Dstillery Audiences

ONLINE BANK RESEARCHERS

Audience Size: 5.6 Million Devices

Explore the Online Bank Researchers Audience

Below you'll find more information about the Online Bank Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 5.6 million unique devices whose actions qualify for the Online Bank Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Online Bank Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Bank Researchers audience is Personal Investment Researchers.

Interest Composition Index
Personal Investment Researchers 28.24% 13.62x
Online Legal Document Service Researchers 26.99% 13.34x
Credit Score Researchers 31.44% 13.28x
Crypto Market Investors 26.59% 13.06x
Credit Card Researchers 24.87% 12.73x
Venture Capitalists 27.95% 12.68x
Business Incorporating & LLC Filing Researchers 30.95% 12.55x
Business Filing Researchers 29.90% 12.54x
Mobile Phone Purchase Intenders 23.76% 12.41x
Accounting & CPA Continuing Education Researchers 30.28% 12.22x
Composition Percentage: The overlap percentage between the Online Bank Researchers audience and the Interest attribute.
Index: A comparison of the Online Bank Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Bank Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Bank Researchers audience is American Apparel.

Location Composition Index
American Apparel 0.03% 1.63x
REI 0.01% 1.61x
Patagonia 0.01% 1.54x
Armani 0.02% 1.50x
Bonobos 0.01% 1.48x
Free People 0.02% 1.43x
Lululemon 0.04% 1.41x
Belk 0.01% 1.37x
Urban Outfitters 0.04% 1.31x
Zara 0.02% 1.31x
Composition Percentage: The overlap percentage between the Online Bank Researchers audience and the Location attribute.
Index: A comparison of the Online Bank Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Bank Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Bank Researchers audience is chimebank.com.

Website Composition Index
chimebank.com 2.88% 25.31x
asktrim.com 1.08% 24.38x
hrblock.com 1.05% 21.65x
pehub.com 1.57% 17.72x
rothira.com 2.32% 16.78x
crunchbase.com 2.64% 16.69x
institutionalinvestor.com 1.26% 16.51x
creditcards.com 2.95% 16.04x
credit.com 3.16% 15.12x
thetaxadviser.com 1.66% 15.00x
Composition Percentage: The overlap percentage between the Online Bank Researchers audience and the Web attribute.
Index: A comparison of the Online Bank Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Bank Researchers audience is Credit Unions & Consumer Protection.

Content Affinity Composition Index
Credit Unions & Consumer Protection 0.43% 16.85x
Institutional Investing 1.49% 13.09x
Survey Websites 0.04% 11.93x
Writing Resources 1.31% 11.29x
Startup Investment 4.58% 10.90x
Personal Finance Researchers 4.02% 10.82x
Work Productivity 1.59% 10.53x
Mortgages & Insurance 3.92% 10.06x
Retail Industry News 0.79% 10.00x
General Interest 0.13% 9.90x
Composition Percentage: The overlap percentage between the Online Bank Researchers audience and the Content Affinity attribute.
Index: A comparison of the Online Bank Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Bank Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male