14.61% 16.68x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.58% 16.63x
Assorted Topics (Viral Media, Paid Traffic) 0.13% 16.56x
Composition Percentage: The overlap percentage between the Newly Recruited Military Personnel audience and the Content Affinity attribute.
Index: A comparison of the Newly Recruited Military Personnel audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Newly Recruited Military Personnel audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female