Dstillery Audiences

OLYMPIC SPORTS ENTHUSIASTS

Audience Size: 4.1 Million Devices

Explore the Olympic Sports Enthusiasts Audience

Below you'll find more information about the Olympic Sports Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4.1 million unique devices whose actions qualify for the Olympic Sports Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Olympic Sports Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Olympic Sports Enthusiasts audience is NFL Fans.

Interest Composition Index
NFL Fans 50.06% 38.64x
Liberal News Readers 46.19% 38.60x
Cleveland Cavaliers Fans 46.62% 38.01x
MLB Fans 50.16% 36.89x
Los Angeles Rams Fans 45.84% 35.91x
Financial News Readers 44.45% 35.26x
San Francisco 49ers Fans 43.92% 34.25x
ESPN Enthusiasts 46.51% 34.04x
NCAA Fans 45.78% 34.01x
NBA Fans 46.73% 33.02x
Composition Percentage: The overlap percentage between the Olympic Sports Enthusiasts audience and the Interest attribute.
Index: A comparison of the Olympic Sports Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Olympic Sports Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Olympic Sports Enthusiasts audience is Everlane.

Location Composition Index
Everlane 0.01% 1.96x
Supreme 0.02% 1.91x
Bonobos 0.13% 1.72x
Jos A. Bank Clothiers 0.41% 1.60x
Club Monaco 0.02% 1.50x
Mens Wearhouse 0.60% 1.40x
The North Face 0.03% 1.40x
White House Black Market 0.41% 1.37x
Topshop 0.02% 1.37x
Free People 0.03% 1.35x
Composition Percentage: The overlap percentage between the Olympic Sports Enthusiasts audience and the Location attribute.
Index: A comparison of the Olympic Sports Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Olympic Sports Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Olympic Sports Enthusiasts audience is awfulannouncing.com.

Website Composition Index
awfulannouncing.com 1.74% 49.33x
minorleagueball.com 2.09% 45.36x
fearthesword.com 1.06% 45.34x
thebirdwrites.com 1.79% 43.77x
weei.com 2.50% 42.97x
mlbdailydish.com 2.38% 41.58x
libertyballers.com 2.40% 41.08x
diehards.com 2.04% 40.95x
mavsmoneyball.com 1.37% 40.85x
hothothoops.com 1.08% 40.80x
Composition Percentage: The overlap percentage between the Olympic Sports Enthusiasts audience and the Web attribute.
Index: A comparison of the Olympic Sports Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Olympic Sports Enthusiasts audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 0.54% 15.51x
Cars, Travel & Food 0.49% 14.72x
Sports Apparel 0.63% 14.70x
Assorted Topics (Viral Media, Paid Traffic) 11.76% 14.07x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.17% 13.92x
Pac 12 Sports 1.74% 13.81x
Celebrity Gossip 2.42% 13.53x
Motorsports 1.67% 12.87x
Local & Travel England - North Midlands 0.05% 12.60x
Southeast College Athletics 1.84% 12.52x
Composition Percentage: The overlap percentage between the Olympic Sports Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Olympic Sports Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Olympic Sports Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male