Dstillery Audiences

OFFICE SUPPLY SHOPPERS

Audience Size: 3.7 Million Devices

Explore the Office Supply Shoppers Audience

Below you'll find more information about the Office Supply Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Office Supply Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Office Supply Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Office Supply Shoppers audience is Ink & Toner Shoppers.

Interest Composition Index
Ink & Toner Shoppers 38.36% 21.33x
First Aid Researchers 31.17% 19.77x
Home Printer Shoppers 33.23% 18.47x
Discount Big Box Shoppers 27.89% 18.44x
Promotional Products Purchasers 29.51% 17.77x
Home Decor Shoppers 27.87% 17.66x
Flower & Gift Basket Shoppers 27.26% 17.65x
Hardware Shoppers 25.14% 17.09x
Business Logistics Managers 32.17% 16.75x
Budget Small Business Researchers 29.66% 16.70x
Composition Percentage: The overlap percentage between the Office Supply Shoppers audience and the Interest attribute.
Index: A comparison of the Office Supply Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Office Supply Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Office Supply Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.20% 1.24x
Mens Wearhouse 0.28% 1.08x
Composition Percentage: The overlap percentage between the Office Supply Shoppers audience and the Location attribute.
Index: A comparison of the Office Supply Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Office Supply Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Office Supply Shoppers audience is quill.com.

Website Composition Index
quill.com 6.61% 39.47x
ediblearrangements.com 1.21% 37.88x
olivegarden.com 1.69% 36.30x
freightconnect.com 1.88% 35.11x
1001freefonts.com 1.15% 34.53x
bbb.org 4.99% 33.82x
caqh.org 1.40% 32.37x
detonate.com 1.17% 32.32x
brother-usa.com 6.38% 31.15x
thomasnet.com 1.16% 30.75x
Composition Percentage: The overlap percentage between the Office Supply Shoppers audience and the Web attribute.
Index: A comparison of the Office Supply Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Office Supply Shoppers audience is Computer Printers.

Content Affinity Composition Index
Computer Printers 1.55% 22.51x
Home Improvement Contractor 2.23% 15.64x
Electronic Cabling 1.95% 15.19x
Discount Shopping 5.12% 13.09x
Custom Printing 6.21% 13.03x
Home Decoration - Crafts & Kids 2.22% 12.88x
Low Budget Shoppers 2.16% 12.42x
Home Remodeling 3.02% 11.69x
Shopping Catalogs 3.03% 11.35x
Lighting & Power 2.53% 11.02x
Composition Percentage: The overlap percentage between the Office Supply Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Office Supply Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Office Supply Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female