Dstillery Audiences

ONLINE HEALTH RESEARCHERS

Audience Size: 4.8 Million Devices

Explore the Online Health Researchers Audience

Below you'll find more information about the Online Health Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4.8 million unique devices whose actions qualify for the Online Health Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Online Health Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Health Researchers audience is Cholesterol Researchers.

Interest Composition Index
Cholesterol Researchers 37.67% 28.44x
Hardware Shoppers 33.81% 24.40x
Realtors & Real Estate Researchers 32.44% 23.43x
Financial News Readers 29.10% 23.40x
Liberal News Readers 27.54% 23.35x
Breast Cancer Fund Raisers 30.44% 22.77x
Retired Health Insurance Researchers 35.14% 22.77x
Home Buyers 31.70% 22.27x
Headache and Migraine Sufferers 34.47% 21.80x
Flower & Gift Basket Shoppers 33.71% 21.73x
Composition Percentage: The overlap percentage between the Online Health Researchers audience and the Interest attribute.
Index: A comparison of the Online Health Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Health Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Health Researchers audience is LL Bean.

Location Composition Index
LL Bean 0.01% 1.32x
Supreme 0.00% 1.29x
Express Outlets 0.00% 1.28x
Saint Laurent Paris 0.01% 1.27x
Urban Outfitters 0.04% 1.24x
Intermix 0.01% 1.21x
Talbots 0.04% 1.19x
Chicos 0.04% 1.16x
Madewell 0.01% 1.15x
Ann Taylor 0.01% 1.12x
Composition Percentage: The overlap percentage between the Online Health Researchers audience and the Location attribute.
Index: A comparison of the Online Health Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Health Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Health Researchers audience is healthgrades.com.

Website Composition Index
healthgrades.com 1.03% 49.01x
ehealthscores.com 1.06% 37.33x
healthgrove.com 1.98% 35.87x
ucomparehealthcare.com 5.79% 35.83x
selfgrowth.com 1.02% 34.50x
ibsgroup.org 1.43% 34.26x
hosted.ap.org 1.17% 34.14x
cooks.com 1.03% 34.00x
mugshots.com 1.70% 33.92x
foodsafetynews.com 1.38% 33.55x
Composition Percentage: The overlap percentage between the Online Health Researchers audience and the Web attribute.
Index: A comparison of the Online Health Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Health Researchers audience is Assorted Topics #11548 (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews).

Content Affinity Composition Index
Assorted Topics #11548 (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.92% 12.41x
Assorted Topics #11662 (Viral Media, Paid Traffic) 5.05% 12.39x
Medical Diagnostics 26.48% 11.45x
Assorted Topics #11678 (College Sports, Anime, Business, Social Media, Food) 1.88% 11.16x
Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research) 0.30% 11.14x
Cars, Travel & Food 0.93% 11.09x
Assorted Topics #11407 (Internet Slang, Hoaxes, Photography) 0.34% 11.05x
Assorted Topics #11348 (Puzzles, Travel Tips, Tech Reviews, Cooking) 18.30% 10.75x
Ancestry & Memorial Researchers 7.05% 10.71x
Assorted Topics #11273 (Television, Origami, Men's Health) 0.21% 10.62x
Composition Percentage: The overlap percentage between the Online Health Researchers audience and the Content Affinity attribute.
Index: A comparison of the Online Health Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Health Researchers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male