Dstillery Audiences

ONLINE DATERS

Audience Size: 2.4 Million Devices

Explore the Online Daters Audience

Below you'll find more information about the Online Daters audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Online Daters audience.

Dstillery Crafted Audiences

INTERESTS

The Online Daters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Daters audience is Readers of Buddhist Content.

Interest Composition Index
Readers of Buddhist Content 34.71% 30.24x
Coupon Researchers 30.25% 29.33x
Involved Parents 31.40% 27.95x
Adult Acne Sufferers 32.68% 26.80x
Bargain Shopping Researchers 23.36% 26.55x
Parents with Kids 27.65% 26.38x
Weight Loss Researchers 23.96% 26.22x
Astrology Enthusiasts 33.35% 25.48x
Misc-Deal Seekers or Coupon Shoppers 22.41% 25.24x
Online Exercise Class Users 29.40% 25.20x
Composition Percentage: The overlap percentage between the Online Daters audience and the Interest attribute.
Index: A comparison of the Online Daters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Daters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Daters audience is Maurices.

Location Composition Index
Maurices 0.05% 1.37x
Buckle 0.03% 1.35x
Zumiez 0.02% 1.33x
American Eagle Outfitters 0.02% 1.30x
Express 0.02% 1.29x
Old Navy 0.04% 1.27x
J. Crew 0.01% 1.26x
H&M 0.01% 1.24x
Journeys 0.03% 1.22x
Victoria's Secret 0.04% 1.22x
Composition Percentage: The overlap percentage between the Online Daters audience and the Location attribute.
Index: A comparison of the Online Daters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Daters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Daters audience is vixendaily.com.

Website Composition Index
vixendaily.com 3.28% 50.96x
anewmode.com 5.85% 48.49x
girlsaskguys.com 1.58% 39.13x
thinkaloud.net 1.32% 39.04x
verilymag.com 2.72% 36.71x
lovepanky.com 7.94% 35.62x
lifehacks.io 2.81% 35.55x
thedatingdivas.com 5.05% 34.64x
lovedevani.com 2.40% 33.95x
hernorm.com 5.60% 33.08x
Composition Percentage: The overlap percentage between the Online Daters audience and the Web attribute.
Index: A comparison of the Online Daters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Daters audience is Dating & Relationships.

Content Affinity Composition Index
Dating & Relationships 14.82% 29.08x
Hair & Beauty 0.05% 25.13x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.16% 24.84x
Scrapbooking & Home Art Projects 4.24% 21.46x
Jokes & Riddles 0.14% 20.01x
Assorted Topics (Television, Origami, Men's Health) 1.42% 20.00x
Numerology & Astrology 0.63% 19.40x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 8.65% 19.18x
Mommy Bloggers 7.55% 17.65x
Coupons & Family 6.14% 17.40x
Composition Percentage: The overlap percentage between the Online Daters audience and the Content Affinity attribute.
Index: A comparison of the Online Daters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Daters audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female