Dstillery Audiences

OHIO STATE BUCKEYES FANS

Audience Size: 1.9 Million Devices

Explore the Ohio State Buckeyes Fans Audience

Below you'll find more information about the Ohio State Buckeyes Fans audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Ohio State Buckeyes Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Ohio State Buckeyes Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ohio State Buckeyes Fans audience is Michigan Wolverines Fans.

Interest Composition Index
Michigan Wolverines Fans 46.06% 42.17x
Notre Dame Fighting Irish Fans 47.55% 40.92x
ACC Fans 45.69% 40.58x
Northwestern Wildcats Fans 44.63% 38.91x
Golden State Warriors Fans 33.50% 37.97x
South Carolina Gamecocks Fans 47.02% 37.50x
SEC Fans 43.50% 37.09x
NCAA Football Fans 43.26% 36.85x
ESPN Enthusiasts 35.59% 35.89x
NCAA Fans 39.55% 35.89x
Composition Percentage: The overlap percentage between the Ohio State Buckeyes Fans audience and the Interest attribute.
Index: A comparison of the Ohio State Buckeyes Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ohio State Buckeyes Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ohio State Buckeyes Fans audience is Lululemon.

Location Composition Index
Lululemon 0.02% 1.53x
Maurices 0.04% 1.33x
Mens Wearhouse 0.02% 1.28x
Lane Bryant 0.01% 1.24x
Buckle 0.02% 1.21x
J. Crew 0.01% 1.16x
Old Navy 0.03% 1.16x
American Eagle Outfitters 0.02% 1.16x
Victoria's Secret 0.02% 1.03x
LOFT 0.01% 1.02x
Composition Percentage: The overlap percentage between the Ohio State Buckeyes Fans audience and the Location attribute.
Index: A comparison of the Ohio State Buckeyes Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ohio State Buckeyes Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ohio State Buckeyes Fans audience is landgrantholyland.com.

Website Composition Index
landgrantholyland.com 6.46% 69.21x
offtackleempire.com 5.44% 68.33x
ohiostatebuckeyes.com 2.36% 67.08x
maizenbrew.com 10.31% 65.65x
dawgsports.com 1.19% 61.43x
blackshoediaries.com 4.14% 61.27x
scarletandgame.com 5.43% 58.89x
rockytoptalk.com 2.71% 56.62x
thechampaignroom.com 1.89% 56.04x
theonlycolors.com 3.19% 55.94x
Composition Percentage: The overlap percentage between the Ohio State Buckeyes Fans audience and the Web attribute.
Index: A comparison of the Ohio State Buckeyes Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ohio State Buckeyes Fans audience is Ohio Universities.

Content Affinity Composition Index
Ohio Universities 3.58% 25.20x
College Sports 0.36% 23.46x
Florida College Athletics 1.16% 19.54x
Illinois College Sports 0.60% 17.40x
Southeast College Athletics 1.63% 16.28x
Pac 12 Sports 1.52% 15.60x
Virginia Athletics 0.12% 15.24x
Central & Northwest Ohio Cluster 19.93% 13.44x
Texas University Athletics 5.57% 13.36x
New England & Ivy League Sports 0.63% 13.18x
Composition Percentage: The overlap percentage between the Ohio State Buckeyes Fans audience and the Content Affinity attribute.
Index: A comparison of the Ohio State Buckeyes Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ohio State Buckeyes Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male