Dstillery Audiences

OTC PAIN MANAGEMENT SHOPPERS

Audience Size: 1.2 Million Devices

Explore the OTC Pain Management Shoppers Audience

Below you'll find more information about the OTC Pain Management Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the OTC Pain Management Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The OTC Pain Management Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the OTC Pain Management Shoppers audience is Heart Surgery Researchers.

Interest Composition Index
Heart Surgery Researchers 22.67% 48.41x
Pharmacy Shoppers 32.79% 44.17x
Medical Science Researchers 18.65% 43.03x
Arthritis Sufferers 31.37% 41.67x
Headache and Migraine Sufferers 20.92% 41.50x
Retired Assisted Living Shoppers 25.87% 41.17x
Medical Advice Researchers 27.29% 40.24x
Generic Prescription Drug Shoppers 30.74% 39.21x
Retired Budget Healthcare Shoppers 27.28% 38.81x
Seasonal Allergy Sufferers 25.68% 37.33x
Composition Percentage: The overlap percentage between the OTC Pain Management Shoppers audience and the Interest attribute.
Index: A comparison of the OTC Pain Management Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The OTC Pain Management Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the OTC Pain Management Shoppers audience is Talbots.

Location Composition Index
Talbots 0.02% 1.36x
Michael Kors 0.01% 1.35x
Lane Bryant 0.01% 1.29x
White House Black Market 0.02% 1.17x
H&M 0.02% 1.08x
Old Navy 0.02% 1.07x
Lululemon 0.01% 1.06x
Zumiez 0.03% 1.06x
J. Crew 0.01% 1.05x
Dressbarn 0.01% 1.01x
Composition Percentage: The overlap percentage between the OTC Pain Management Shoppers audience and the Location attribute.
Index: A comparison of the OTC Pain Management Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The OTC Pain Management Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the OTC Pain Management Shoppers audience is nichetraveler.com.

Website Composition Index
nichetraveler.com 1.01% 33.56x
twentydaily.com 1.23% 27.67x
newstrackerdaily.com 1.87% 27.61x
coupons.com 1.01% 26.44x
healthgrades.com 3.76% 26.32x
caredash.com 4.07% 25.41x
symptomfind.com 1.69% 25.26x
publicholidays.us 1.00% 24.75x
medscape.com 9.16% 24.21x
myfoodandfamily.com 1.05% 24.06x
Composition Percentage: The overlap percentage between the OTC Pain Management Shoppers audience and the Web attribute.
Index: A comparison of the OTC Pain Management Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the OTC Pain Management Shoppers audience is Healthcare - Dermatology & Aging.

Content Affinity Composition Index
Healthcare - Dermatology & Aging 4.98% 19.60x
Healthy Eating Researchers 0.08% 17.94x
Back & Spine 1.92% 16.63x
Medical Diagnostics 1.01% 16.33x
Assorted Topics (Events, Tickets, Fitness) 5.23% 15.46x
Shopping Catalogs 0.11% 14.68x
Medical & Pharmaceutical Scholarship 0.32% 14.00x
Spam Call Number Searchers 0.22% 12.90x
London Tourism & Events 0.05% 12.69x
Humor & Entertainment 0.19% 12.58x
Composition Percentage: The overlap percentage between the OTC Pain Management Shoppers audience and the Content Affinity attribute.
Index: A comparison of the OTC Pain Management Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The OTC Pain Management Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female