Dstillery Audiences

ONLINE MAPS AND DRIVING DIRECTIONS SEARCHERS

Audience Size: 5.5 Million Devices

Explore the Online Maps and Driving Directions Searchers Audience

Below you'll find more information about the Online Maps and Driving Directions Searchers audience, broken down in different categories based on their digital and physical behaviors. These are 5.5 million unique devices whose actions qualify for the Online Maps and Driving Directions Searchers audience.

Dstillery Crafted Audiences

INTERESTS

The Online Maps and Driving Directions Searchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Maps and Driving Directions Searchers audience is Social Security Researchers.

Interest Composition Index
Social Security Researchers 14.06% 4.99x
Medicare Researchers 10.13% 3.79x
Blood Donors 10.41% 3.59x
Alabama Trip Planners 10.74% 3.37x
Locking Device Shoppers 10.32% 3.09x
Climate Data Researchers 9.24% 2.97x
Loan Comparison Researchers 5.87% 2.92x
Military Personal Finance Researchers 6.37% 2.91x
Medicare Price Shoppers 8.01% 2.91x
Prepaid Smartphone Shoppers 6.54% 2.69x
Composition Percentage: The overlap percentage between the Online Maps and Driving Directions Searchers audience and the Interest attribute.
Index: A comparison of the Online Maps and Driving Directions Searchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Maps and Driving Directions Searchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Maps and Driving Directions Searchers audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.01% 1.02x
Carhartt 0.10% 1.01x
Old Navy 0.02% 1.00x
Journeys 0.01% 0.96x
Victoria's Secret 0.01% 0.90x
Maurices 0.01% 0.82x
Composition Percentage: The overlap percentage between the Online Maps and Driving Directions Searchers audience and the Location attribute.
Index: A comparison of the Online Maps and Driving Directions Searchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Maps and Driving Directions Searchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Maps and Driving Directions Searchers audience is mapquest.com.

Website Composition Index
mapquest.com 81.21% 8.96x
momondo.com 2.33% 7.08x
zip-codes.com 3.52% 6.92x
questionsanswered.net 1.56% 5.26x
informationvine.com 2.89% 5.18x
mapsofworld.com 1.37% 4.99x
yellowpages.com 6.68% 4.98x
fastquicksearch.com 1.38% 4.91x
shop411.com 1.12% 4.68x
search.yahoo.com 4.01% 4.46x
Composition Percentage: The overlap percentage between the Online Maps and Driving Directions Searchers audience and the Web attribute.
Index: A comparison of the Online Maps and Driving Directions Searchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Maps and Driving Directions Searchers audience is Quebec Vacation Research Cluster.

Content Affinity Composition Index
Quebec Vacation Research Cluster 0.04% 5.28x
Quebec Hunting & Outdoors Cluster 0.04% 3.44x
Quebec Real Estate 0.08% 3.12x
Quebec Job Seeker Cluster 0.01% 2.82x
Internet Radio 0.05% 2.61x
Russia Cluster 0.06% 2.34x
Phone & Business Information Searchers 4.57% 2.34x
Humor & Entertainment 0.07% 2.32x
Canadian Lifestyle 0.22% 2.30x
Maps & Navigation 0.16% 2.28x
Composition Percentage: The overlap percentage between the Online Maps and Driving Directions Searchers audience and the Content Affinity attribute.
Index: A comparison of the Online Maps and Driving Directions Searchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Maps and Driving Directions Searchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female