Explore the Online Health Researchers Audience
Below you'll find more information about the Online Health Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4.8 million unique devices whose actions qualify for the Online Health Researchers audience.
INTERESTS
The Online Health Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Online Health Researchers audience is Cholesterol Researchers.
| Interest | Composition | Index |
| Cholesterol Researchers | 36.95% | 27.85x |
| Hardware Shoppers | 34.12% | 23.39x |
| Financial News Readers | 27.95% | 22.95x |
| Realtors & Real Estate Researchers | 31.63% | 22.72x |
| Liberal News Readers | 26.60% | 22.70x |
| Healthcare Industry | 36.63% | 22.37x |
| Retired Health Insurance Researchers | 35.78% | 22.32x |
| Home Buyers | 31.19% | 21.62x |
| Breast Cancer Fund Raisers | 30.79% | 21.48x |
| Flower & Gift Basket Shoppers | 35.43% | 21.11x |
Composition Percentage:
The overlap percentage between the Online Health Researchers audience and the Interest attribute.
Index: A comparison of the Online Health Researchers audience to the internet population.
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APPAREL RETAILERS
The Online Health Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Online Health Researchers audience is Ralph Lauren.
| Location | Composition | Index |
| Ralph Lauren | 0.01% | 1.39x |
| J. Crew | 0.02% | 1.30x |
| Club Monaco | 0.01% | 1.24x |
| Kate Spade | 0.01% | 1.22x |
| Madewell | 0.01% | 1.19x |
| Levi Strauss | 0.01% | 1.19x |
| Saint Laurent Paris | 0.01% | 1.17x |
| American Apparel | 0.02% | 1.16x |
| Lorna Jane | 0.00% | 1.12x |
| Ann Taylor | 0.01% | 1.12x |
Composition Percentage:
The overlap percentage between the Online Health Researchers audience and the Location attribute.
Index: A comparison of the Online Health Researchers audience to the internet population.
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WEBSITES
The Online Health Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Online Health Researchers audience is winbuzzer.com.
| Website | Composition | Index |
| winbuzzer.com | 0.09% | 67.70x |
| mfgday.com | 0.07% | 66.75x |
| mydish.com | 0.07% | 66.64x |
| arcgames.com | 0.10% | 58.26x |
| basketsession.com | 0.10% | 56.16x |
| cnnmoney.com | 0.10% | 51.98x |
| liveonlineradio.net | 0.10% | 51.72x |
| motorsport-total.com | 0.05% | 49.93x |
| aimspecialtyhealth.com | 0.08% | 48.66x |
| izito.com | 0.11% | 48.50x |
Composition Percentage:
The overlap percentage between the Online Health Researchers audience and the Web attribute.
Index: A comparison of the Online Health Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Online Health Researchers audience is Assorted Topics #11662 (Viral Media, Paid Traffic).
| Content Affinity | Composition | Index |
| Assorted Topics #11662 (Viral Media, Paid Traffic) | 4.21% | 12.53x |
| Assorted Topics #11548 (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) | 0.82% | 12.08x |
| Medical Diagnostics | 26.44% | 11.37x |
| Assorted Topics #11348 (Puzzles, Travel Tips, Tech Reviews, Cooking) | 15.37% | 11.17x |
| Assorted Topics #11678 (College Sports, Anime, Business, Social Media, Food) | 1.73% | 10.68x |
| Ancestry & Memorial Researchers | 7.13% | 10.47x |
| Assorted Topics #11407 (Internet Slang, Hoaxes, Photography) | 0.30% | 10.35x |
| Cars, Travel & Food | 1.06% | 10.34x |
| Sports - Climbing, Non-traditional | 4.49% | 10.24x |
| Assorted Topics #11274 (Software Integration, Scrabble, Word Games, Pbs) | 0.18% | 10.19x |
Composition Percentage:
The overlap percentage between the Online Health Researchers audience and the Content Affinity attribute.
Index: A comparison of the Online Health Researchers audience to the internet population.
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DEMOGRAPHICS
The Online Health Researchers audience resonates most for the following age and income brackets.
Age
18-24
Income
$150,000-$249,999
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