Dstillery Audiences

OCEAN ACTIVISTS

Audience Size: 2.7 Million Devices

Explore the Ocean Activists Audience

Below you'll find more information about the Ocean Activists audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Ocean Activists audience.

Dstillery Crafted Audiences

INTERESTS

The Ocean Activists audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ocean Activists audience is Custom Home Lighting Shoppers.

Interest Composition Index
Custom Home Lighting Shoppers 45.87% 37.35x
Home Custom Bedroom Decorators 45.88% 37.35x
Cholesterol Researchers 45.42% 37.01x
Nature and Outdoors Book Readers 47.34% 36.80x
Eco-Conscious Consumers 46.51% 36.11x
Luxury Second Home Owners 46.15% 36.04x
Orlando Activities Researchers 46.47% 35.84x
Nashville Activity Researchers 45.23% 35.63x
Streaming British TV Users 46.41% 35.58x
Home Design and Living Publication Readers 45.51% 35.18x
Composition Percentage: The overlap percentage between the Ocean Activists audience and the Interest attribute.
Index: A comparison of the Ocean Activists audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ocean Activists audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ocean Activists audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.01% 1.30x
Old Navy 0.01% 1.27x
Carhartt 0.16% 1.04x
Composition Percentage: The overlap percentage between the Ocean Activists audience and the Location attribute.
Index: A comparison of the Ocean Activists audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ocean Activists audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ocean Activists audience is theanimalrescuesite.com.

Website Composition Index
theanimalrescuesite.com 1.21% 44.28x
biologicaldiversity.org 1.69% 43.82x
marriedbiography.com 7.35% 41.88x
care2.com 3.11% 40.83x
peta.org 3.56% 40.30x
defenders.org 1.51% 39.08x
simonandschuster.com 1.03% 38.82x
certapet.com 1.00% 38.71x
ruggable.com 1.28% 38.62x
fiercefifties.com 1.61% 38.09x
Composition Percentage: The overlap percentage between the Ocean Activists audience and the Web attribute.
Index: A comparison of the Ocean Activists audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ocean Activists audience is Assorted Topics (Web Hosting, Fiction Storytelling, Research).

Content Affinity Composition Index
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.10% 28.62x
Nature & Wildlife 6.23% 24.12x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.36% 22.88x
Bird Watching 0.88% 22.82x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.05% 22.24x
Food Cluster 1.47% 21.49x
Scuba Diving 0.15% 20.81x
Organic Beauty & Skincare Products 1.46% 20.33x
Holiday Gifts 0.46% 19.95x
London Tourism 0.09% 19.70x
Composition Percentage: The overlap percentage between the Ocean Activists audience and the Content Affinity attribute.
Index: A comparison of the Ocean Activists audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ocean Activists audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female