Dstillery Audiences

ONLINE EXERCISE CLASS USERS

Audience Size: 3.3 Million Devices

Explore the Online Exercise Class Users Audience

Below you'll find more information about the Online Exercise Class Users audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Online Exercise Class Users audience.

Dstillery Crafted Audiences

INTERESTS

The Online Exercise Class Users audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Exercise Class Users audience is Luxury Fitness Shoppers.

Interest Composition Index
Luxury Fitness Shoppers 39.49% 35.15x
Luxury Athletic Footwear Shoppers 39.49% 35.13x
Weight Loss Researchers 42.74% 34.67x
Fitness Enthusiasts 36.65% 32.31x
Weight Lifting Enthusiasts 44.11% 31.99x
Exercise and Gym Researchers 39.64% 31.66x
Running Enthusiasts 37.11% 31.59x
Women's Fitness Enthusiasts 35.99% 30.87x
Men's Health Researchers 37.95% 30.83x
Yogis 41.06% 30.81x
Composition Percentage: The overlap percentage between the Online Exercise Class Users audience and the Interest attribute.
Index: A comparison of the Online Exercise Class Users audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Exercise Class Users audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Exercise Class Users audience is Supreme.

Location Composition Index
Supreme 0.02% 1.97x
Bonobos 0.14% 1.83x
Jos A. Bank Clothiers 0.45% 1.52x
Free People 0.03% 1.40x
White House Black Market 0.40% 1.34x
Mens Wearhouse 0.65% 1.34x
Lululemon 0.08% 1.32x
The North Face 0.03% 1.31x
Topshop 0.02% 1.30x
Johnston and Murphy 0.45% 1.29x
Composition Percentage: The overlap percentage between the Online Exercise Class Users audience and the Location attribute.
Index: A comparison of the Online Exercise Class Users audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Exercise Class Users audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Exercise Class Users audience is beachbody.com.

Website Composition Index
beachbody.com 1.30% 42.76x
soreyfitness.com 3.96% 39.96x
trimmedandtoned.com 1.44% 38.41x
thefoodieandthefix.com 1.33% 37.86x
confessionsofafitfoodie.com 3.09% 37.08x
runtothefinish.com 2.54% 36.43x
12minuteathlete.com 1.48% 36.08x
carrieelle.com 2.38% 35.97x
runnersblueprint.com 1.36% 35.63x
fitnessista.com 1.78% 33.65x
Composition Percentage: The overlap percentage between the Online Exercise Class Users audience and the Web attribute.
Index: A comparison of the Online Exercise Class Users audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Exercise Class Users audience is Active Lifestyle Enthusiasts.

Content Affinity Composition Index
Active Lifestyle Enthusiasts 0.20% 20.14x
Weight Lifting Enthusiasts 10.67% 19.44x
Female Lifestyle Content Readers 7.44% 17.56x
Weight Loss & Nutrition Assistance Researchers 22.60% 16.47x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.23% 15.89x
Low Carb Diets 10.72% 15.61x
Healthy Eating Researchers 3.95% 15.57x
Travel, Food, Fashion & Fitness 3.64% 14.88x
Crossfit & Obstacle Race Enthusiasts 4.80% 14.03x
Teen Hair 5.72% 13.57x
Composition Percentage: The overlap percentage between the Online Exercise Class Users audience and the Content Affinity attribute.
Index: A comparison of the Online Exercise Class Users audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Exercise Class Users audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female