Dstillery Audiences

OLYMPIC SPORTS ENTHUSIASTS

Audience Size: 2.4 Million Devices

Explore the Olympic Sports Enthusiasts Audience

Below you'll find more information about the Olympic Sports Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Olympic Sports Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Olympic Sports Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Olympic Sports Enthusiasts audience is Cleveland Cavaliers Fans.

Interest Composition Index
Cleveland Cavaliers Fans 45.73% 44.96x
NFL Fans 54.74% 44.76x
Liberal News Readers 42.60% 43.63x
ESPN Enthusiasts 51.36% 41.63x
Boston Trip Planners 37.50% 41.08x
Mens Fitness Publication Readers 38.03% 41.05x
San Francisco 49ers Fans 48.24% 40.83x
MLB Fans 47.98% 40.65x
Tampa and St Petersburg Trip Planners 40.29% 40.58x
TV Advertising Professionals 36.31% 40.02x
Composition Percentage: The overlap percentage between the Olympic Sports Enthusiasts audience and the Interest attribute.
Index: A comparison of the Olympic Sports Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Olympic Sports Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Olympic Sports Enthusiasts audience is Lululemon.

Location Composition Index
Lululemon 0.01% 1.87x
Jos A. Bank Clothiers 0.02% 1.25x
American Eagle Outfitters 0.02% 1.13x
Express 0.02% 1.11x
White House Black Market 0.02% 1.11x
Gymboree 0.01% 1.08x
Hollister 0.01% 1.08x
H&M 0.01% 1.06x
LOFT 0.02% 1.05x
Mens Wearhouse 0.03% 1.03x
Composition Percentage: The overlap percentage between the Olympic Sports Enthusiasts audience and the Location attribute.
Index: A comparison of the Olympic Sports Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Olympic Sports Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Olympic Sports Enthusiasts audience is elitesportsny.com.

Website Composition Index
elitesportsny.com 1.56% 54.08x
letsgotribe.com 1.13% 52.51x
thebirdwrites.com 1.63% 51.26x
talkbasket.net 4.85% 50.88x
spacecityscoop.com 3.42% 49.81x
skornorth.com 1.31% 49.35x
thescore.com 4.25% 49.16x
withthefirstpick.com 4.91% 48.13x
clipsnation.com 2.68% 47.75x
draftsite.com 1.05% 47.19x
Composition Percentage: The overlap percentage between the Olympic Sports Enthusiasts audience and the Web attribute.
Index: A comparison of the Olympic Sports Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Olympic Sports Enthusiasts audience is Motorsports.

Content Affinity Composition Index
Motorsports 0.88% 21.18x
Cuba & Mexico Media 0.08% 20.47x
Horse Racing 0.21% 16.00x
Celebrity Gossip 0.65% 15.54x
Assorted Topics (Viral Media, Paid Traffic) 19.35% 14.92x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 1.46% 14.41x
Florida College Athletics 0.78% 14.39x
Virginia Athletics 0.15% 14.08x
Men's Dress Shirt Shopping 0.03% 14.04x
Ireland Cluster 3.93% 13.93x
Composition Percentage: The overlap percentage between the Olympic Sports Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Olympic Sports Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Olympic Sports Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male