Dstillery Audiences

ONLINE BANK RESEARCHERS

Audience Size: 3.4 Million Devices

Explore the Online Bank Researchers Audience

Below you'll find more information about the Online Bank Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Online Bank Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Online Bank Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Bank Researchers audience is Crypto Market Investors.

Interest Composition Index
Crypto Market Investors 16.61% 10.92x
Venture Capitalists 13.70% 9.58x
Personal Investment Researchers 10.40% 9.22x
Telemedicine Content Readers 6.50% 9.10x
Finance Continuing Education Researchers 11.21% 9.03x
Investment Management Professionals 15.03% 8.85x
Real Estate Decision Makers 12.44% 8.84x
Mobile Phone Purchase Intenders 14.32% 8.77x
Online Investors 13.59% 8.28x
2020 Holiday Season Sale News Researchers 7.81% 8.22x
Composition Percentage: The overlap percentage between the Online Bank Researchers audience and the Interest attribute.
Index: A comparison of the Online Bank Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Bank Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Bank Researchers audience is Carhartt.

Location Composition Index
Carhartt 0.04% 0.92x
Composition Percentage: The overlap percentage between the Online Bank Researchers audience and the Location attribute.
Index: A comparison of the Online Bank Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Bank Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Bank Researchers audience is nerdwallet.com.

Website Composition Index
nerdwallet.com 3.31% 12.90x
pymnts.com 1.10% 12.01x
streetinsider.com 3.22% 10.72x
warriortrading.com 1.01% 9.90x
housingwire.com 2.24% 9.64x
stocknews.com 1.08% 9.58x
bankmobilevibe.com 1.05% 9.38x
benzinga.com 10.00% 9.33x
hothardware.com 1.26% 9.24x
businesswire.com 1.11% 9.23x
Composition Percentage: The overlap percentage between the Online Bank Researchers audience and the Web attribute.
Index: A comparison of the Online Bank Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Bank Researchers audience is Credit Unions & Consumer Protection.

Content Affinity Composition Index
Credit Unions & Consumer Protection 0.05% 10.93x
Institutional Investing 0.08% 9.84x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.03% 9.75x
Mortgages & Insurance 0.67% 8.70x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.12% 8.07x
Real Estate Cluster 0.20% 8.02x
Computer Printers 0.01% 7.55x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.02% 7.55x
Business News & Information Readers 0.31% 6.86x
Mobile Phone Networks 0.11% 6.83x
Composition Percentage: The overlap percentage between the Online Bank Researchers audience and the Content Affinity attribute.
Index: A comparison of the Online Bank Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Bank Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male