Explore the North East State Fair Visitors Audience
Below you'll find more information about the North East State Fair Visitors audience, broken down in different categories based on their digital and physical behaviors. These are 4.4 million unique devices whose actions qualify for the North East State Fair Visitors audience.
INTERESTS
The North East State Fair Visitors audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the North East State Fair Visitors audience is Cape Cod News Readers.
| Interest | Composition | Index |
| Cape Cod News Readers | 27.38% | 19.51x |
| School Closings Updates Readers | 1.43% | 18.85x |
| UConn Huskies Fans | 23.73% | 17.14x |
| Vermont Trip Planners | 21.55% | 14.27x |
| New England Patriots Fans | 20.89% | 14.14x |
| Summer Festivals and Fairs Visitors | 26.46% | 13.44x |
| Canoeing and Kayaking Enthusiasts | 19.76% | 12.30x |
| Boston Bruins Fans | 16.54% | 11.47x |
| Renaissance Faire Visitors | 19.54% | 10.95x |
| Boston Red Sox Fans | 15.71% | 10.38x |
Composition Percentage:
The overlap percentage between the North East State Fair Visitors audience and the Interest attribute.
Index: A comparison of the North East State Fair Visitors audience to the internet population.
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APPAREL RETAILERS
The North East State Fair Visitors audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the North East State Fair Visitors audience is White House Black Market.
| Location | Composition | Index |
| White House Black Market | 0.01% | 1.85x |
| Dressbarn | 0.01% | 1.81x |
| Old Navy | 0.01% | 1.32x |
| Mens Wearhouse | 0.01% | 1.16x |
| Carhartt | 0.11% | 0.91x |
Composition Percentage:
The overlap percentage between the North East State Fair Visitors audience and the Location attribute.
Index: A comparison of the North East State Fair Visitors audience to the internet population.
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WEBSITES
The North East State Fair Visitors audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the North East State Fair Visitors audience is thebige.com.
| Website | Composition | Index |
| thebige.com | 1.92% | 47.92x |
| ctvisit.com | 4.89% | 45.57x |
| websteronline.com | 1.08% | 42.05x |
| jordans.com | 1.25% | 41.10x |
| masssave.com | 1.08% | 40.03x |
| visitrhodeisland.com | 1.01% | 38.02x |
| thisweekinworcester.com | 1.51% | 37.53x |
| marshfieldnewsherald.com | 1.12% | 37.48x |
| we-ha.com | 1.28% | 37.33x |
| zoonewengland.org | 1.37% | 36.93x |
Composition Percentage:
The overlap percentage between the North East State Fair Visitors audience and the Web attribute.
Index: A comparison of the North East State Fair Visitors audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the North East State Fair Visitors audience is Online Games.
| Content Affinity | Composition | Index |
| Online Games | 8.96% | 27.74x |
| Rhode Island Cluster | 9.54% | 18.83x |
| Assorted Topics (Retail Products, Food Service, Package Delivery) | 0.06% | 15.47x |
| Delaware Cluster | 7.44% | 14.53x |
| New Hampshire News | 7.46% | 13.62x |
| New England Universities | 3.89% | 12.12x |
| New England & Ivy League Sports | 1.36% | 12.02x |
| Vermont Cluster | 2.85% | 11.26x |
| Upstate New York Travel Cluster | 5.21% | 9.57x |
| Connecticut News | 31.64% | 9.52x |
Composition Percentage:
The overlap percentage between the North East State Fair Visitors audience and the Content Affinity attribute.
Index: A comparison of the North East State Fair Visitors audience to the internet population.
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DEMOGRAPHICS
The North East State Fair Visitors audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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