Dstillery Audiences

ONLINE BANK RESEARCHERS

Audience Size: 3 Million Devices

Explore the Online Bank Researchers Audience

Below you'll find more information about the Online Bank Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Online Bank Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Online Bank Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Bank Researchers audience is Mobile Phone Purchase Intenders.

Interest Composition Index
Mobile Phone Purchase Intenders 13.19% 8.72x
Crypto Market Investors 15.08% 8.71x
Cryptocurrency Enthusiasts 12.84% 8.69x
Personal Investment Researchers 8.16% 8.58x
Telemedicine Content Readers 4.03% 8.14x
Real Estate Decision Makers 10.22% 7.98x
Venture Capitalists 11.05% 7.90x
Finance Continuing Education Researchers 7.01% 7.81x
Small Business Opportunity Researchers 6.14% 7.75x
Wireless Headphone Researchers 0.24% 7.73x
Composition Percentage: The overlap percentage between the Online Bank Researchers audience and the Interest attribute.
Index: A comparison of the Online Bank Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Bank Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Bank Researchers audience is Banana Republic.

Location Composition Index
Banana Republic 0.01% 1.19x
Zumiez 0.01% 1.09x
Journeys 0.02% 1.00x
White House Black Market 0.01% 0.99x
Aeropostale 0.01% 0.96x
Mens Wearhouse 0.02% 0.93x
Carhartt 0.12% 0.87x
Old Navy 0.02% 0.82x
Victoria's Secret 0.02% 0.82x
Maurices 0.02% 0.77x
Composition Percentage: The overlap percentage between the Online Bank Researchers audience and the Location attribute.
Index: A comparison of the Online Bank Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Bank Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Bank Researchers audience is streetinsider.com.

Website Composition Index
streetinsider.com 1.30% 9.42x
ambcrypto.com 2.12% 8.51x
worldtimebuddy.com 2.83% 8.19x
investorplace.com 8.33% 8.14x
notebookcheck.net 8.97% 7.72x
fingerhut.com 1.98% 7.60x
wccbcharlotte.com 1.18% 7.55x
contextures.com 1.08% 7.50x
gobankingrates.com 10.13% 7.34x
myfederalretirement.com 1.08% 7.19x
Composition Percentage: The overlap percentage between the Online Bank Researchers audience and the Web attribute.
Index: A comparison of the Online Bank Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Bank Researchers audience is Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing).

Content Affinity Composition Index
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.10% 15.15x
Retail Industry News 0.03% 9.80x
Mortgages & Insurance 0.27% 9.31x
Business News & Information Readers 0.02% 8.02x
Writing Resources 0.06% 6.39x
Meeting Planning & Hotels 0.02% 5.88x
Career Cluster A 0.26% 5.71x
Human Resources & Employee Management 0.05% 5.53x
Startup Investment 0.23% 5.35x
Real Estate Cluster 0.07% 5.35x
Composition Percentage: The overlap percentage between the Online Bank Researchers audience and the Content Affinity attribute.
Index: A comparison of the Online Bank Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Bank Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male