Dstillery Audiences

NORTHWESTERN WILDCATS FANS

Audience Size: 2.4 Million Devices

Explore the Northwestern Wildcats Fans Audience

Below you'll find more information about the Northwestern Wildcats Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Northwestern Wildcats Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Northwestern Wildcats Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Northwestern Wildcats Fans audience is Notre Dame Fighting Irish Fans.

Interest Composition Index
Notre Dame Fighting Irish Fans 38.13% 29.06x
ESPN Enthusiasts 33.98% 26.91x
NCAA Fans 37.48% 26.60x
College Football Fans 41.36% 26.53x
Indiana Hoosiers Fans 33.64% 26.33x
March Madness Enthusiasts 35.81% 25.22x
Syracuse Orange Fans 30.98% 25.21x
Ohio State Buckeyes Fans 34.73% 25.15x
Iowa Hawkeyes Fans 33.73% 24.51x
ACC Fans 34.02% 23.97x
Composition Percentage: The overlap percentage between the Northwestern Wildcats Fans audience and the Interest attribute.
Index: A comparison of the Northwestern Wildcats Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Northwestern Wildcats Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Northwestern Wildcats Fans audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.32% 1.42x
Mens Wearhouse 0.39% 1.10x
Composition Percentage: The overlap percentage between the Northwestern Wildcats Fans audience and the Location attribute.
Index: A comparison of the Northwestern Wildcats Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Northwestern Wildcats Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Northwestern Wildcats Fans audience is insidenu.com.

Website Composition Index
insidenu.com 2.03% 105.15x
offtackleempire.com 3.19% 102.71x
thechampaignroom.com 1.44% 92.90x
crimsonquarry.com 1.15% 89.62x
huskermax.com 1.78% 80.92x
onthebanks.com 1.27% 79.71x
writingillini.com 1.23% 76.89x
btpowerhouse.com 1.88% 76.67x
footballstudyhall.com 1.28% 75.12x
underdogdynasty.com 1.30% 73.50x
Composition Percentage: The overlap percentage between the Northwestern Wildcats Fans audience and the Web attribute.
Index: A comparison of the Northwestern Wildcats Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Northwestern Wildcats Fans audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 1.56% 27.11x
College Greek Life 1.94% 18.34x
Florida College Athletics 8.29% 17.40x
College Sports 3.03% 16.46x
Southeast College Athletics 3.54% 16.21x
Fantasy Sports 22.81% 15.92x
Illinois Education 1.64% 15.91x
Pac 12 Sports 3.27% 15.66x
Lacrosse College Athletics 2.21% 15.15x
New England & Ivy League Sports 5.41% 14.00x
Composition Percentage: The overlap percentage between the Northwestern Wildcats Fans audience and the Content Affinity attribute.
Index: A comparison of the Northwestern Wildcats Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Northwestern Wildcats Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male