Dstillery Audiences

ONLINE MAPS AND DRIVING DIRECTIONS SEARCHERS

Audience Size: 3.7 Million Devices

Explore the Online Maps and Driving Directions Searchers Audience

Below you'll find more information about the Online Maps and Driving Directions Searchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Online Maps and Driving Directions Searchers audience.

Dstillery Crafted Audiences

INTERESTS

The Online Maps and Driving Directions Searchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Maps and Driving Directions Searchers audience is Medicare Researchers.

Interest Composition Index
Medicare Researchers 15.73% 4.73x
Social Security Researchers 14.47% 4.44x
Big Box Store Jewelry Sale Shoppers 0.77% 4.18x
Loan Comparison Researchers 9.28% 3.73x
Blood Donors 11.71% 3.64x
Alabama Trip Planners 10.82% 3.02x
Locking Device Shoppers 10.97% 2.88x
Competitive Tri-Athletes 7.39% 2.82x
Water Park Visitors 7.11% 2.79x
Climate Data Researchers 9.13% 2.78x
Composition Percentage: The overlap percentage between the Online Maps and Driving Directions Searchers audience and the Interest attribute.
Index: A comparison of the Online Maps and Driving Directions Searchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Maps and Driving Directions Searchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Maps and Driving Directions Searchers audience is Gymboree.

Location Composition Index
Gymboree 0.02% 1.14x
Journeys 0.02% 1.10x
Aeropostale 0.01% 1.10x
Lane Bryant 0.01% 1.09x
Maurices 0.03% 1.09x
Carhartt 0.05% 1.05x
Old Navy 0.02% 1.05x
American Eagle Outfitters 0.01% 1.01x
Express 0.01% 1.00x
Zumiez 0.02% 0.99x
Composition Percentage: The overlap percentage between the Online Maps and Driving Directions Searchers audience and the Location attribute.
Index: A comparison of the Online Maps and Driving Directions Searchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Maps and Driving Directions Searchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Maps and Driving Directions Searchers audience is mapquest.com.

Website Composition Index
mapquest.com 87.16% 8.17x
mapsofworld.com 1.18% 5.92x
24timezones.com 1.20% 4.32x
questionsanswered.net 1.21% 4.08x
fastquicksearch.com 1.20% 3.96x
travelmath.com 4.27% 3.63x
chamberofcommerce.com 1.87% 3.58x
informationvine.com 2.68% 3.24x
yellowpages.com 7.79% 3.12x
lotteryusa.com 2.22% 2.69x
Composition Percentage: The overlap percentage between the Online Maps and Driving Directions Searchers audience and the Web attribute.
Index: A comparison of the Online Maps and Driving Directions Searchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Maps and Driving Directions Searchers audience is Maps & Navigation.

Content Affinity Composition Index
Maps & Navigation 0.18% 3.28x
Humor & Entertainment 0.03% 2.29x
Medical Diagnostics 0.11% 2.29x
Internet Service Provider Sites 0.04% 2.13x
Phone & Business Information Searchers 3.80% 2.08x
Quebec Real Estate 0.04% 2.04x
Home Remodeling 0.01% 1.94x
Quebec Hunting & Outdoors Cluster 0.02% 1.90x
Internet Radio 0.03% 1.90x
Discount Travel 1.12% 1.84x
Composition Percentage: The overlap percentage between the Online Maps and Driving Directions Searchers audience and the Content Affinity attribute.
Index: A comparison of the Online Maps and Driving Directions Searchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Maps and Driving Directions Searchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female