Explore the Northwestern Wildcats Fans Audience
Below you'll find more information about the Northwestern Wildcats Fans audience, broken down in different categories based on their digital and physical behaviors. These are 74.6 thousand unique devices whose actions qualify for the Northwestern Wildcats Fans audience.
INTERESTS
The Northwestern Wildcats Fans audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Northwestern Wildcats Fans audience is Classical Music Enthusiasts.
| Interest | Composition | Index |
| Classical Music Enthusiasts | 21.19% | 282.60x |
| Africa Trip Planners | 17.92% | 240.41x |
| Winter Apparel Shoppers | 16.04% | 200.84x |
| Electronics Shoppers | 12.21% | 161.31x |
| Bitcoin Enthusiasts | 11.65% | 142.62x |
| March Madness Enthusiasts | 29.96% | 21.89x |
| NCAA Fans | 31.66% | 20.23x |
| Notre Dame Fighting Irish Fans | 32.91% | 20.10x |
| MLB Fans | 31.36% | 19.64x |
| Indiana Hoosiers Fans | 32.04% | 19.44x |
Composition Percentage:
The overlap percentage between the Northwestern Wildcats Fans audience and the Interest attribute.
Index: A comparison of the Northwestern Wildcats Fans audience to the internet population.
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APPAREL RETAILERS
The Northwestern Wildcats Fans audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Northwestern Wildcats Fans audience is Gap.
| Location | Composition | Index |
| Gap | 0.16% | 1.62x |
| Carhartt | 0.16% | 0.80x |
| Victoria's Secret | 0.03% | 0.36x |
Composition Percentage:
The overlap percentage between the Northwestern Wildcats Fans audience and the Location attribute.
Index: A comparison of the Northwestern Wildcats Fans audience to the internet population.
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WEBSITES
The Northwestern Wildcats Fans audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Northwestern Wildcats Fans audience is northwestern.edu.
| Website | Composition | Index |
| northwestern.edu | 9.00% | 66.92x |
| verbalcommits.com | 3.70% | 50.20x |
| maizenbrew.com | 4.96% | 47.30x |
| transitchicago.com | 3.56% | 42.49x |
| windycitygridiron.com | 3.66% | 41.46x |
| onefootdown.com | 3.45% | 41.42x |
| rivals.com | 13.50% | 41.13x |
| landgrantholyland.com | 4.34% | 40.87x |
| hawkcentral.com | 3.10% | 40.20x |
| ourlads.com | 7.25% | 38.77x |
Composition Percentage:
The overlap percentage between the Northwestern Wildcats Fans audience and the Web attribute.
Index: A comparison of the Northwestern Wildcats Fans audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Northwestern Wildcats Fans audience is Southeast College Athletics.
| Content Affinity | Composition | Index |
| Southeast College Athletics | 3.17% | 15.87x |
| Florida College Athletics | 7.55% | 15.71x |
| New England & Ivy League Sports | 6.14% | 15.69x |
| College Greek Life | 2.26% | 15.46x |
| College Sports | 3.02% | 15.40x |
| Pac 12 Sports | 3.35% | 15.34x |
| Feminism | 1.82% | 15.28x |
| Lacrosse College Athletics | 2.59% | 15.28x |
| Law School Research Cluster | 1.30% | 14.19x |
| Institutional Investing | 2.63% | 13.78x |
Composition Percentage:
The overlap percentage between the Northwestern Wildcats Fans audience and the Content Affinity attribute.
Index: A comparison of the Northwestern Wildcats Fans audience to the internet population.
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