Dstillery Audiences

NURSES

Audience Size: 4.8 Million Devices

Explore the Nurses Audience

Below you'll find more information about the Nurses audience, broken down in different categories based on their digital and physical behaviors. These are 4.8 million unique devices whose actions qualify for the Nurses audience.

Dstillery Crafted Audiences

INTERESTS

The Nurses audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nurses audience is Medical Consultation Researchers.

Interest Composition Index
Medical Consultation Researchers 35.79% 24.60x
Doctors 43.60% 24.48x
Pharmacy Shoppers 36.70% 24.29x
Primary Care Doctor Researchers 39.34% 24.14x
Headache and Migraine Sufferers 36.40% 23.24x
Healthcare Provider Education Researchers 40.80% 23.06x
Heart Surgery Researchers 31.73% 22.99x
Foot Pain Sufferers 30.65% 22.44x
Hematologists 33.23% 22.37x
Gastrointestinal Researchers 34.20% 21.72x
Composition Percentage: The overlap percentage between the Nurses audience and the Interest attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Nurses audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nurses audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.06% 1.14x
Gymboree 0.05% 1.14x
Carhartt 0.29% 1.09x
Lane Bryant 0.04% 1.09x
Ralph Lauren 0.01% 1.08x
Buckle 0.05% 1.07x
Hollister 0.04% 1.07x
Madewell 0.02% 1.06x
Chicos 0.04% 1.06x
Journeys 0.09% 1.05x
Composition Percentage: The overlap percentage between the Nurses audience and the Location attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Web Insights

WEBSITES

The Nurses audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Nurses audience is nurseslabs.com.

Website Composition Index
nurseslabs.com 1.02% 42.49x
nursebuff.com 1.15% 41.00x
nursingworld.org 4.76% 40.93x
nursingtimes.net 2.32% 37.97x
nursinglicensure.org 2.74% 36.59x
scrubsandbeyond.com 1.89% 33.67x
thenerdynurse.com 1.12% 32.70x
pregnancy-info.net 1.46% 31.63x
registerednursing.org 1.75% 29.61x
fitpregnancy.com 2.03% 27.81x
Composition Percentage: The overlap percentage between the Nurses audience and the Web attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nurses audience is Nursing.

Content Affinity Composition Index
Nursing 7.52% 26.73x
Reproductive Health 2.18% 16.75x
Cardiac & Other Health Research 3.13% 16.32x
Arthritis & Bones 3.64% 14.69x
Healthcare Jobs 1.73% 14.41x
Healthcare - Doctors & Diagnosis 4.69% 13.81x
Senior Care 0.81% 13.33x
Disease Cluster 2.84% 13.23x
New Parents 10.22% 13.11x
Online Learning 0.12% 13.00x
Composition Percentage: The overlap percentage between the Nurses audience and the Content Affinity attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Nurses audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female