Explore the North Midwest State Fair Visitors Audience
Below you'll find more information about the North Midwest State Fair Visitors audience, broken down in different categories based on their digital and physical behaviors. These are 5.4 million unique devices whose actions qualify for the North Midwest State Fair Visitors audience.
INTERESTS
The North Midwest State Fair Visitors audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the North Midwest State Fair Visitors audience is Colorado County and Local Fair Visitors.
| Interest | Composition | Index |
| Colorado County and Local Fair Visitors | 24.52% | 16.73x |
| Kansas City Royals Fans | 24.80% | 16.72x |
| Rapid City Trip Planners | 22.27% | 16.62x |
| Iowa County and Local Fair Visitors | 27.17% | 15.10x |
| Speedway Event Enthusiasts | 21.25% | 15.03x |
| Cattle Industry New Readers | 21.50% | 14.59x |
| Rodeo Enthusiasts | 23.31% | 14.54x |
| Cattlemen and Pork Producers | 20.71% | 14.04x |
| Engagement Ring Shoppers | 21.16% | 13.97x |
| Mowing Equipment Shoppers | 19.42% | 13.57x |
Composition Percentage:
The overlap percentage between the North Midwest State Fair Visitors audience and the Interest attribute.
Index: A comparison of the North Midwest State Fair Visitors audience to the internet population.
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APPAREL RETAILERS
The North Midwest State Fair Visitors audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the North Midwest State Fair Visitors audience is Eddie Bauer.
| Location | Composition | Index |
| Eddie Bauer | 0.02% | 1.70x |
| Buckle | 0.05% | 1.65x |
| Carhartt | 0.35% | 1.59x |
| Lane Bryant | 0.03% | 1.29x |
| American Eagle Outfitters | 0.04% | 1.22x |
| Chicos | 0.03% | 1.09x |
| Dressbarn | 0.02% | 1.01x |
| White House Black Market | 0.03% | 0.98x |
| Victoria's Secret | 0.07% | 0.98x |
| Old Navy | 0.05% | 0.93x |
Composition Percentage:
The overlap percentage between the North Midwest State Fair Visitors audience and the Location attribute.
Index: A comparison of the North Midwest State Fair Visitors audience to the internet population.
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WEBSITES
The North Midwest State Fair Visitors audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the North Midwest State Fair Visitors audience is visitwichita.com.
| Website | Composition | Index |
| visitwichita.com | 1.39% | 55.88x |
| wichitaonthecheap.com | 1.31% | 55.52x |
| travelks.com | 2.24% | 55.12x |
| hutchnews.com | 2.38% | 52.33x |
| familyfuninomaha.com | 1.02% | 50.22x |
| visitomaha.com | 1.96% | 47.87x |
| npdodge.com | 1.44% | 45.75x |
| minotdailynews.com | 1.26% | 45.24x |
| theindependent.com | 4.04% | 44.86x |
| salina.com | 1.23% | 44.06x |
Composition Percentage:
The overlap percentage between the North Midwest State Fair Visitors audience and the Web attribute.
Index: A comparison of the North Midwest State Fair Visitors audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the North Midwest State Fair Visitors audience is Farming & Agriculture.
| Content Affinity | Composition | Index |
| Farming & Agriculture | 2.51% | 19.63x |
| South Dakota Cluster | 8.68% | 17.81x |
| Nebraska Cluster | 17.74% | 17.59x |
| Kansas City News | 25.91% | 13.94x |
| North Dakota Cluster | 8.28% | 12.53x |
| Rural Living | 0.07% | 11.86x |
| Assorted Topics (Animals, Clothing, Events, Education) | 0.03% | 10.36x |
| Missouri Travel & Outdoors Cluster | 6.67% | 9.23x |
| Colorado Snow | 1.82% | 9.22x |
| Minnesota Community Business Cluster | 3.67% | 8.66x |
Composition Percentage:
The overlap percentage between the North Midwest State Fair Visitors audience and the Content Affinity attribute.
Index: A comparison of the North Midwest State Fair Visitors audience to the internet population.
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DEMOGRAPHICS
The North Midwest State Fair Visitors audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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