Dstillery Audiences

NURSES

Audience Size: 4 Million Devices

Explore the Nurses Audience

Below you'll find more information about the Nurses audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Nurses audience.

Dstillery Crafted Audiences

INTERESTS

The Nurses audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nurses audience is Nursing Students.

Interest Composition Index
Nursing Students 41.33% 18.34x
Doctors 37.49% 17.69x
Medical Consultation Researchers 29.66% 16.14x
Pharmacy Shoppers 23.85% 15.97x
Senior Caregivers 34.98% 15.00x
Pediatricians 32.87% 14.73x
Joint Pain Sufferers 30.91% 14.72x
Healthcare Industry 23.95% 14.63x
Headache and Migraine Sufferers 23.60% 14.55x
Respirologists and Pulmonologists 32.54% 14.30x
Composition Percentage: The overlap percentage between the Nurses audience and the Interest attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Nurses audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nurses audience is Belk.

Location Composition Index
Belk 0.01% 1.19x
Old Navy 0.05% 1.09x
Columbia 0.01% 1.06x
Eddie Bauer 0.01% 1.05x
The North Face 0.02% 1.02x
Lane Bryant 0.03% 1.01x
Hollister 0.01% 1.01x
Carhartt 0.16% 1.00x
Dressbarn 0.03% 0.97x
Levi Strauss 0.01% 0.96x
Composition Percentage: The overlap percentage between the Nurses audience and the Location attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Web Insights

WEBSITES

The Nurses audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Nurses audience is registerednursern.com.

Website Composition Index
registerednursern.com 0.45% 87.06x
nurseslabs.com 2.42% 85.54x
americanmobile.com 0.95% 82.94x
nursebuff.com 3.21% 80.12x
easynclex.com 0.11% 79.86x
loyno.edu 0.15% 79.63x
nso.com 0.31% 79.37x
reflectionsonnursingleadership.org 0.54% 77.46x
nursingworld.org 10.80% 77.30x
nursegroups.com 0.20% 76.45x
Composition Percentage: The overlap percentage between the Nurses audience and the Web attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nurses audience is Nursing.

Content Affinity Composition Index
Nursing 17.31% 24.15x
Healthcare Jobs 3.79% 13.26x
Cardiac & Other Health Research 8.09% 12.53x
Healthcare - Doctors & Diagnosis 8.43% 12.47x
Online Learning 0.42% 12.32x
Reproductive Health 6.87% 12.02x
Senior Care 2.76% 11.36x
Higher Education 4.40% 11.30x
Arthritis & Bones 5.67% 11.11x
Medical Journals 6.36% 10.88x
Composition Percentage: The overlap percentage between the Nurses audience and the Content Affinity attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Nurses audience resonates most for the following age and income brackets.
Age
18-24
Income
Over $250,000