Explore the Northwestern Wildcats Fans Audience
Below you'll find more information about the Northwestern Wildcats Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Northwestern Wildcats Fans audience.
INTERESTS
The Northwestern Wildcats Fans audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Northwestern Wildcats Fans audience is Notre Dame Fighting Irish Fans.
| Interest | Composition | Index |
| Notre Dame Fighting Irish Fans | 37.62% | 27.43x |
| ESPN Enthusiasts | 33.63% | 27.43x |
| March Madness Enthusiasts | 32.79% | 27.06x |
| NCAA Fans | 34.95% | 26.16x |
| College Football Fans | 40.69% | 25.41x |
| Ohio State Buckeyes Fans | 34.11% | 24.21x |
| Indiana Hoosiers Fans | 34.85% | 24.03x |
| ACC Fans | 32.75% | 24.01x |
| Syracuse Orange Fans | 31.87% | 23.84x |
| Iowa Hawkeyes Fans | 32.89% | 23.83x |
Composition Percentage:
The overlap percentage between the Northwestern Wildcats Fans audience and the Interest attribute.
Index: A comparison of the Northwestern Wildcats Fans audience to the internet population.
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APPAREL RETAILERS
The Northwestern Wildcats Fans audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Northwestern Wildcats Fans audience is Club Monaco.
| Location | Composition | Index |
| Club Monaco | 0.02% | 2.13x |
| Zara | 0.05% | 1.95x |
| American Apparel | 0.07% | 1.94x |
| Patagonia | 0.02% | 1.91x |
| Intermix | 0.02% | 1.75x |
| Free People | 0.03% | 1.74x |
| Urban Outfitters | 0.10% | 1.71x |
| Madewell | 0.03% | 1.70x |
| Ralph Lauren | 0.01% | 1.70x |
| Kate Spade | 0.03% | 1.63x |
Composition Percentage:
The overlap percentage between the Northwestern Wildcats Fans audience and the Location attribute.
Index: A comparison of the Northwestern Wildcats Fans audience to the internet population.
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WEBSITES
The Northwestern Wildcats Fans audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Northwestern Wildcats Fans audience is offtackleempire.com.
| Website | Composition | Index |
| offtackleempire.com | 2.30% | 88.98x |
| insidenu.com | 1.90% | 82.93x |
| thechampaignroom.com | 1.25% | 74.43x |
| btpowerhouse.com | 1.39% | 68.26x |
| huskermax.com | 1.61% | 66.62x |
| writingillini.com | 1.02% | 60.93x |
| northwestern.edu | 6.88% | 59.26x |
| footballstudyhall.com | 1.19% | 58.98x |
| underdogdynasty.com | 1.30% | 57.74x |
| buckys5thquarter.com | 3.17% | 54.38x |
Composition Percentage:
The overlap percentage between the Northwestern Wildcats Fans audience and the Web attribute.
Index: A comparison of the Northwestern Wildcats Fans audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Northwestern Wildcats Fans audience is Illinois College Sports.
| Content Affinity | Composition | Index |
| Illinois College Sports | 1.17% | 24.14x |
| College Greek Life | 1.83% | 16.53x |
| Florida College Athletics | 7.01% | 16.25x |
| Southeast College Athletics | 2.88% | 15.39x |
| College Sports | 2.66% | 15.07x |
| Illinois Education | 1.58% | 15.00x |
| Virginia Athletics | 0.83% | 14.87x |
| Fantasy Sports | 21.61% | 14.80x |
| Lacrosse College Athletics | 1.99% | 14.03x |
| Pac 12 Sports | 2.91% | 14.03x |
Composition Percentage:
The overlap percentage between the Northwestern Wildcats Fans audience and the Content Affinity attribute.
Index: A comparison of the Northwestern Wildcats Fans audience to the internet population.
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DEMOGRAPHICS
The Northwestern Wildcats Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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