Explore the Online Calculator Users Audience
Below you'll find more information about the Online Calculator Users audience, broken down in different categories based on their digital and physical behaviors. These are 4.4 million unique devices whose actions qualify for the Online Calculator Users audience.
INTERESTS
The Online Calculator Users audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Online Calculator Users audience is Home Buyers.
| Interest | Composition | Index |
| Home Buyers | 39.10% | 20.52x |
| Tutoring Resources Researchers | 37.49% | 20.40x |
| First Aid Researchers | 36.45% | 19.86x |
| Ink & Toner Shoppers | 39.03% | 19.69x |
| Promotional Products Purchasers | 38.41% | 19.48x |
| Credit Score Researchers | 38.32% | 19.13x |
| Self Storage Shoppers | 39.31% | 19.11x |
| Sporting Goods Shoppers | 32.96% | 18.80x |
| Internet Speed Testers | 36.13% | 18.78x |
| Work Hard, Play Hard Travelers | 32.42% | 18.28x |
Composition Percentage:
The overlap percentage between the Online Calculator Users audience and the Interest attribute.
Index: A comparison of the Online Calculator Users audience to the internet population.
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APPAREL RETAILERS
The Online Calculator Users audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Online Calculator Users audience is Uniqlo.
| Location | Composition | Index |
| Uniqlo | 0.01% | 1.34x |
| American Apparel | 0.02% | 1.28x |
| Madewell | 0.02% | 1.27x |
| Zara | 0.02% | 1.26x |
| Talbots | 0.03% | 1.25x |
| Urban Outfitters | 0.03% | 1.25x |
| REI | 0.01% | 1.23x |
| Lululemon | 0.04% | 1.21x |
| Ann Taylor | 0.01% | 1.20x |
| Chicos | 0.05% | 1.19x |
Composition Percentage:
The overlap percentage between the Online Calculator Users audience and the Location attribute.
Index: A comparison of the Online Calculator Users audience to the internet population.
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WEBSITES
The Online Calculator Users audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Online Calculator Users audience is calculator.net.
| Website | Composition | Index |
| calculator.net | 2.04% | 44.78x |
| amortization-calc.com | 1.30% | 42.55x |
| coolmath-games.com | 1.47% | 33.36x |
| findthecompany.com | 1.16% | 29.80x |
| hyatt.com | 2.54% | 29.10x |
| coursehero.com | 1.15% | 28.24x |
| dingit.tv | 1.74% | 27.91x |
| streamfare.com | 1.64% | 27.57x |
| insurancejournal.com | 1.07% | 27.13x |
| lifed.com | 2.15% | 26.92x |
Composition Percentage:
The overlap percentage between the Online Calculator Users audience and the Web attribute.
Index: A comparison of the Online Calculator Users audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Online Calculator Users audience is Assorted Topics (Insurance, Travel, Viral Media).
| Content Affinity | Composition | Index |
| Assorted Topics (Insurance, Travel, Viral Media) | 0.02% | 21.91x |
| Parenting & Nutrition | 0.03% | 20.74x |
| Assorted Topics (Cooking, Games, Viral Media) | 0.10% | 18.76x |
| Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) | 0.24% | 16.26x |
| Home Improvement Contractor | 0.70% | 16.08x |
| ISPs & Local Services | 0.03% | 15.98x |
| Cars, Travel & Food | 0.25% | 14.37x |
| Rural Living | 0.08% | 13.93x |
| Personal Finance Researchers | 5.28% | 13.54x |
| Content Streamers & Downloaders | 0.03% | 13.44x |
Composition Percentage:
The overlap percentage between the Online Calculator Users audience and the Content Affinity attribute.
Index: A comparison of the Online Calculator Users audience to the internet population.
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DEMOGRAPHICS
The Online Calculator Users audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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