Dstillery Audiences

OFF THE GRID LIVING ENTHUSIASTS

Audience Size: 1.8 Million Devices

Explore the Off the Grid Living Enthusiasts Audience

Below you'll find more information about the Off the Grid Living Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Off the Grid Living Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Off the Grid Living Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Off the Grid Living Enthusiasts audience is Survivalist Enthusiasts.

Interest Composition Index
Survivalist Enthusiasts 47.50% 45.91x
Getting Off the Grid Travelers 26.00% 41.54x
Beekeeping Enthusiasts 15.31% 40.13x
Lawn and Home Pest Control Researchers 20.27% 33.95x
Fishing Equipment Shoppers 48.29% 33.76x
Wood Carving Enthusiasts 21.96% 33.68x
Home Brewing Enthusiasts 14.42% 32.83x
Outdoors Enthusiasts 28.19% 32.79x
San Francisco Activities Researchers 12.14% 31.18x
Antiquing Enthusiasts 26.93% 31.11x
Composition Percentage: The overlap percentage between the Off the Grid Living Enthusiasts audience and the Interest attribute.
Index: A comparison of the Off the Grid Living Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Off the Grid Living Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Off the Grid Living Enthusiasts audience is Maurices.

Location Composition Index
Maurices 0.03% 1.36x
Composition Percentage: The overlap percentage between the Off the Grid Living Enthusiasts audience and the Location attribute.
Index: A comparison of the Off the Grid Living Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Off the Grid Living Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Off the Grid Living Enthusiasts audience is alloutdoor.com.

Website Composition Index
alloutdoor.com 1.09% 71.18x
budsgunshop.com 1.33% 69.95x
urbansurvivalsite.com 3.84% 66.72x
smithandwessonforums.com 1.31% 59.17x
gunnersden.com 1.04% 58.95x
rugerforum.net 2.97% 58.22x
go2gbo.com 1.53% 57.25x
glocktalk.com 1.49% 57.22x
survivalsullivan.com 1.94% 57.18x
taurusarmed.net 1.20% 56.97x
Composition Percentage: The overlap percentage between the Off the Grid Living Enthusiasts audience and the Web attribute.
Index: A comparison of the Off the Grid Living Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Off the Grid Living Enthusiasts audience is Survival Guides.

Content Affinity Composition Index
Survival Guides 0.18% 48.50x
Gun Enthusiast - Rifles & Ammo 1.49% 43.83x
Gun Enthusiast - Hunting & Self Defense 10.93% 32.26x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 1.22% 29.74x
Police Gear 0.12% 28.89x
Homesteading 2.94% 24.39x
Hunting 5.54% 22.60x
Fishing 2.50% 19.89x
Comedy Content 0.12% 17.02x
Garden Power Equipment 2.19% 16.43x
Composition Percentage: The overlap percentage between the Off the Grid Living Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Off the Grid Living Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Off the Grid Living Enthusiasts audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male