Dstillery Audiences

OFFICE SUPPLY SHOPPERS

Audience Size: 2.8 Million Devices

Explore the Office Supply Shoppers Audience

Below you'll find more information about the Office Supply Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Office Supply Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Office Supply Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Office Supply Shoppers audience is Vacation Rental Accommodation Researchers.

Interest Composition Index
Vacation Rental Accommodation Researchers 5.51% 10.70x
Discount Big Box Shoppers 7.27% 9.93x
First Aid Researchers 9.74% 9.71x
Home Buyers 7.58% 9.60x
Realtors & Real Estate Researchers 5.54% 9.59x
Christmas Lights Shoppers 8.68% 9.28x
Hardware Shoppers 5.40% 9.26x
Audio Book Listeners 6.99% 9.11x
Home Decor Shoppers 7.57% 9.09x
Ink & Toner Shoppers 12.66% 8.94x
Composition Percentage: The overlap percentage between the Office Supply Shoppers audience and the Interest attribute.
Index: A comparison of the Office Supply Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Office Supply Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Office Supply Shoppers audience is Chicos.

Location Composition Index
Chicos 0.01% 1.18x
Carhartt 0.17% 1.16x
Dressbarn 0.01% 1.12x
LOFT 0.01% 1.07x
Gap 0.01% 1.06x
American Eagle Outfitters 0.01% 1.05x
Victoria's Secret 0.02% 1.03x
Maurices 0.03% 1.01x
Jos A. Bank Clothiers 0.01% 1.01x
Old Navy 0.02% 1.01x
Composition Percentage: The overlap percentage between the Office Supply Shoppers audience and the Location attribute.
Index: A comparison of the Office Supply Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Office Supply Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Office Supply Shoppers audience is ardmoreite.com.

Website Composition Index
ardmoreite.com 1.07% 21.42x
tmnews.com 1.56% 21.37x
siskiyoudaily.com 1.26% 21.04x
lajuntatribunedemocrat.com 1.20% 20.41x
newstribune.info 1.03% 20.20x
wellsvilledaily.com 1.16% 20.05x
kinston.com 1.49% 19.95x
redwoodfallsgazette.com 1.16% 19.11x
sooeveningnews.com 1.08% 18.65x
alicetx.com 1.10% 18.62x
Composition Percentage: The overlap percentage between the Office Supply Shoppers audience and the Web attribute.
Index: A comparison of the Office Supply Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Office Supply Shoppers audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).

Content Affinity Composition Index
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 1.07% 17.66x
Machines & Industrial Supplies 0.04% 7.91x
Online Learning 0.01% 7.44x
Ohio Universities 1.56% 7.22x
New Jersey Travel Location Cluster 2.35% 7.10x
Philanthropy - Charities & Fundraising 0.22% 7.08x
National Parks 0.06% 6.77x
Meeting Planning & Hotels 0.02% 6.69x
Retail Industry News 0.02% 6.69x
Farming & Agriculture 0.15% 6.54x
Composition Percentage: The overlap percentage between the Office Supply Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Office Supply Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Office Supply Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male