Dstillery Audiences

NURSES

Audience Size: 1.6 Million Devices

Explore the Nurses Audience

Below you'll find more information about the Nurses audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Nurses audience.

Dstillery Crafted Audiences

INTERESTS

The Nurses audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nurses audience is Pharmacy Shoppers.

Interest Composition Index
Pharmacy Shoppers 29.57% 30.65x
Headache and Migraine Sufferers 28.10% 30.65x
Doctors 33.93% 30.19x
Heart Surgery Researchers 26.40% 28.84x
Medical Science Researchers 27.89% 28.31x
Primary Care Doctor Researchers 35.34% 28.22x
Medical Consultation Researchers 30.76% 27.40x
Sinus Researchers 24.80% 26.78x
Bargain Shopping Researchers 23.50% 26.67x
Gastrointestinal Researchers 27.21% 26.62x
Composition Percentage: The overlap percentage between the Nurses audience and the Interest attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Nurses audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nurses audience is Maurices.

Location Composition Index
Maurices 0.02% 1.28x
The Childrens Place 0.02% 1.26x
Journeys 0.02% 1.20x
Carhartt 0.12% 1.16x
Buckle 0.01% 1.08x
Express 0.01% 1.06x
Old Navy 0.01% 0.97x
Victoria's Secret 0.01% 0.84x
Composition Percentage: The overlap percentage between the Nurses audience and the Location attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Web Insights

WEBSITES

The Nurses audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Nurses audience is americanmobile.com.

Website Composition Index
americanmobile.com 1.01% 53.82x
acog.org 1.16% 39.61x
allnurses.com 9.88% 38.75x
aafp.org 3.70% 38.19x
labtestsonline.org 2.77% 36.74x
rarediseases.org 1.76% 32.71x
babble.com 2.74% 31.87x
healthychildren.org 3.05% 31.04x
cedars-sinai.org 1.71% 30.86x
jamanetwork.com 2.30% 30.71x
Composition Percentage: The overlap percentage between the Nurses audience and the Web attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nurses audience is Nursing.

Content Affinity Composition Index
Nursing 1.80% 27.13x
Cardiac & Other Health Research 0.58% 23.13x
Homeschooling 0.12% 21.69x
Healthcare Jobs 0.33% 19.27x
Arthritis & Bones 0.82% 18.91x
Disease Cluster 0.47% 18.29x
Reproductive Health 0.25% 18.27x
New Parents 3.69% 17.99x
Online Learning 0.04% 17.47x
Medical & Pharmaceutical Scholarship 3.72% 17.47x
Composition Percentage: The overlap percentage between the Nurses audience and the Content Affinity attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Nurses audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female