Dstillery Audiences

ONLINE BANK RESEARCHERS

Audience Size: 4.9 Million Devices

Explore the Online Bank Researchers Audience

Below you'll find more information about the Online Bank Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4.9 million unique devices whose actions qualify for the Online Bank Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Online Bank Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Bank Researchers audience is Credit Score Researchers.

Interest Composition Index
Credit Score Researchers 27.19% 19.59x
Personal Investment Researchers 25.17% 19.31x
Online Legal Document Service Researchers 26.87% 18.91x
Credit Card Researchers 23.88% 18.31x
Venture Capitalists 27.19% 18.29x
Business Incorporating & LLC Filing Researchers 28.15% 18.23x
Business Filing Researchers 26.30% 18.15x
Crypto Market Investors 25.52% 17.90x
Accounting & CPA Continuing Education Researchers 27.23% 17.86x
Finance Continuing Education Researchers 24.27% 17.47x
Composition Percentage: The overlap percentage between the Online Bank Researchers audience and the Interest attribute.
Index: A comparison of the Online Bank Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Bank Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Bank Researchers audience is Bonobos.

Location Composition Index
Bonobos 0.01% 1.65x
Uniqlo 0.01% 1.62x
Madewell 0.02% 1.57x
Free People 0.02% 1.52x
Zara 0.02% 1.49x
Armani 0.02% 1.49x
Lululemon 0.03% 1.46x
Michael Kors 0.04% 1.45x
Ann Taylor 0.01% 1.44x
REI 0.01% 1.43x
Composition Percentage: The overlap percentage between the Online Bank Researchers audience and the Location attribute.
Index: A comparison of the Online Bank Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Bank Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Bank Researchers audience is chimebank.com.

Website Composition Index
chimebank.com 4.01% 31.78x
asktrim.com 1.58% 30.26x
hrblock.com 1.52% 28.80x
freddiemac.com 1.20% 26.66x
g2crowd.com 1.06% 24.40x
irs.com 1.35% 21.60x
creditcards.com 4.38% 21.58x
crunchbase.com 3.70% 21.29x
rothira.com 3.26% 21.14x
credit.com 4.04% 20.52x
Composition Percentage: The overlap percentage between the Online Bank Researchers audience and the Web attribute.
Index: A comparison of the Online Bank Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Bank Researchers audience is Credit Unions & Consumer Protection.

Content Affinity Composition Index
Credit Unions & Consumer Protection 0.59% 19.62x
Institutional Investing 2.04% 15.24x
Survey Websites 0.05% 14.28x
Writing Resources 1.77% 13.47x
Personal Finance Researchers 5.05% 12.70x
Startup Investment 6.14% 12.66x
Work Productivity 2.10% 12.52x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.08% 11.95x
Retail Industry News 1.05% 11.91x
Mortgages & Insurance 4.95% 11.63x
Composition Percentage: The overlap percentage between the Online Bank Researchers audience and the Content Affinity attribute.
Index: A comparison of the Online Bank Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Bank Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male