Dstillery Audiences

ONLINE DATERS

Audience Size: 3.3 Million Devices

Explore the Online Daters Audience

Below you'll find more information about the Online Daters audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Online Daters audience.

Dstillery Crafted Audiences

INTERESTS

The Online Daters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Daters audience is Women's Fitness Enthusiasts.

Interest Composition Index
Women's Fitness Enthusiasts 35.65% 47.90x
Women's Health Researchers 40.23% 45.40x
Adult Acne Sufferers 43.05% 44.32x
Women's Fashion Magazine Readers 32.84% 43.63x
Teen Content Readers 45.58% 43.27x
Natural and Holistic Health Researchers 38.52% 41.83x
Romantics 44.88% 41.42x
Coupon Researchers 34.10% 40.91x
Trendy Shoe Shoppers 33.00% 40.77x
Orlando Activities Researchers 29.70% 40.38x
Composition Percentage: The overlap percentage between the Online Daters audience and the Interest attribute.
Index: A comparison of the Online Daters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Daters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Daters audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.31% 1.32x
The North Face 0.02% 1.32x
Mens Wearhouse 0.49% 1.28x
Uniqlo 0.01% 1.20x
American Apparel 0.04% 1.19x
Eddie Bauer 0.02% 1.19x
Madewell 0.02% 1.18x
Bonobos 0.03% 1.17x
Urban Outfitters 0.04% 1.17x
Johnston and Murphy 0.08% 1.15x
Composition Percentage: The overlap percentage between the Online Daters audience and the Location attribute.
Index: A comparison of the Online Daters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Daters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Daters audience is anewmode.com.

Website Composition Index
anewmode.com 7.92% 62.77x
marsvenus.com 1.77% 60.07x
newlovetimes.com 1.21% 58.02x
vixendaily.com 7.95% 57.84x
eharmony.com 5.90% 55.59x
sunlitspaces.com 1.17% 53.94x
howtogettheguy.com 1.79% 52.52x
chiefhealth.us 1.20% 52.09x
lovepanky.com 5.31% 49.62x
kasamba.com 1.00% 49.52x
Composition Percentage: The overlap percentage between the Online Daters audience and the Web attribute.
Index: A comparison of the Online Daters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Daters audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.34% 29.90x
Dating & Relationships 36.29% 29.68x
Assorted Topics (Television, Origami, Men's Health) 0.34% 25.75x
Scrapbooking & Home Art Projects 9.43% 24.56x
Coupons & Family 12.44% 24.15x
Teen Hair 9.65% 24.09x
Female Lifestyle Content Readers 7.65% 23.88x
Tattoos & Costumes 0.50% 23.35x
Comedy Content 0.99% 22.88x
Reproductive Health 7.02% 22.32x
Composition Percentage: The overlap percentage between the Online Daters audience and the Content Affinity attribute.
Index: A comparison of the Online Daters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Daters audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female