Dstillery Audiences

NUTRITION CONSCIOUS EATERS

Audience Size: 2.6 Million Devices

Explore the Nutrition Conscious Eaters Audience

Below you'll find more information about the Nutrition Conscious Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Nutrition Conscious Eaters audience.

Dstillery Crafted Audiences

INTERESTS

The Nutrition Conscious Eaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nutrition Conscious Eaters audience is Healthy Eaters.

Interest Composition Index
Healthy Eaters 76.99% 49.43x
Cooking Show Fans 47.01% 48.70x
Home Design and Living Publication Readers 65.70% 46.45x
Gourmet Food & Wine Researchers 67.22% 45.38x
Home Kitchen Chefs 70.09% 44.39x
Luxury Athletic Footwear Shoppers 68.31% 42.91x
Luxury Fitness Shoppers 68.31% 42.91x
Wine Lovers 58.01% 41.20x
Home Custom Bedroom Decorators 53.00% 40.00x
Custom Home Lighting Shoppers 53.00% 40.00x
Composition Percentage: The overlap percentage between the Nutrition Conscious Eaters audience and the Interest attribute.
Index: A comparison of the Nutrition Conscious Eaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Nutrition Conscious Eaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nutrition Conscious Eaters audience is H&M.

Location Composition Index
H&M 0.01% 1.75x
Jos A. Bank Clothiers 0.01% 1.71x
Gymboree 0.01% 1.54x
Chicos 0.02% 1.50x
American Eagle Outfitters 0.01% 1.43x
LOFT 0.01% 1.42x
Dressbarn 0.01% 1.41x
Zumiez 0.01% 1.38x
White House Black Market 0.01% 1.38x
Maurices 0.02% 1.30x
Composition Percentage: The overlap percentage between the Nutrition Conscious Eaters audience and the Location attribute.
Index: A comparison of the Nutrition Conscious Eaters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Nutrition Conscious Eaters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Nutrition Conscious Eaters audience is familycircle.com.

Website Composition Index
familycircle.com 1.62% 35.20x
honestcooking.com 1.63% 33.97x
finecooking.com 9.04% 33.47x
thefullhelping.com 1.95% 33.15x
kitchenbyte.com 1.06% 32.57x
whfoods.com 1.52% 32.08x
geniuskitchen.com 14.12% 31.93x
healthy-delicious.com 1.38% 31.16x
kraftrecipes.com 1.97% 31.10x
foolproofliving.com 4.92% 30.92x
Composition Percentage: The overlap percentage between the Nutrition Conscious Eaters audience and the Web attribute.
Index: A comparison of the Nutrition Conscious Eaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nutrition Conscious Eaters audience is Holistic Medicine.

Content Affinity Composition Index
Holistic Medicine 0.21% 18.77x
Food Cluster 0.57% 18.56x
Vegans & Animal Welfare 2.05% 17.93x
Travel, Food, Fashion & Fitness 4.77% 16.22x
Organic Beauty & Skincare Products 0.75% 16.16x
Vegetarian Diet 22.47% 16.05x
Paleo & Keto Diet Enthusiasts 2.67% 15.97x
Low Carb Diets 9.47% 15.88x
Female Lifestyle Content Readers 5.90% 15.65x
Stay at Home Mom 33.78% 15.46x
Composition Percentage: The overlap percentage between the Nutrition Conscious Eaters audience and the Content Affinity attribute.
Index: A comparison of the Nutrition Conscious Eaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Nutrition Conscious Eaters audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female