Explore the Online Health Researchers Audience
Below you'll find more information about the Online Health Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Online Health Researchers audience.
INTERESTS
The Online Health Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Online Health Researchers audience is Cholesterol Researchers.
| Interest | Composition | Index |
| Cholesterol Researchers | 61.59% | 68.53x |
| Medical Advice Researchers | 62.93% | 66.82x |
| Home Custom Bedroom Decorators | 46.63% | 57.36x |
| Custom Home Lighting Shoppers | 46.63% | 57.36x |
| Breast Cancer Fund Raisers | 57.33% | 56.67x |
| Headache and Migraine Sufferers | 58.65% | 55.92x |
| Heartburn Sufferers | 56.58% | 55.90x |
| Orlando Activities Researchers | 48.27% | 55.41x |
| Hardware Shoppers | 55.09% | 54.38x |
| Pharmacy Shoppers | 58.76% | 54.12x |
Composition Percentage:
The overlap percentage between the Online Health Researchers audience and the Interest attribute.
Index: A comparison of the Online Health Researchers audience to the internet population.
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APPAREL RETAILERS
The Online Health Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Online Health Researchers audience is Chicos.
| Location | Composition | Index |
| Chicos | 0.02% | 1.35x |
| American Eagle Outfitters | 0.02% | 1.11x |
| Jos A. Bank Clothiers | 0.01% | 1.02x |
| Carhartt | 0.16% | 0.98x |
| Buckle | 0.02% | 0.97x |
| White House Black Market | 0.02% | 0.97x |
| Journeys | 0.02% | 0.96x |
| Gymboree | 0.01% | 0.93x |
| Old Navy | 0.02% | 0.90x |
| LOFT | 0.01% | 0.89x |
Composition Percentage:
The overlap percentage between the Online Health Researchers audience and the Location attribute.
Index: A comparison of the Online Health Researchers audience to the internet population.
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WEBSITES
The Online Health Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Online Health Researchers audience is foodsafetynews.com.
| Website | Composition | Index |
| foodsafetynews.com | 1.12% | 46.88x |
| ussearch.com | 1.01% | 46.84x |
| rarediseases.org | 1.45% | 46.80x |
| rehold.com | 1.16% | 46.20x |
| cedars-sinai.org | 1.60% | 46.09x |
| aafp.org | 2.66% | 45.61x |
| labtestsonline.org | 1.83% | 45.40x |
| aao.org | 1.70% | 44.58x |
| radaris.com | 1.95% | 44.28x |
| aad.org | 1.34% | 44.27x |
Composition Percentage:
The overlap percentage between the Online Health Researchers audience and the Web attribute.
Index: A comparison of the Online Health Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Online Health Researchers audience is Pharmacy.
| Content Affinity | Composition | Index |
| Pharmacy | 1.08% | 31.40x |
| Disease Cluster | 0.19% | 30.31x |
| Vitamin Shoppers | 0.25% | 28.69x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.19% | 28.49x |
| Custom Gifts | 0.23% | 27.60x |
| Arthritis & Bones | 0.80% | 27.48x |
| Addiction & Recovery Reference | 0.08% | 25.82x |
| Diabetes Research | 0.35% | 25.58x |
| Cardiac & Other Health Research | 0.23% | 25.16x |
| People Search | 7.05% | 24.25x |
Composition Percentage:
The overlap percentage between the Online Health Researchers audience and the Content Affinity attribute.
Index: A comparison of the Online Health Researchers audience to the internet population.
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DEMOGRAPHICS
The Online Health Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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