Dstillery Audiences

OCEAN ACTIVISTS

Audience Size: 499.2 Thousand Devices

Explore the Ocean Activists Audience

Below you'll find more information about the Ocean Activists audience, broken down in different categories based on their digital and physical behaviors. These are 499.2 thousand unique devices whose actions qualify for the Ocean Activists audience.

Dstillery Crafted Audiences

INTERESTS

The Ocean Activists audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ocean Activists audience is Women’s Lifestyle Blogs Researchers.

Interest Composition Index
Women’s Lifestyle Blogs Researchers 24.43% 96.31x
Home Custom Bedroom Decorators 10.73% 93.24x
Custom Home Lighting Shoppers 10.73% 93.24x
Orlando Activities Researchers 7.58% 81.28x
Grandparents 26.01% 78.05x
Streaming British TV Users 29.85% 71.08x
Home Design and Living Publication Readers 15.58% 66.38x
Women's Fitness Enthusiasts 29.72% 64.79x
Women's Health Researchers 31.38% 62.99x
Luxury Second Home Owners 21.92% 62.25x
Composition Percentage: The overlap percentage between the Ocean Activists audience and the Interest attribute.
Index: A comparison of the Ocean Activists audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ocean Activists audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ocean Activists audience is Talbots.

Location Composition Index
Talbots 0.01% 1.57x
Gap 0.01% 1.54x
Patagonia 0.01% 1.39x
Zumiez 0.02% 1.20x
Gymboree 0.02% 1.15x
Maurices 0.03% 1.14x
American Eagle Outfitters 0.01% 1.11x
Mens Wearhouse 0.01% 1.10x
Urban Outfitters 0.01% 0.85x
Old Navy 0.01% 0.83x
Composition Percentage: The overlap percentage between the Ocean Activists audience and the Location attribute.
Index: A comparison of the Ocean Activists audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ocean Activists audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ocean Activists audience is freekibble.com.

Website Composition Index
freekibble.com 8.37% 120.40x
freetheocean.com 1.86% 102.85x
thechronicleherald.ca 2.68% 78.65x
nationalkitty.com 3.28% 71.54x
thecourtjeweller.com 5.18% 70.01x
kamloopsthisweek.com 1.62% 68.59x
whatkatewore.com 1.50% 66.07x
insidehalton.com 4.63% 61.21x
coleandmarmalade.com 17.77% 61.06x
joscountryjunction.com 1.45% 60.78x
Composition Percentage: The overlap percentage between the Ocean Activists audience and the Web attribute.
Index: A comparison of the Ocean Activists audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ocean Activists audience is Nature & Wildlife.

Content Affinity Composition Index
Nature & Wildlife 5.95% 46.17x
Canada Tourism Research Cluster 4.18% 28.51x
Vancouver British Columbia Research Cluster 2.22% 28.10x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 9.13% 27.86x
Canada Shopping - Kitchenware 0.24% 26.61x
Canada Consumer Product Cluster 1.03% 26.56x
Comedy Content 0.22% 24.37x
Celebrity Gossip 0.30% 23.36x
Travel, Food, Fashion & Fitness 1.85% 23.13x
Canada Shopping - Lifestyle and Mommy Blogs 1.40% 23.05x
Composition Percentage: The overlap percentage between the Ocean Activists audience and the Content Affinity attribute.
Index: A comparison of the Ocean Activists audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ocean Activists audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female