Dstillery Audiences

ONLINE DIRECTORY SEARCHERS

Audience Size: 964.9 Thousand Devices

Explore the Online Directory Searchers Audience

Below you'll find more information about the Online Directory Searchers audience, broken down in different categories based on their digital and physical behaviors. These are 964.9 thousand unique devices whose actions qualify for the Online Directory Searchers audience.

Dstillery Crafted Audiences

INTERESTS

The Online Directory Searchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Directory Searchers audience is Retired Assisted Living Shoppers.

Interest Composition Index
Retired Assisted Living Shoppers 30.28% 49.67x
Ancestry Researchers 49.27% 48.18x
Heart Surgery Researchers 21.38% 46.09x
Home Buyers 28.60% 45.00x
Realtors & Real Estate Researchers 17.75% 44.25x
Family Tree Enthusiasts 42.56% 43.36x
Orlando Activities Researchers 4.13% 43.13x
Retired Budget Healthcare Shoppers 28.61% 40.94x
Budget Grocery Shoppers 25.11% 40.63x
Flower Delivery Shoppers 20.63% 37.96x
Composition Percentage: The overlap percentage between the Online Directory Searchers audience and the Interest attribute.
Index: A comparison of the Online Directory Searchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Directory Searchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Directory Searchers audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.01% 1.76x
White House Black Market 0.02% 1.50x
Carhartt 0.01% 1.49x
Talbots 0.01% 1.31x
American Eagle Outfitters 0.02% 1.23x
Chicos 0.01% 1.22x
Old Navy 0.02% 1.21x
H&M 0.01% 1.16x
Maurices 0.03% 1.13x
Journeys 0.02% 1.06x
Composition Percentage: The overlap percentage between the Online Directory Searchers audience and the Location attribute.
Index: A comparison of the Online Directory Searchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Directory Searchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Directory Searchers audience is advancedbackgroundchecks.com.

Website Composition Index
advancedbackgroundchecks.com 2.47% 76.76x
addresses.com 5.94% 73.66x
usa-people-search.com 6.30% 61.37x
parcellookup.com 6.30% 55.63x
411.com 10.44% 53.92x
locatefamily.com 1.59% 53.09x
identifythiscaller.com 1.33% 50.31x
healthcare6.com 1.05% 47.91x
zabasearch.com 1.58% 46.18x
800notes.com 2.27% 45.83x
Composition Percentage: The overlap percentage between the Online Directory Searchers audience and the Web attribute.
Index: A comparison of the Online Directory Searchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Directory Searchers audience is People Search.

Content Affinity Composition Index
People Search 5.13% 38.81x
Spam Call Number Searchers 0.66% 37.61x
Phone & Business Information Searchers 51.68% 20.44x
Charity Walks 1.98% 19.78x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 2.61% 18.21x
Celebrity Gossip 0.32% 18.10x
Ancestry & Memorial Researchers 1.11% 16.78x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.53% 14.88x
Law School 0.63% 14.60x
Medical Diagnostics 0.89% 14.31x
Composition Percentage: The overlap percentage between the Online Directory Searchers audience and the Content Affinity attribute.
Index: A comparison of the Online Directory Searchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Directory Searchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female