Dstillery Audiences

ONLINE DATERS

Audience Size: 2.6 Million Devices

Explore the Online Daters Audience

Below you'll find more information about the Online Daters audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Online Daters audience.

Dstillery Crafted Audiences

INTERESTS

The Online Daters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Daters audience is Women's Health Researchers.

Interest Composition Index
Women's Health Researchers 37.08% 48.37x
Women's Fitness Enthusiasts 36.14% 46.99x
Teen Content Readers 42.98% 45.82x
Adult Acne Sufferers 41.69% 44.42x
Romantics 45.33% 43.61x
Natural and Holistic Health Researchers 37.02% 43.43x
Women's Fashion Magazine Readers 33.28% 42.89x
Weight Loss Researchers 34.20% 40.09x
Misc-Deal Seekers or Coupon Shoppers 30.82% 39.07x
Yogis 35.88% 39.01x
Composition Percentage: The overlap percentage between the Online Daters audience and the Interest attribute.
Index: A comparison of the Online Daters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Daters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Daters audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.41% 1.42x
Mens Wearhouse 0.65% 1.39x
Uniqlo 0.02% 1.35x
Buckle 0.23% 1.31x
Bonobos 0.08% 1.31x
REI 0.02% 1.29x
Supreme 0.01% 1.29x
White House Black Market 0.28% 1.27x
Johnston and Murphy 0.17% 1.25x
Belk 0.01% 1.23x
Composition Percentage: The overlap percentage between the Online Daters audience and the Location attribute.
Index: A comparison of the Online Daters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Daters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Daters audience is marsvenus.com.

Website Composition Index
marsvenus.com 1.88% 72.83x
postmalesyndrome.com 1.13% 72.35x
anewmode.com 9.66% 71.98x
vixendaily.com 9.26% 68.63x
newlovetimes.com 1.24% 68.03x
eharmony.com 6.13% 67.73x
chiefhealth.us 1.21% 66.75x
howtogettheguy.com 1.74% 66.34x
kasamba.com 1.13% 60.82x
mylistoflists.com 2.15% 60.82x
Composition Percentage: The overlap percentage between the Online Daters audience and the Web attribute.
Index: A comparison of the Online Daters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Daters audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.39% 30.29x
Dating & Relationships 38.98% 30.07x
Assorted Topics (Television, Origami, Men's Health) 0.33% 27.16x
Scrapbooking & Home Art Projects 9.71% 25.59x
Tattoos & Costumes 0.48% 24.19x
Teen Hair 9.77% 24.05x
Coupons & Family 13.09% 23.94x
Female Lifestyle Content Readers 8.85% 23.43x
Mommy Bloggers 10.58% 23.42x
Comedy Content 1.00% 23.33x
Composition Percentage: The overlap percentage between the Online Daters audience and the Content Affinity attribute.
Index: A comparison of the Online Daters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Daters audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female