Dstillery Audiences

OHIO STATE BUCKEYES FANS

Audience Size: 2.4 Million Devices

Explore the Ohio State Buckeyes Fans Audience

Below you'll find more information about the Ohio State Buckeyes Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Ohio State Buckeyes Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Ohio State Buckeyes Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ohio State Buckeyes Fans audience is Notre Dame Fighting Irish Fans.

Interest Composition Index
Notre Dame Fighting Irish Fans 53.75% 43.09x
Michigan Wolverines Fans 49.33% 40.28x
ACC Fans 47.29% 38.93x
College Football Fans 47.39% 38.20x
Kentucky Wildcats Fans 46.91% 36.13x
Cleveland Browns Fans 43.78% 36.01x
NCAA Football Fans 45.51% 35.27x
Cincinnati Bengals Fans 40.77% 35.19x
ESPN Enthusiasts 41.86% 35.10x
Florida State Seminoles Fans 44.33% 34.96x
Composition Percentage: The overlap percentage between the Ohio State Buckeyes Fans audience and the Interest attribute.
Index: A comparison of the Ohio State Buckeyes Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ohio State Buckeyes Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ohio State Buckeyes Fans audience is Carhartt.

Location Composition Index
Carhartt 0.10% 1.86x
Chicos 0.06% 1.41x
Brooks Brothers 0.03% 1.38x
Talbots 0.04% 1.36x
Madewell 0.01% 1.25x
Gymboree 0.05% 1.18x
LOFT 0.07% 1.17x
Eddie Bauer 0.02% 1.15x
Buckle 0.07% 1.14x
Belk 0.01% 1.14x
Composition Percentage: The overlap percentage between the Ohio State Buckeyes Fans audience and the Location attribute.
Index: A comparison of the Ohio State Buckeyes Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ohio State Buckeyes Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ohio State Buckeyes Fans audience is offtackleempire.com.

Website Composition Index
offtackleempire.com 3.49% 64.41x
landgrantholyland.com 5.82% 63.46x
maizenbrew.com 5.85% 61.98x
waitingfornextyear.com 1.00% 58.45x
blackshoediaries.com 4.43% 57.37x
buckeyextra.com 1.86% 57.37x
scarletandgame.com 3.86% 57.23x
alligatorarmy.com 1.23% 53.98x
letsgotribe.com 3.05% 53.86x
theonlycolors.com 1.25% 53.22x
Composition Percentage: The overlap percentage between the Ohio State Buckeyes Fans audience and the Web attribute.
Index: A comparison of the Ohio State Buckeyes Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ohio State Buckeyes Fans audience is Ohio Universities.

Content Affinity Composition Index
Ohio Universities 7.63% 22.00x
Illinois College Sports 0.53% 20.64x
College Sports 2.09% 17.26x
Southeast College Athletics 1.77% 15.23x
Florida College Athletics 4.48% 14.54x
Central & Northwest Ohio Cluster 16.34% 12.89x
Virginia Athletics 0.46% 12.53x
Pac 12 Sports 1.22% 12.43x
Cleveland News 23.95% 12.31x
Sports News & Apparel 12.65% 12.28x
Composition Percentage: The overlap percentage between the Ohio State Buckeyes Fans audience and the Content Affinity attribute.
Index: A comparison of the Ohio State Buckeyes Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ohio State Buckeyes Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male