Dstillery Audiences

NORTHWESTERN WILDCATS FANS

Audience Size: 2.3 Million Devices

Explore the Northwestern Wildcats Fans Audience

Below you'll find more information about the Northwestern Wildcats Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Northwestern Wildcats Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Northwestern Wildcats Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Northwestern Wildcats Fans audience is Notre Dame Fighting Irish Fans.

Interest Composition Index
Notre Dame Fighting Irish Fans 40.01% 41.43x
NCAA Fans 33.07% 38.04x
South Carolina Gamecocks Fans 34.60% 34.39x
ESPN Enthusiasts 24.40% 33.90x
Michigan Wolverines Fans 55.28% 33.82x
College Athletic Scholarships Researchers 25.80% 32.50x
Ohio State Buckeyes Fans 53.70% 32.05x
Louisville Cardinals Fans 33.99% 31.96x
NCAA Football Fans 52.22% 31.89x
Iowa Hawkeyes Fans 50.80% 31.18x
Composition Percentage: The overlap percentage between the Northwestern Wildcats Fans audience and the Interest attribute.
Index: A comparison of the Northwestern Wildcats Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Northwestern Wildcats Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Northwestern Wildcats Fans audience is Maurices.

Location Composition Index
Maurices 0.03% 1.32x
Journeys 0.01% 1.31x
Composition Percentage: The overlap percentage between the Northwestern Wildcats Fans audience and the Location attribute.
Index: A comparison of the Northwestern Wildcats Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Northwestern Wildcats Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Northwestern Wildcats Fans audience is offtackleempire.com.

Website Composition Index
offtackleempire.com 3.17% 64.67x
blackheartgoldpants.com 4.16% 61.60x
thechampaignroom.com 1.94% 59.54x
nusports.com 1.68% 59.09x
bigten.org 1.21% 58.19x
thedailygopher.com 1.68% 57.57x
buckys5thquarter.com 4.74% 55.98x
theonlycolors.com 2.98% 54.77x
blackshoediaries.com 3.54% 53.75x
widerightnattylite.com 1.30% 51.73x
Composition Percentage: The overlap percentage between the Northwestern Wildcats Fans audience and the Web attribute.
Index: A comparison of the Northwestern Wildcats Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Northwestern Wildcats Fans audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 0.83% 23.84x
College Sports 0.25% 19.00x
Virginia Athletics 0.10% 16.61x
Florida College Athletics 0.62% 14.99x
Southeast College Athletics 1.29% 13.55x
Ohio Universities 1.17% 13.42x
Pac 12 Sports 1.40% 13.10x
Farming & Agriculture 0.13% 13.08x
Lacrosse College Athletics 0.11% 12.87x
Texas University Athletics 4.41% 12.08x
Composition Percentage: The overlap percentage between the Northwestern Wildcats Fans audience and the Content Affinity attribute.
Index: A comparison of the Northwestern Wildcats Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Northwestern Wildcats Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male