Dstillery Audiences

NORTH CAROLINA FOOTBALL FANS

Audience Size: 3.1 Million Devices

Explore the North Carolina Football Fans Audience

Below you'll find more information about the North Carolina Football Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the North Carolina Football Fans audience.

Dstillery Crafted Audiences

INTERESTS

The North Carolina Football Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the North Carolina Football Fans audience is Duke Blue Devils Fans.

Interest Composition Index
Duke Blue Devils Fans 45.10% 28.91x
NCAA Fans 31.84% 23.15x
UNC Tar Heels Fans 36.25% 23.07x
Clemson Tigers Fans 38.65% 22.57x
March Madness Enthusiasts 27.42% 22.32x
College Football Fans 34.10% 21.66x
ACC Fans 29.68% 20.75x
Carolina Panthers Fans 27.46% 17.20x
Big East Fans 26.13% 16.92x
Syracuse Orange Fans 23.59% 16.67x
Composition Percentage: The overlap percentage between the North Carolina Football Fans audience and the Interest attribute.
Index: A comparison of the North Carolina Football Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The North Carolina Football Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the North Carolina Football Fans audience is Belk.

Location Composition Index
Belk 0.06% 3.33x
LOFT 0.06% 1.34x
Brooks Brothers 0.05% 1.33x
The North Face 0.03% 1.33x
Talbots 0.07% 1.28x
Intermix 0.01% 1.24x
Lululemon 0.06% 1.23x
Chicos 0.06% 1.22x
Old Navy 0.07% 1.17x
J. Crew 0.04% 1.16x
Composition Percentage: The overlap percentage between the North Carolina Football Fans audience and the Location attribute.
Index: A comparison of the North Carolina Football Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The North Carolina Football Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the North Carolina Football Fans audience is tarheelblog.com.

Website Composition Index
tarheelblog.com 4.05% 102.59x
townofchapelhill.org 1.76% 90.30x
wralsportsfan.com 3.83% 89.93x
highschoolot.com 1.36% 87.43x
goheels.com 4.47% 86.97x
goduke.com 6.81% 86.02x
gopack.com 2.48% 83.24x
unc.edu 3.54% 81.16x
clemsontigers.com 2.77% 77.54x
durham-nc.com 1.95% 75.62x
Composition Percentage: The overlap percentage between the North Carolina Football Fans audience and the Web attribute.
Index: A comparison of the North Carolina Football Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the North Carolina Football Fans audience is Southeast College Athletics.

Content Affinity Composition Index
Southeast College Athletics 6.60% 34.19x
Virginia Athletics 1.88% 33.18x
Illinois College Sports 1.14% 27.85x
North Carolina Education 21.27% 25.12x
Lacrosse College Athletics 3.71% 23.95x
Florida College Athletics 9.70% 21.57x
Upstate New York State Athletics 0.45% 21.12x
North Carolina News 28.77% 19.81x
New England & Ivy League Sports 6.77% 18.03x
North Carolina 18.05% 17.13x
Composition Percentage: The overlap percentage between the North Carolina Football Fans audience and the Content Affinity attribute.
Index: A comparison of the North Carolina Football Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The North Carolina Football Fans audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male