Explore the Online Health Researchers Audience
Below you'll find more information about the Online Health Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Online Health Researchers audience.
INTERESTS
The Online Health Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Online Health Researchers audience is Cholesterol Researchers.
| Interest | Composition | Index |
| Cholesterol Researchers | 64.58% | 59.04x |
| Medical Advice Researchers | 62.41% | 56.89x |
| Home Custom Bedroom Decorators | 53.95% | 50.66x |
| Custom Home Lighting Shoppers | 53.94% | 50.58x |
| Hardware Shoppers | 55.82% | 49.08x |
| Headache and Migraine Sufferers | 59.20% | 48.88x |
| Heartburn Sufferers | 55.53% | 48.84x |
| Breast Cancer Fund Raisers | 54.92% | 47.81x |
| Texas Activity Researchers | 49.93% | 47.40x |
| Retired Health Insurance Researchers | 54.17% | 46.76x |
Composition Percentage:
The overlap percentage between the Online Health Researchers audience and the Interest attribute.
Index: A comparison of the Online Health Researchers audience to the internet population.
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APPAREL RETAILERS
The Online Health Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Online Health Researchers audience is Madewell.
| Location | Composition | Index |
| Madewell | 0.01% | 1.61x |
| Bonobos | 0.02% | 1.42x |
| Lululemon | 0.04% | 1.36x |
| J. Crew | 0.02% | 1.34x |
| White House Black Market | 0.08% | 1.31x |
| Jos A. Bank Clothiers | 0.06% | 1.24x |
| REI | 0.01% | 1.24x |
| Carhartt | 0.05% | 1.23x |
| Johnston and Murphy | 0.13% | 1.20x |
| Ann Taylor | 0.02% | 1.20x |
Composition Percentage:
The overlap percentage between the Online Health Researchers audience and the Location attribute.
Index: A comparison of the Online Health Researchers audience to the internet population.
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WEBSITES
The Online Health Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Online Health Researchers audience is menupages.com.
| Website | Composition | Index |
| menupages.com | 1.19% | 54.74x |
| ucomparehealthcare.com | 2.98% | 54.55x |
| healthcare4ppl.com | 1.14% | 54.50x |
| clevelandclinicmeded.com | 1.39% | 52.77x |
| americanbar.org | 1.87% | 51.58x |
| health.harvard.edu | 1.39% | 49.85x |
| doctorshealthpress.com | 1.17% | 49.03x |
| credio.com | 1.10% | 48.28x |
| calculator.net | 2.66% | 47.72x |
| podiatrytoday.com | 1.07% | 46.89x |
Composition Percentage:
The overlap percentage between the Online Health Researchers audience and the Web attribute.
Index: A comparison of the Online Health Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Online Health Researchers audience is Assorted Topics (Web Hosting, Fiction Storytelling, Research).
| Content Affinity | Composition | Index |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.19% | 24.10x |
| Cars, Travel & Food | 0.45% | 20.80x |
| Cardiac & Other Health Research | 4.55% | 20.59x |
| Arthritis & Bones | 4.79% | 19.44x |
| England Tourism | 0.06% | 18.68x |
| Natural Diet & Supplement Researchers | 4.52% | 18.34x |
| Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) | 1.78% | 17.45x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.49% | 17.11x |
| Reproductive Health | 2.49% | 17.08x |
| Assorted Topics (Animals, Clothing, Events, Education) | 0.04% | 16.85x |
Composition Percentage:
The overlap percentage between the Online Health Researchers audience and the Content Affinity attribute.
Index: A comparison of the Online Health Researchers audience to the internet population.
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DEMOGRAPHICS
The Online Health Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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