Dstillery Audiences

NURSES

Audience Size: 3.6 Million Devices

Explore the Nurses Audience

Below you'll find more information about the Nurses audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Nurses audience.

Dstillery Crafted Audiences

INTERESTS

The Nurses audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nurses audience is Doctors.

Interest Composition Index
Doctors 40.68% 27.50x
Pharmacy Shoppers 34.53% 27.49x
Headache and Migraine Sufferers 33.04% 27.37x
Primary Care Doctor Researchers 38.08% 26.51x
Medical Consultation Researchers 33.93% 26.24x
Heart Surgery Researchers 31.37% 26.18x
Medical Science Researchers 33.08% 25.18x
Gastrointestinal Researchers 30.98% 24.69x
Heartburn Sufferers 29.05% 24.45x
Hematologists 28.63% 24.34x
Composition Percentage: The overlap percentage between the Nurses audience and the Interest attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Nurses audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nurses audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.02% 1.52x
Maurices 0.02% 1.28x
The Childrens Place 0.01% 1.23x
Old Navy 0.02% 1.22x
Carhartt 0.16% 1.13x
Composition Percentage: The overlap percentage between the Nurses audience and the Location attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Web Insights

WEBSITES

The Nurses audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Nurses audience is nursingworld.org.

Website Composition Index
nursingworld.org 2.63% 51.02x
nursinglicensure.org 1.66% 46.17x
nursingtimes.net 1.41% 45.67x
scrubsandbeyond.com 1.18% 41.12x
registerednursing.org 1.10% 37.05x
fitpregnancy.com 1.03% 33.38x
llli.org 1.54% 29.99x
mhmedical.com 1.77% 29.21x
allnurses.com 13.52% 28.68x
marchofdimes.org 2.67% 28.08x
Composition Percentage: The overlap percentage between the Nurses audience and the Web attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nurses audience is Nursing.

Content Affinity Composition Index
Nursing 4.56% 32.23x
Reproductive Health 1.14% 20.31x
Cardiac & Other Health Research 1.84% 20.22x
Arthritis & Bones 2.52% 19.15x
Senior Care 0.39% 17.65x
Healthcare Jobs 1.04% 17.46x
Disease Cluster 1.70% 16.86x
Medical & Pharmaceutical Scholarship 8.96% 16.35x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.06% 16.14x
New Parents 8.04% 15.95x
Composition Percentage: The overlap percentage between the Nurses audience and the Content Affinity attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Nurses audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female