Dstillery Audiences

OHIO STATE BUCKEYES FANS

Audience Size: 2.7 Million Devices

Explore the Ohio State Buckeyes Fans Audience

Below you'll find more information about the Ohio State Buckeyes Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Ohio State Buckeyes Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Ohio State Buckeyes Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ohio State Buckeyes Fans audience is Notre Dame Fighting Irish Fans.

Interest Composition Index
Notre Dame Fighting Irish Fans 53.29% 39.98x
Michigan Wolverines Fans 50.22% 37.27x
College Football Fans 48.90% 37.01x
ACC Fans 45.37% 35.08x
Northwestern Wildcats Fans 44.17% 33.52x
NCAA Football Fans 43.65% 32.55x
Cleveland Cavaliers Fans 32.94% 32.39x
Cincinnati Bengals Fans 40.52% 32.27x
Golden State Warriors Fans 39.77% 32.17x
Iowa Hawkeyes Fans 46.69% 32.01x
Composition Percentage: The overlap percentage between the Ohio State Buckeyes Fans audience and the Interest attribute.
Index: A comparison of the Ohio State Buckeyes Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ohio State Buckeyes Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ohio State Buckeyes Fans audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 0.01% 1.47x
Lululemon 0.01% 1.43x
Carhartt 0.32% 1.30x
Jos A. Bank Clothiers 0.02% 1.26x
Mens Wearhouse 0.04% 1.22x
Talbots 0.02% 1.16x
Gymboree 0.02% 1.13x
Old Navy 0.04% 1.09x
Maurices 0.05% 1.09x
Lane Bryant 0.02% 1.07x
Composition Percentage: The overlap percentage between the Ohio State Buckeyes Fans audience and the Location attribute.
Index: A comparison of the Ohio State Buckeyes Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ohio State Buckeyes Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ohio State Buckeyes Fans audience is offtackleempire.com.

Website Composition Index
offtackleempire.com 5.79% 60.42x
landgrantholyland.com 6.26% 59.13x
letsgotribe.com 1.18% 57.00x
blackshoediaries.com 4.80% 55.40x
maizenbrew.com 9.71% 55.15x
scarletandgame.com 4.68% 53.86x
gbmwolverine.com 5.51% 53.71x
brownszone.com 1.14% 50.97x
dawgsports.com 1.35% 50.79x
diehardsport.com 1.53% 49.75x
Composition Percentage: The overlap percentage between the Ohio State Buckeyes Fans audience and the Web attribute.
Index: A comparison of the Ohio State Buckeyes Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ohio State Buckeyes Fans audience is Ohio Universities.

Content Affinity Composition Index
Ohio Universities 5.44% 26.08x
College Sports 0.52% 22.07x
Illinois College Sports 0.49% 18.97x
Florida College Athletics 0.98% 18.06x
Pac 12 Sports 1.50% 15.78x
Virginia Athletics 0.16% 15.70x
Southeast College Athletics 1.17% 15.59x
Yard Structures 0.03% 15.02x
Central & Northwest Ohio Cluster 22.08% 14.15x
Cleveland News 29.99% 12.18x
Composition Percentage: The overlap percentage between the Ohio State Buckeyes Fans audience and the Content Affinity attribute.
Index: A comparison of the Ohio State Buckeyes Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ohio State Buckeyes Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male