Dstillery Audiences

NORTH CAROLINA FOOTBALL FANS

Audience Size: 2.8 Million Devices

Explore the North Carolina Football Fans Audience

Below you'll find more information about the North Carolina Football Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the North Carolina Football Fans audience.

Dstillery Crafted Audiences

INTERESTS

The North Carolina Football Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the North Carolina Football Fans audience is Duke Blue Devils Fans.

Interest Composition Index
Duke Blue Devils Fans 43.31% 32.73x
UNC Tar Heels Fans 38.60% 29.69x
Clemson Tigers Fans 36.26% 27.10x
NCAA Football Fans 32.57% 25.37x
NCAA Fans 32.42% 24.52x
March Madness Enthusiasts 29.51% 24.21x
ACC Fans 31.46% 23.87x
College Football Fans 32.76% 23.12x
North Carolina Travel Researchers 35.57% 22.19x
Carolina Panthers Fans 27.18% 20.53x
Composition Percentage: The overlap percentage between the North Carolina Football Fans audience and the Interest attribute.
Index: A comparison of the North Carolina Football Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The North Carolina Football Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the North Carolina Football Fans audience is Belk.

Location Composition Index
Belk 0.06% 4.62x
Urban Outfitters 0.09% 1.71x
Jos A. Bank Clothiers 0.55% 1.70x
Johnston and Murphy 0.23% 1.56x
J. Crew 0.11% 1.54x
Talbots 0.08% 1.47x
Free People 0.05% 1.44x
Ralph Lauren 0.03% 1.40x
Supreme 0.02% 1.35x
Ann Taylor 0.04% 1.34x
Composition Percentage: The overlap percentage between the North Carolina Football Fans audience and the Location attribute.
Index: A comparison of the North Carolina Football Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The North Carolina Football Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the North Carolina Football Fans audience is tarheelblog.com.

Website Composition Index
tarheelblog.com 5.79% 77.23x
gopack.com 2.59% 76.99x
goheels.com 4.57% 76.22x
townofchapelhill.org 1.63% 69.63x
wralsportsfan.com 8.29% 68.59x
goduke.com 6.84% 65.15x
durham-nc.com 1.07% 64.79x
highschoolot.com 2.39% 64.00x
unc.edu 2.10% 63.31x
dpacnc.com 3.19% 62.88x
Composition Percentage: The overlap percentage between the North Carolina Football Fans audience and the Web attribute.
Index: A comparison of the North Carolina Football Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the North Carolina Football Fans audience is Southeast College Athletics.

Content Affinity Composition Index
Southeast College Athletics 6.74% 34.62x
Virginia Athletics 1.80% 34.33x
Illinois College Sports 1.34% 28.13x
Lacrosse College Athletics 2.86% 24.99x
North Carolina Education 23.14% 24.57x
Upstate New York State Athletics 0.41% 22.10x
Florida College Athletics 9.70% 21.28x
North Carolina News 36.65% 18.70x
New England & Ivy League Sports 5.89% 18.46x
College Sports 2.71% 17.23x
Composition Percentage: The overlap percentage between the North Carolina Football Fans audience and the Content Affinity attribute.
Index: A comparison of the North Carolina Football Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The North Carolina Football Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male