Dstillery Audiences

NURSES

Audience Size: 4.7 Million Devices

Explore the Nurses Audience

Below you'll find more information about the Nurses audience, broken down in different categories based on their digital and physical behaviors. These are 4.7 million unique devices whose actions qualify for the Nurses audience.

Dstillery Crafted Audiences

INTERESTS

The Nurses audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nurses audience is Doctors.

Interest Composition Index
Doctors 41.99% 29.66x
Medical Consultation Researchers 36.29% 29.07x
Pharmacy Shoppers 35.39% 28.96x
Primary Care Doctor Researchers 39.59% 28.73x
Healthcare Provider Education Researchers 40.17% 28.11x
Headache and Migraine Sufferers 33.21% 27.42x
Heart Surgery Researchers 30.58% 27.12x
Hematologists 31.94% 27.04x
Foot Pain Sufferers 30.70% 26.33x
Medical Science Researchers 31.80% 26.11x
Composition Percentage: The overlap percentage between the Nurses audience and the Interest attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Nurses audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nurses audience is Carhartt.

Location Composition Index
Carhartt 0.07% 1.34x
Lane Bryant 0.04% 1.17x
Aeropostale 0.05% 1.17x
Express 0.03% 1.16x
REI 0.01% 1.16x
Hollister 0.04% 1.15x
Mens Wearhouse 0.10% 1.14x
Chicos 0.04% 1.10x
Journeys 0.05% 1.10x
Eddie Bauer 0.02% 1.10x
Composition Percentage: The overlap percentage between the Nurses audience and the Location attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Web Insights

WEBSITES

The Nurses audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Nurses audience is nurseslabs.com.

Website Composition Index
nurseslabs.com 1.95% 52.30x
nursebuff.com 1.80% 50.19x
practicalnursing.org 1.18% 46.75x
nursingworld.org 7.35% 46.38x
nursingtimes.net 3.57% 46.23x
nursinglicensure.org 3.45% 43.45x
thenerdynurse.com 1.38% 43.07x
midlevelu.com 1.05% 42.03x
allheart.com 1.26% 40.59x
scrubsandbeyond.com 2.65% 38.88x
Composition Percentage: The overlap percentage between the Nurses audience and the Web attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nurses audience is Nursing.

Content Affinity Composition Index
Nursing 9.94% 28.28x
Reproductive Health 2.64% 18.14x
Cardiac & Other Health Research 3.80% 17.22x
Arthritis & Bones 3.81% 15.49x
Healthcare Jobs 1.93% 14.93x
Healthcare - Doctors & Diagnosis 5.07% 14.33x
Senior Care 0.98% 14.20x
Disease Cluster 3.00% 13.68x
New Parents 10.77% 13.51x
Pet Forums 2.77% 13.04x
Composition Percentage: The overlap percentage between the Nurses audience and the Content Affinity attribute.
Index: A comparison of the Nurses audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Nurses audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female