Dstillery Audiences

ONLINE INVESTORS

Audience Size: 839.2 Thousand Devices

Explore the Online Investors Audience

Below you'll find more information about the Online Investors audience, broken down in different categories based on their digital and physical behaviors. These are 839.2 thousand unique devices whose actions qualify for the Online Investors audience.

Dstillery Crafted Audiences

INTERESTS

The Online Investors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Investors audience is Finance Continuing Education Researchers.

Interest Composition Index
Finance Continuing Education Researchers 44.69% 35.88x
Personal Stock Portfolio Managers 33.80% 32.21x
Telemedicine Content Readers 23.11% 31.78x
Financial Investors 49.46% 30.13x
Executive Travelers 26.99% 28.74x
Small Business COVID-19 Relief Researchers 22.25% 25.94x
Crypto Market Investors 37.90% 23.71x
Business Filing Researchers 25.86% 20.31x
Online Shoppers 31.01% 20.00x
Remdesivir Information Researchers 16.19% 19.83x
Composition Percentage: The overlap percentage between the Online Investors audience and the Interest attribute.
Index: A comparison of the Online Investors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Investors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Investors audience is Carhartt.

Location Composition Index
Carhartt 0.03% 0.91x
Composition Percentage: The overlap percentage between the Online Investors audience and the Location attribute.
Index: A comparison of the Online Investors audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Investors audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Investors audience is stockanalysis.com.

Website Composition Index
stockanalysis.com 1.58% 45.71x
thefly.com 2.41% 44.92x
pulse2.com 3.48% 42.08x
stocknews.com 4.79% 41.77x
barchart.com 17.01% 40.13x
whalewisdom.com 3.15% 39.32x
investorshub.advfn.com 4.53% 38.95x
etf.com 3.19% 38.21x
thestockdork.com 1.02% 36.50x
warriortrading.com 3.23% 36.30x
Composition Percentage: The overlap percentage between the Online Investors audience and the Web attribute.
Index: A comparison of the Online Investors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Investors audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 0.19% 26.36x
Mining & Natural Resources 0.39% 22.05x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.05% 18.69x
Retail Industry News 0.19% 17.12x
Personal Investment & Advisor Researchers 5.81% 17.05x
Oil & Energy 0.47% 16.76x
Personal Finance Researchers 2.57% 16.68x
Business News & Information Readers 0.66% 16.49x
Startup Investment 1.03% 13.29x
Visa & Immigration 0.34% 12.55x
Composition Percentage: The overlap percentage between the Online Investors audience and the Content Affinity attribute.
Index: A comparison of the Online Investors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Investors audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male