Explore the North Carolina Travel Researchers Audience
Below you'll find more information about the North Carolina Travel Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the North Carolina Travel Researchers audience.
INTERESTS
The North Carolina Travel Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the North Carolina Travel Researchers audience is North Carolina Football Fans.
| Interest | Composition | Index |
| North Carolina Football Fans | 42.69% | 62.64x |
| Myrtle Beach Trip Planners | 28.07% | 50.41x |
| Asheville Trip Planners | 23.39% | 46.73x |
| UNC Tar Heels Fans | 23.68% | 43.63x |
| Smoky Mountains Trip Planners | 20.76% | 41.98x |
| Duke Blue Devils Fans | 19.88% | 41.38x |
| Carolina Panthers Fans | 16.67% | 38.03x |
| Work Hard, Play Hard Travelers | 17.84% | 36.36x |
| Norfolk and Virginia Beach Trip Planners | 23.39% | 36.02x |
| South Carolina Gamecocks Fans | 15.79% | 35.54x |
Composition Percentage:
The overlap percentage between the North Carolina Travel Researchers audience and the Interest attribute.
Index: A comparison of the North Carolina Travel Researchers audience to the internet population.
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APPAREL RETAILERS
The North Carolina Travel Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the North Carolina Travel Researchers audience is Belk.
| Location | Composition | Index |
| Belk | 0.01% | 5.21x |
| Mens Wearhouse | 0.06% | 3.72x |
| Old Navy | 0.03% | 1.26x |
| Victoria's Secret | 0.01% | 1.11x |
| The Childrens Place | 0.01% | 1.04x |
| Journeys | 0.01% | 0.98x |
| Maurices | 0.01% | 0.72x |
| Carhartt | 0.09% | 0.52x |
Composition Percentage:
The overlap percentage between the North Carolina Travel Researchers audience and the Location attribute.
Index: A comparison of the North Carolina Travel Researchers audience to the internet population.
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WEBSITES
The North Carolina Travel Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the North Carolina Travel Researchers audience is visitraleigh.com.
| Website | Composition | Index |
| visitraleigh.com | 1.74% | 39.38x |
| surforsound.com | 1.20% | 36.77x |
| outerbanks.org | 1.07% | 34.94x |
| wakehealth.edu | 1.20% | 34.37x |
| wwaytv3.com | 9.91% | 31.92x |
| kinston.com | 1.08% | 31.47x |
| outerbanks.com | 1.25% | 30.51x |
| journalpatriot.com | 1.30% | 30.33x |
| highschoolot.com | 2.40% | 30.19x |
| courier-tribune.com | 2.35% | 29.51x |
Composition Percentage:
The overlap percentage between the North Carolina Travel Researchers audience and the Web attribute.
Index: A comparison of the North Carolina Travel Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the North Carolina Travel Researchers audience is North Carolina Education.
| Content Affinity | Composition | Index |
| North Carolina Education | 20.47% | 29.32x |
| North Carolina News | 38.30% | 23.49x |
| North Carolina | 27.19% | 22.06x |
| Online Ticket Buyers | 3.51% | 16.40x |
| Charity Walks | 2.34% | 13.50x |
| Antiques & Auctions | 2.63% | 12.60x |
| Mid-Atlantic Beaches | 0.16% | 12.39x |
| Rural Living | 0.02% | 12.24x |
| Garden Power Equipment | 2.63% | 11.48x |
| Health Issues Cluster | 4.39% | 11.18x |
Composition Percentage:
The overlap percentage between the North Carolina Travel Researchers audience and the Content Affinity attribute.
Index: A comparison of the North Carolina Travel Researchers audience to the internet population.
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DEMOGRAPHICS
The North Carolina Travel Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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