Dstillery Audiences

ONLINE EXERCISE CLASS USERS

Audience Size: 4.3 Million Devices

Explore the Online Exercise Class Users Audience

Below you'll find more information about the Online Exercise Class Users audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the Online Exercise Class Users audience.

Dstillery Crafted Audiences

INTERESTS

The Online Exercise Class Users audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Exercise Class Users audience is Luxury Athletic Footwear Shoppers.

Interest Composition Index
Luxury Athletic Footwear Shoppers 43.29% 36.17x
Luxury Fitness Shoppers 43.29% 36.16x
Weight Loss Researchers 44.66% 34.99x
Running Enthusiasts 38.18% 33.16x
Weight Lifting Enthusiasts 43.69% 32.78x
Yogis 41.25% 32.70x
Exercise and Gym Researchers 40.34% 32.16x
Fitness Enthusiasts 38.99% 32.16x
Men's Health Researchers 38.86% 31.85x
Women's Fitness Enthusiasts 37.72% 31.35x
Composition Percentage: The overlap percentage between the Online Exercise Class Users audience and the Interest attribute.
Index: A comparison of the Online Exercise Class Users audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Exercise Class Users audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Exercise Class Users audience is Madewell.

Location Composition Index
Madewell 0.02% 1.61x
Free People 0.02% 1.60x
REI 0.01% 1.52x
Urban Outfitters 0.03% 1.48x
The North Face 0.01% 1.45x
Bonobos 0.01% 1.44x
Jos A. Bank Clothiers 0.04% 1.30x
Uniqlo 0.01% 1.30x
Brooks Brothers 0.02% 1.29x
Lululemon 0.03% 1.27x
Composition Percentage: The overlap percentage between the Online Exercise Class Users audience and the Location attribute.
Index: A comparison of the Online Exercise Class Users audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Exercise Class Users audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Exercise Class Users audience is soreyfitness.com.

Website Composition Index
soreyfitness.com 2.71% 41.53x
12minuteathlete.com 1.15% 39.24x
muscleandperformance.com 1.81% 38.03x
runtothefinish.com 1.79% 37.82x
carrieelle.com 1.67% 36.45x
confessionsofafitfoodie.com 2.23% 36.44x
oxygenmag.com 1.29% 36.40x
darkironfitness.com 1.24% 35.80x
fitnessista.com 1.21% 34.93x
nourishmovelove.com 1.09% 34.86x
Composition Percentage: The overlap percentage between the Online Exercise Class Users audience and the Web attribute.
Index: A comparison of the Online Exercise Class Users audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Exercise Class Users audience is Active Lifestyle Enthusiasts.

Content Affinity Composition Index
Active Lifestyle Enthusiasts 0.13% 21.74x
Weight Lifting Enthusiasts 7.47% 21.10x
Weight Loss & Nutrition Assistance Researchers 16.43% 17.90x
Female Lifestyle Content Readers 6.04% 17.88x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.18% 17.69x
Low Carb Diets 7.05% 17.15x
Travel, Food, Fashion & Fitness 2.73% 15.92x
Assorted Topics (Television, Origami, Men's Health) 0.84% 15.40x
Paleo & Keto Diet Enthusiasts 6.72% 15.12x
Healthy Eating Researchers 2.15% 15.11x
Composition Percentage: The overlap percentage between the Online Exercise Class Users audience and the Content Affinity attribute.
Index: A comparison of the Online Exercise Class Users audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Exercise Class Users audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female