Dstillery Audiences

OFFICE SUPPLY SHOPPERS

Audience Size: 3.9 Million Devices

Explore the Office Supply Shoppers Audience

Below you'll find more information about the Office Supply Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Office Supply Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Office Supply Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Office Supply Shoppers audience is Ink & Toner Shoppers.

Interest Composition Index
Ink & Toner Shoppers 39.55% 22.59x
First Aid Researchers 32.18% 21.02x
Home Printer Shoppers 34.42% 19.62x
Discount Big Box Shoppers 28.93% 19.45x
Home Decor Shoppers 29.31% 18.80x
Flower & Gift Basket Shoppers 28.30% 18.69x
Hardware Shoppers 25.83% 18.41x
Budget Small Business Researchers 32.13% 17.86x
Business Logistics Managers 33.36% 17.78x
Business Communication Product Researchers 32.29% 17.17x
Composition Percentage: The overlap percentage between the Office Supply Shoppers audience and the Interest attribute.
Index: A comparison of the Office Supply Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Office Supply Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Office Supply Shoppers audience is Patagonia.

Location Composition Index
Patagonia 0.01% 1.43x
Columbia 0.01% 1.41x
Free People 0.02% 1.39x
Intermix 0.01% 1.38x
Belk 0.02% 1.36x
Chicos 0.05% 1.34x
Saint Laurent Paris 0.01% 1.31x
LOFT 0.04% 1.29x
Lorna Jane 0.01% 1.28x
Madewell 0.01% 1.23x
Composition Percentage: The overlap percentage between the Office Supply Shoppers audience and the Location attribute.
Index: A comparison of the Office Supply Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Office Supply Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Office Supply Shoppers audience is officefurniture2go.com.

Website Composition Index
officefurniture2go.com 1.01% 51.71x
ediblearrangements.com 1.42% 39.09x
olivegarden.com 1.97% 39.07x
bbb.org 6.00% 37.15x
ebags.com 1.13% 36.59x
quill.com 6.56% 36.18x
hhgregg.com 1.20% 35.66x
caqh.org 1.36% 35.51x
1001freefonts.com 1.39% 35.51x
capterra.com 1.03% 35.09x
Composition Percentage: The overlap percentage between the Office Supply Shoppers audience and the Web attribute.
Index: A comparison of the Office Supply Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Office Supply Shoppers audience is Assorted Topics #11750 (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding).

Content Affinity Composition Index
Assorted Topics #11750 (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 1.35% 28.15x
Computer Printers 1.63% 21.50x
Home Printing 1.08% 17.72x
ISPs & Local Services 0.15% 15.31x
Home Office Products 0.69% 15.24x
Electronic Cabling 2.04% 14.92x
Home Improvement Contractor 2.61% 14.85x
Office Furniture Design 0.94% 14.53x
Health & Safety Compliance 1.47% 14.06x
Flags & Trump 0.13% 13.84x
Composition Percentage: The overlap percentage between the Office Supply Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Office Supply Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Office Supply Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female