Explore the Nurses Audience
Below you'll find more information about the Nurses audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Nurses audience.
INTERESTS
The Nurses audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Nurses audience is Nursing Students.
| Interest | Composition | Index |
| Nursing Students | 41.33% | 18.34x |
| Doctors | 37.49% | 17.69x |
| Medical Consultation Researchers | 29.66% | 16.14x |
| Pharmacy Shoppers | 23.85% | 15.97x |
| Senior Caregivers | 34.98% | 15.00x |
| Pediatricians | 32.87% | 14.73x |
| Joint Pain Sufferers | 30.91% | 14.72x |
| Healthcare Industry | 23.95% | 14.63x |
| Headache and Migraine Sufferers | 23.60% | 14.55x |
| Respirologists and Pulmonologists | 32.54% | 14.30x |
Composition Percentage:
The overlap percentage between the Nurses audience and the Interest attribute.
Index: A comparison of the Nurses audience to the internet population.
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APPAREL RETAILERS
The Nurses audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Nurses audience is Belk.
| Location | Composition | Index |
| Belk | 0.01% | 1.19x |
| Old Navy | 0.05% | 1.09x |
| Columbia | 0.01% | 1.06x |
| Eddie Bauer | 0.01% | 1.05x |
| The North Face | 0.02% | 1.02x |
| Lane Bryant | 0.03% | 1.01x |
| Hollister | 0.01% | 1.01x |
| Carhartt | 0.16% | 1.00x |
| Dressbarn | 0.03% | 0.97x |
| Levi Strauss | 0.01% | 0.96x |
Composition Percentage:
The overlap percentage between the Nurses audience and the Location attribute.
Index: A comparison of the Nurses audience to the internet population.
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WEBSITES
The Nurses audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Nurses audience is registerednursern.com.
| Website | Composition | Index |
| registerednursern.com | 0.45% | 87.06x |
| nurseslabs.com | 2.42% | 85.54x |
| americanmobile.com | 0.95% | 82.94x |
| nursebuff.com | 3.21% | 80.12x |
| easynclex.com | 0.11% | 79.86x |
| loyno.edu | 0.15% | 79.63x |
| nso.com | 0.31% | 79.37x |
| reflectionsonnursingleadership.org | 0.54% | 77.46x |
| nursingworld.org | 10.80% | 77.30x |
| nursegroups.com | 0.20% | 76.45x |
Composition Percentage:
The overlap percentage between the Nurses audience and the Web attribute.
Index: A comparison of the Nurses audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Nurses audience is Nursing.
| Content Affinity | Composition | Index |
| Nursing | 17.31% | 24.15x |
| Healthcare Jobs | 3.79% | 13.26x |
| Cardiac & Other Health Research | 8.09% | 12.53x |
| Healthcare - Doctors & Diagnosis | 8.43% | 12.47x |
| Online Learning | 0.42% | 12.32x |
| Reproductive Health | 6.87% | 12.02x |
| Senior Care | 2.76% | 11.36x |
| Higher Education | 4.40% | 11.30x |
| Arthritis & Bones | 5.67% | 11.11x |
| Medical Journals | 6.36% | 10.88x |
Composition Percentage:
The overlap percentage between the Nurses audience and the Content Affinity attribute.
Index: A comparison of the Nurses audience to the internet population.
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DEMOGRAPHICS
The Nurses audience resonates most for the following age and income brackets.
Age
18-24
Income
Over $250,000
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