Dstillery Audiences

ONLINE HEALTH RESEARCHERS

Audience Size: 4.8 Million Devices

Explore the Online Health Researchers Audience

Below you'll find more information about the Online Health Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4.8 million unique devices whose actions qualify for the Online Health Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Online Health Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Health Researchers audience is Cholesterol Researchers.

Interest Composition Index
Cholesterol Researchers 36.95% 27.85x
Hardware Shoppers 34.12% 23.39x
Financial News Readers 27.95% 22.95x
Realtors & Real Estate Researchers 31.63% 22.72x
Liberal News Readers 26.60% 22.70x
Healthcare Industry 36.63% 22.37x
Retired Health Insurance Researchers 35.78% 22.32x
Home Buyers 31.19% 21.62x
Breast Cancer Fund Raisers 30.79% 21.48x
Flower & Gift Basket Shoppers 35.43% 21.11x
Composition Percentage: The overlap percentage between the Online Health Researchers audience and the Interest attribute.
Index: A comparison of the Online Health Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Health Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Health Researchers audience is Ralph Lauren.

Location Composition Index
Ralph Lauren 0.01% 1.39x
J. Crew 0.02% 1.30x
Club Monaco 0.01% 1.24x
Kate Spade 0.01% 1.22x
Madewell 0.01% 1.19x
Levi Strauss 0.01% 1.19x
Saint Laurent Paris 0.01% 1.17x
American Apparel 0.02% 1.16x
Lorna Jane 0.00% 1.12x
Ann Taylor 0.01% 1.12x
Composition Percentage: The overlap percentage between the Online Health Researchers audience and the Location attribute.
Index: A comparison of the Online Health Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Health Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Health Researchers audience is winbuzzer.com.

Website Composition Index
winbuzzer.com 0.09% 67.70x
mfgday.com 0.07% 66.75x
mydish.com 0.07% 66.64x
arcgames.com 0.10% 58.26x
basketsession.com 0.10% 56.16x
cnnmoney.com 0.10% 51.98x
liveonlineradio.net 0.10% 51.72x
motorsport-total.com 0.05% 49.93x
aimspecialtyhealth.com 0.08% 48.66x
izito.com 0.11% 48.50x
Composition Percentage: The overlap percentage between the Online Health Researchers audience and the Web attribute.
Index: A comparison of the Online Health Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Health Researchers audience is Assorted Topics #11662 (Viral Media, Paid Traffic).

Content Affinity Composition Index
Assorted Topics #11662 (Viral Media, Paid Traffic) 4.21% 12.53x
Assorted Topics #11548 (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.82% 12.08x
Medical Diagnostics 26.44% 11.37x
Assorted Topics #11348 (Puzzles, Travel Tips, Tech Reviews, Cooking) 15.37% 11.17x
Assorted Topics #11678 (College Sports, Anime, Business, Social Media, Food) 1.73% 10.68x
Ancestry & Memorial Researchers 7.13% 10.47x
Assorted Topics #11407 (Internet Slang, Hoaxes, Photography) 0.30% 10.35x
Cars, Travel & Food 1.06% 10.34x
Sports - Climbing, Non-traditional 4.49% 10.24x
Assorted Topics #11274 (Software Integration, Scrabble, Word Games, Pbs) 0.18% 10.19x
Composition Percentage: The overlap percentage between the Online Health Researchers audience and the Content Affinity attribute.
Index: A comparison of the Online Health Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Health Researchers audience resonates most for the following age and income brackets.
Age
18-24
Income
$150,000-$249,999