Dstillery Audiences

ONLINE BANK RESEARCHERS

Audience Size: 3.5 Million Devices

Explore the Online Bank Researchers Audience

Below you'll find more information about the Online Bank Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Online Bank Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Online Bank Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Bank Researchers audience is Online Legal Document Service Researchers.

Interest Composition Index
Online Legal Document Service Researchers 27.98% 22.29x
Credit Score Researchers 29.16% 21.33x
Credit Card Researchers 28.20% 20.69x
Venture Capitalists 25.18% 20.56x
Personal Investment Researchers 27.51% 20.33x
Business Incorporating & LLC Filing Researchers 29.45% 19.60x
Legal Help Seekers 23.75% 19.54x
Finance Continuing Education Researchers 25.86% 19.36x
Tax Policy Researchers 25.21% 19.29x
Ride Share Drivers 23.11% 18.97x
Composition Percentage: The overlap percentage between the Online Bank Researchers audience and the Interest attribute.
Index: A comparison of the Online Bank Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Bank Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Bank Researchers audience is Supreme.

Location Composition Index
Supreme 0.02% 1.90x
Everlane 0.01% 1.89x
Bonobos 0.13% 1.80x
Topshop 0.03% 1.76x
Club Monaco 0.02% 1.52x
Jos A. Bank Clothiers 0.43% 1.48x
Armani 0.04% 1.39x
Mens Wearhouse 0.65% 1.38x
Urban Outfitters 0.08% 1.37x
White House Black Market 0.37% 1.30x
Composition Percentage: The overlap percentage between the Online Bank Researchers audience and the Location attribute.
Index: A comparison of the Online Bank Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Bank Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Bank Researchers audience is pymnts.com.

Website Composition Index
pymnts.com 1.34% 27.62x
asktrim.com 2.37% 26.56x
hrblock.com 3.24% 25.59x
thecollegeinvestor.com 1.03% 24.99x
aarons.com 1.10% 24.66x
chimebank.com 6.86% 23.71x
finsmes.com 1.21% 23.36x
finra.org 1.94% 22.97x
betterment.com 2.03% 22.61x
freddiemac.com 1.90% 22.52x
Composition Percentage: The overlap percentage between the Online Bank Researchers audience and the Web attribute.
Index: A comparison of the Online Bank Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Bank Researchers audience is Credit Unions & Consumer Protection.

Content Affinity Composition Index
Credit Unions & Consumer Protection 0.72% 20.23x
Institutional Investing 2.78% 16.00x
Survey Websites 0.10% 15.09x
Writing Resources 2.80% 14.46x
Personal Finance Researchers 8.15% 13.65x
Work Productivity 2.99% 13.65x
Washington D.C. Hotels 0.01% 13.18x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.10% 13.14x
General Interest 0.26% 12.94x
Retail Industry News 1.56% 12.63x
Composition Percentage: The overlap percentage between the Online Bank Researchers audience and the Content Affinity attribute.
Index: A comparison of the Online Bank Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Bank Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male