Dstillery Audiences

OIL BRAND SHOPPERS

Audience Size: 1.9 Million Devices

Explore the Oil Brand Shoppers Audience

Below you'll find more information about the Oil Brand Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Oil Brand Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Oil Brand Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Oil Brand Shoppers audience is Moving Services Shoppers.

Interest Composition Index
Moving Services Shoppers 16.91% 27.00x
Christmas Lights Shoppers 23.04% 24.88x
Harvard University Fans 11.55% 24.66x
Home Buyers 15.04% 23.98x
Healthcare Discount Shoppers 22.61% 23.72x
Mortgage Researchers 15.19% 23.59x
Online Movie Downloaders 28.68% 23.29x
Videographers 29.46% 23.21x
Car Rental Shoppers 18.01% 22.01x
Home Goods Supercenter Shoppers 13.11% 21.82x
Composition Percentage: The overlap percentage between the Oil Brand Shoppers audience and the Interest attribute.
Index: A comparison of the Oil Brand Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Oil Brand Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Oil Brand Shoppers audience is Lululemon.

Location Composition Index
Lululemon 0.01% 1.57x
Talbots 0.01% 1.35x
Victoria's Secret 0.01% 1.29x
Urban Outfitters 0.02% 1.21x
Zumiez 0.02% 1.11x
Aeropostale 0.01% 1.11x
Old Navy 0.02% 1.10x
Buckle 0.01% 1.07x
H&M 0.01% 1.05x
Gymboree 0.01% 0.96x
Composition Percentage: The overlap percentage between the Oil Brand Shoppers audience and the Location attribute.
Index: A comparison of the Oil Brand Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Oil Brand Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Oil Brand Shoppers audience is consumersearch.com.

Website Composition Index
consumersearch.com 2.50% 25.96x
thisoldhouse.com 2.43% 24.98x
shop411.com 2.63% 24.74x
seekingalpha.com 1.10% 23.31x
tenforums.com 2.49% 22.45x
manualslib.com 1.50% 22.30x
symptomfind.com 1.46% 21.60x
gamepedia.com 3.18% 20.50x
richverse.com 1.98% 20.25x
budsgunshop.com 1.04% 20.12x
Composition Percentage: The overlap percentage between the Oil Brand Shoppers audience and the Web attribute.
Index: A comparison of the Oil Brand Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Oil Brand Shoppers audience is Electrical Engineering.

Content Affinity Composition Index
Electrical Engineering 0.22% 15.62x
Spam Call Number Searchers 0.24% 14.34x
Auto Body Upkeep & Repair Researchers 0.08% 14.14x
Car Keys, Locks & Remotes 0.05% 14.03x
Machines & Industrial Supplies 0.08% 13.80x
University Press 0.04% 13.51x
Furniture Shopping 0.05% 13.03x
Personal Finance Researchers 0.61% 12.17x
Retail Industry News 0.03% 11.58x
Power Tools 0.58% 11.39x
Composition Percentage: The overlap percentage between the Oil Brand Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Oil Brand Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Oil Brand Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male