Dstillery Audiences

ONLINE DIRECTORY SEARCHERS

Audience Size: 2.9 Million Devices

Explore the Online Directory Searchers Audience

Below you'll find more information about the Online Directory Searchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Online Directory Searchers audience.

Dstillery Crafted Audiences

INTERESTS

The Online Directory Searchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Directory Searchers audience is Retired Health Insurance Researchers.

Interest Composition Index
Retired Health Insurance Researchers 48.10% 39.14x
Pharmacy Shoppers 41.24% 37.98x
Online Health Researchers 35.11% 37.56x
Heart Surgery Researchers 37.81% 36.91x
Realtors & Real Estate Researchers 38.40% 35.87x
Mailing & Shipping Shoppers 38.40% 35.53x
Medical Advice Researchers 32.83% 34.86x
Hardware Shoppers 34.99% 34.55x
Retired Assisted Living Shoppers 40.93% 34.51x
First Aid Researchers 41.93% 34.30x
Composition Percentage: The overlap percentage between the Online Directory Searchers audience and the Interest attribute.
Index: A comparison of the Online Directory Searchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Directory Searchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Directory Searchers audience is Chicos.

Location Composition Index
Chicos 0.02% 1.32x
Jos A. Bank Clothiers 0.01% 1.15x
Maurices 0.03% 1.13x
Buckle 0.02% 1.12x
Talbots 0.01% 1.12x
Carhartt 0.19% 1.08x
American Eagle Outfitters 0.02% 1.07x
Aeropostale 0.01% 1.06x
Dressbarn 0.01% 1.02x
Victoria's Secret 0.03% 0.99x
Composition Percentage: The overlap percentage between the Online Directory Searchers audience and the Location attribute.
Index: A comparison of the Online Directory Searchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Directory Searchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Directory Searchers audience is radaris.com.

Website Composition Index
radaris.com 2.13% 48.31x
rehold.com 1.20% 47.94x
instantcheckmate.com 1.46% 44.18x
buzzfile.com 3.30% 40.77x
intelius.com 7.61% 38.94x
guidestar.org 1.21% 35.81x
okcaller.com 1.67% 35.55x
funeral.com 4.45% 35.31x
postallocations.com 1.18% 35.00x
tractorhouse.com 1.17% 34.09x
Composition Percentage: The overlap percentage between the Online Directory Searchers audience and the Web attribute.
Index: A comparison of the Online Directory Searchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Directory Searchers audience is Home Decoration - Crafts & Kids.

Content Affinity Composition Index
Home Decoration - Crafts & Kids 0.07% 27.32x
People Search 7.81% 26.88x
Custom Gifts 0.20% 24.07x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.15% 23.11x
Pharmacy 0.79% 22.83x
Vitamin Shoppers 0.18% 21.21x
Spam Call Number Searchers 1.65% 20.33x
Disease Cluster 0.13% 20.31x
Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) 0.09% 19.92x
Farming & Agriculture 0.41% 19.85x
Composition Percentage: The overlap percentage between the Online Directory Searchers audience and the Content Affinity attribute.
Index: A comparison of the Online Directory Searchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Directory Searchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female