Dstillery Audiences

OLYMPIC SPORTS ENTHUSIASTS

Audience Size: 2.1 Million Devices

Explore the Olympic Sports Enthusiasts Audience

Below you'll find more information about the Olympic Sports Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Olympic Sports Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Olympic Sports Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Olympic Sports Enthusiasts audience is ESPN Enthusiasts.

Interest Composition Index
ESPN Enthusiasts 44.59% 61.94x
NFL Fans 52.85% 51.58x
San Francisco 49ers Fans 53.98% 47.95x
Tampa Bay Buccaneers Fans 45.38% 47.01x
Houston Texans Fans 48.93% 46.95x
Beijing 2022 Winter Olympics Digital Spectators 57.17% 46.43x
New England Patriots Fans 67.81% 45.64x
Miami Dolphins Fans 49.23% 44.95x
Baltimore Ravens Fans 43.35% 42.96x
Baltimore Orioles Fans 60.68% 42.20x
Composition Percentage: The overlap percentage between the Olympic Sports Enthusiasts audience and the Interest attribute.
Index: A comparison of the Olympic Sports Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Olympic Sports Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Olympic Sports Enthusiasts audience is Journeys.

Location Composition Index
Journeys 0.01% 1.26x
Mens Wearhouse 0.01% 1.24x
Gymboree 0.01% 1.16x
Maurices 0.02% 0.85x
Composition Percentage: The overlap percentage between the Olympic Sports Enthusiasts audience and the Location attribute.
Index: A comparison of the Olympic Sports Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Olympic Sports Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Olympic Sports Enthusiasts audience is talkingchop.com.

Website Composition Index
talkingchop.com 1.84% 59.91x
dkpittsburghsports.com 1.07% 57.02x
section215.com 2.78% 53.69x
deathvalleyvoice.com 2.14% 52.97x
thedraftnetwork.com 2.98% 52.83x
peachtreehoops.com 1.13% 52.73x
redreporter.com 1.19% 52.15x
thesixersense.com 1.26% 52.09x
southsidesox.com 1.31% 51.70x
bulletsforever.com 1.81% 51.68x
Composition Percentage: The overlap percentage between the Olympic Sports Enthusiasts audience and the Web attribute.
Index: A comparison of the Olympic Sports Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Olympic Sports Enthusiasts audience is Virginia Athletics.

Content Affinity Composition Index
Virginia Athletics 0.12% 20.62x
Fantasy Sports 30.83% 17.55x
College Sports 0.23% 17.51x
Florida College Athletics 0.72% 17.49x
Illinois College Sports 0.60% 17.21x
Upstate New York State Athletics 0.07% 15.59x
Pac 12 Sports 1.66% 15.51x
Southeast College Athletics 1.46% 15.38x
Golf Travel & Gear 4.16% 15.14x
Motorsports 0.28% 14.18x
Composition Percentage: The overlap percentage between the Olympic Sports Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Olympic Sports Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Olympic Sports Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male