Dstillery Audiences

NURSES

Audience Size: 4 Million Devices

Explore the Nurses Audience

Below you'll find more information about the Nurses audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Nurses audience.

Dstillery Crafted Audiences

INTERESTS

The Nurses audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nurses audience is Doctors.

Interest Composition Index
Doctors 43.44% 27.25x
Pharmacy Shoppers 35.81% 26.98x
Medical Consultation Researchers 36.74% 26.83x
Primary Care Doctor Researchers 39.82% 26.71x
Healthcare Provider Education Researchers 41.75% 25.95x
Heart Surgery Researchers 31.85% 24.97x
Headache and Migraine Sufferers 33.72% 24.77x
Foot Pain Sufferers 31.06% 24.53x
Hematologists 33.42% 24.41x
Medical Science Researchers 32.73% 23.73x
Composition Percentage: The overlap percentage between the Nurses audience and the Interest attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Nurses audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nurses audience is Buckle.

Location Composition Index
Buckle 0.29% 1.28x
Mens Wearhouse 0.52% 1.27x
Jos A. Bank Clothiers 0.30% 1.25x
White House Black Market 0.34% 1.20x
Belk 0.01% 1.08x
Johnston and Murphy 0.42% 1.07x
Bonobos 0.07% 1.05x
Lane Bryant 0.05% 1.00x
Talbots 0.04% 0.99x
LOFT 0.07% 0.98x
Composition Percentage: The overlap percentage between the Nurses audience and the Location attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Web Insights

WEBSITES

The Nurses audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Nurses audience is nurseslabs.com.

Website Composition Index
nurseslabs.com 1.65% 53.32x
nursebuff.com 1.96% 51.00x
practicalnursing.org 1.57% 48.46x
nursingworld.org 7.41% 46.86x
easyauscultation.com 1.03% 45.91x
nursingtimes.net 5.19% 45.48x
midlevelu.com 1.16% 44.79x
nursinglicensure.org 3.77% 44.55x
thenerdynurse.com 1.60% 43.96x
advanceweb.com 1.09% 40.97x
Composition Percentage: The overlap percentage between the Nurses audience and the Web attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nurses audience is Nursing.

Content Affinity Composition Index
Nursing 10.66% 25.63x
Reproductive Health 3.68% 15.98x
Cardiac & Other Health Research 4.99% 15.17x
Arthritis & Bones 4.46% 13.89x
Healthcare - Doctors & Diagnosis 5.79% 13.66x
Healthcare Jobs 2.34% 13.61x
Senior Care 1.31% 12.92x
Disease Cluster 3.37% 12.18x
New Parents 12.28% 11.93x
Child Development 8.90% 11.85x
Composition Percentage: The overlap percentage between the Nurses audience and the Content Affinity attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Nurses audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female