Explore the Oil Brand Shoppers Audience
Below you'll find more information about the Oil Brand Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Oil Brand Shoppers audience.
INTERESTS
The Oil Brand Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Oil Brand Shoppers audience is Videographers.
| Interest | Composition | Index |
| Videographers | 31.28% | 35.58x |
| Moving Services Shoppers | 19.56% | 31.47x |
| Healthcare Discount Shoppers | 26.42% | 30.81x |
| Harvard University Fans | 15.33% | 29.41x |
| Home Goods Supercenter Shoppers | 15.61% | 27.41x |
| Christmas Lights Shoppers | 24.69% | 26.22x |
| Reusable Drinkware Shoppers | 22.34% | 24.89x |
| Business Accounting Software Researchers | 25.45% | 24.85x |
| LED Lighting Shoppers | 21.35% | 24.58x |
| Tire Shoppers | 20.13% | 24.40x |
Composition Percentage:
The overlap percentage between the Oil Brand Shoppers audience and the Interest attribute.
Index: A comparison of the Oil Brand Shoppers audience to the internet population.
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APPAREL RETAILERS
The Oil Brand Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Oil Brand Shoppers audience is Gap.
| Location | Composition | Index |
| Gap | 0.01% | 1.54x |
| Jos A. Bank Clothiers | 0.01% | 1.38x |
| LOFT | 0.01% | 1.31x |
| Chicos | 0.01% | 1.24x |
| White House Black Market | 0.01% | 1.22x |
| Express | 0.01% | 1.17x |
| Mens Wearhouse | 0.02% | 1.16x |
| Aeropostale | 0.01% | 1.11x |
| Carhartt | 0.11% | 0.97x |
| The Childrens Place | 0.01% | 0.95x |
Composition Percentage:
The overlap percentage between the Oil Brand Shoppers audience and the Location attribute.
Index: A comparison of the Oil Brand Shoppers audience to the internet population.
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WEBSITES
The Oil Brand Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Oil Brand Shoppers audience is theanswerhub.com.
| Website | Composition | Index |
| theanswerhub.com | 1.45% | 25.43x |
| vimeo.com | 1.73% | 23.08x |
| slader.com | 1.57% | 22.33x |
| tirereview.com | 1.12% | 22.30x |
| expedia.com | 3.04% | 22.14x |
| thisoldhouse.com | 5.44% | 21.45x |
| seekingalpha.com | 2.78% | 21.41x |
| hotels.com | 1.52% | 21.17x |
| culturehook.com | 1.38% | 21.01x |
| bloglines.com | 1.09% | 20.62x |
Composition Percentage:
The overlap percentage between the Oil Brand Shoppers audience and the Web attribute.
Index: A comparison of the Oil Brand Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Oil Brand Shoppers audience is Machines & Industrial Supplies.
| Content Affinity | Composition | Index |
| Machines & Industrial Supplies | 0.10% | 18.73x |
| Auto Body Upkeep & Repair Researchers | 0.15% | 18.13x |
| Car Keys, Locks & Remotes | 0.10% | 16.99x |
| Corporate Employment Pages | 0.38% | 15.23x |
| Retail Industry News | 0.05% | 14.87x |
| Oil & Energy | 0.07% | 13.73x |
| Assorted Topics (Internet Slang, Hoaxes, Photography) | 0.10% | 13.66x |
| Jokes & Riddles | 0.04% | 13.43x |
| Electrical Engineering | 0.28% | 13.28x |
| Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) | 7.51% | 12.95x |
Composition Percentage:
The overlap percentage between the Oil Brand Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Oil Brand Shoppers audience to the internet population.
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DEMOGRAPHICS
The Oil Brand Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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