Dstillery Audiences

ONLINE ALCOHOL SHOPPERS

Audience Size: 3.5 Million Devices

Explore the Online Alcohol Shoppers Audience

Below you'll find more information about the Online Alcohol Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Online Alcohol Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Online Alcohol Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Alcohol Shoppers audience is Men's Shoe Shoppers.

Interest Composition Index
Men's Shoe Shoppers 3.19% 5.83x
Tequila Enthusiasts 3.85% 4.92x
New Years Eve Celebrators 4.68% 4.67x
Insurance Professionals 7.76% 4.51x
Crypto Market Investors 7.69% 4.50x
Wireless Headphone Researchers 0.47% 4.34x
Beer Lovers 8.75% 4.29x
Vacation Planners 4.42% 4.26x
Flight and Hotel Shoppers 5.39% 4.17x
Cigars Shoppers 6.81% 4.16x
Composition Percentage: The overlap percentage between the Online Alcohol Shoppers audience and the Interest attribute.
Index: A comparison of the Online Alcohol Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Alcohol Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Alcohol Shoppers audience is LOFT.

Location Composition Index
LOFT 0.02% 1.30x
Gymboree 0.01% 1.24x
Old Navy 0.03% 1.23x
Gap 0.01% 1.21x
Mens Wearhouse 0.03% 1.19x
Chicos 0.02% 1.19x
Banana Republic 0.01% 1.19x
Carhartt 0.19% 1.17x
Dressbarn 0.01% 1.15x
Maurices 0.03% 1.14x
Composition Percentage: The overlap percentage between the Online Alcohol Shoppers audience and the Location attribute.
Index: A comparison of the Online Alcohol Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Alcohol Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Alcohol Shoppers audience is thewhiskeywash.com.

Website Composition Index
thewhiskeywash.com 1.52% 8.13x
liquor.com 8.49% 5.81x
mixthatdrink.com 1.16% 5.73x
maebells.com 1.29% 5.59x
thebestblogrecipes.com 2.35% 5.11x
oyster.com 2.28% 5.11x
thesixthaxis.com 1.28% 4.86x
mamalovesfood.com 1.16% 4.85x
indianhealthyrecipes.com 2.91% 4.71x
gearpatrol.com 4.79% 4.66x
Composition Percentage: The overlap percentage between the Online Alcohol Shoppers audience and the Web attribute.
Index: A comparison of the Online Alcohol Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Alcohol Shoppers audience is Bulgaria Cluster.

Content Affinity Composition Index
Bulgaria Cluster 0.09% 6.01x
Serbia & Albania Cluster 0.27% 5.89x
Alternative Streaming Services 0.03% 5.81x
Visa & Immigration 0.11% 5.58x
Retail Industry News 0.02% 4.90x
Auto Tires & Parts Repair Researchers 0.01% 4.36x
College Greek Life 0.06% 4.33x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.03% 4.30x
Romanian News 0.07% 4.13x
Philanthropy - Nonprofits 0.03% 4.09x
Composition Percentage: The overlap percentage between the Online Alcohol Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Online Alcohol Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Alcohol Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male