Dstillery Audiences

OLYMPIC SPORTS ENTHUSIASTS

Audience Size: 2.9 Million Devices

Explore the Olympic Sports Enthusiasts Audience

Below you'll find more information about the Olympic Sports Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Olympic Sports Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Olympic Sports Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Olympic Sports Enthusiasts audience is NFL Fans.

Interest Composition Index
NFL Fans 54.34% 33.21x
Liberal News Readers 46.89% 32.21x
MLB Fans 50.61% 31.78x
Cleveland Cavaliers Fans 47.31% 31.63x
ESPN Enthusiasts 48.73% 30.24x
Financial News Readers 42.50% 30.24x
NCAA Fans 46.19% 29.91x
Boston Trip Planners 42.16% 29.47x
Mens Fitness Publication Readers 44.59% 29.00x
TV Advertising Professionals 42.57% 28.56x
Composition Percentage: The overlap percentage between the Olympic Sports Enthusiasts audience and the Interest attribute.
Index: A comparison of the Olympic Sports Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Olympic Sports Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Olympic Sports Enthusiasts audience is White House Black Market.

Location Composition Index
White House Black Market 0.01% 1.60x
Gap 0.01% 1.33x
Jos A. Bank Clothiers 0.01% 1.32x
LOFT 0.01% 1.27x
Chicos 0.01% 1.23x
Journeys 0.02% 1.17x
Mens Wearhouse 0.02% 1.16x
Victoria's Secret 0.02% 1.15x
Carhartt 0.18% 1.14x
Express 0.01% 1.11x
Composition Percentage: The overlap percentage between the Olympic Sports Enthusiasts audience and the Location attribute.
Index: A comparison of the Olympic Sports Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Olympic Sports Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Olympic Sports Enthusiasts audience is footballmaven.io.

Website Composition Index
footballmaven.io 1.58% 42.04x
profootballweekly.com 1.30% 38.87x
lasportshub.com 3.64% 37.64x
clipperholics.com 1.07% 36.39x
goldengatesports.com 1.48% 35.84x
halohangout.com 1.48% 35.36x
thebirdwrites.com 1.55% 35.23x
sactownroyalty.com 1.31% 34.89x
withthefirstpick.com 5.34% 34.89x
behindthebuckpass.com 1.15% 34.82x
Composition Percentage: The overlap percentage between the Olympic Sports Enthusiasts audience and the Web attribute.
Index: A comparison of the Olympic Sports Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Olympic Sports Enthusiasts audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 0.22% 16.29x
Motorsports 1.64% 16.21x
Assorted Topics (Safari, Health, Wellness, Sports) 0.05% 16.08x
Virginia Athletics 0.27% 15.50x
Southeast College Athletics 0.89% 15.16x
Florida College Athletics 2.38% 14.98x
Pac 12 Sports 0.59% 14.80x
Tennis, Golf & Boxing 4.70% 14.64x
Lacrosse College Athletics 0.61% 14.23x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.13% 13.89x
Composition Percentage: The overlap percentage between the Olympic Sports Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Olympic Sports Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Olympic Sports Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male