Dstillery Audiences

ONLINE MAPS AND DRIVING DIRECTIONS SEARCHERS

Audience Size: 5.1 Million Devices

Explore the Online Maps and Driving Directions Searchers Audience

Below you'll find more information about the Online Maps and Driving Directions Searchers audience, broken down in different categories based on their digital and physical behaviors. These are 5.1 million unique devices whose actions qualify for the Online Maps and Driving Directions Searchers audience.

Dstillery Crafted Audiences

INTERESTS

The Online Maps and Driving Directions Searchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Maps and Driving Directions Searchers audience is Social Security Researchers.

Interest Composition Index
Social Security Researchers 13.80% 5.20x
Medicare Researchers 10.43% 4.07x
Loan Comparison Researchers 6.74% 3.64x
Blood Donors 9.08% 3.62x
Medicare Price Shoppers 8.68% 3.34x
Climate Data Researchers 9.58% 3.23x
Locking Device Shoppers 9.60% 3.14x
Military Personal Finance Researchers 6.55% 3.14x
Water Park Visitors 6.36% 3.01x
Prepaid Smartphone Shoppers 6.78% 2.94x
Composition Percentage: The overlap percentage between the Online Maps and Driving Directions Searchers audience and the Interest attribute.
Index: A comparison of the Online Maps and Driving Directions Searchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Maps and Driving Directions Searchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Maps and Driving Directions Searchers audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.01% 1.14x
Mens Wearhouse 0.02% 1.12x
White House Black Market 0.01% 1.03x
Chicos 0.01% 1.02x
Buckle 0.01% 1.02x
Express 0.01% 1.01x
Carhartt 0.13% 1.01x
Journeys 0.02% 0.98x
Old Navy 0.02% 0.96x
Victoria's Secret 0.02% 0.96x
Composition Percentage: The overlap percentage between the Online Maps and Driving Directions Searchers audience and the Location attribute.
Index: A comparison of the Online Maps and Driving Directions Searchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Maps and Driving Directions Searchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Maps and Driving Directions Searchers audience is mapquest.com.

Website Composition Index
mapquest.com 74.48% 9.59x
momondo.com 2.39% 7.31x
zip-codes.com 2.61% 7.10x
mapsofworld.com 1.63% 7.07x
ca.yahoo.com 5.01% 5.49x
questionsanswered.net 1.44% 5.22x
yellowpages.com 7.08% 4.91x
24timezones.com 1.24% 4.91x
fastquicksearch.com 1.15% 4.84x
games.aarp.org 1.06% 4.56x
Composition Percentage: The overlap percentage between the Online Maps and Driving Directions Searchers audience and the Web attribute.
Index: A comparison of the Online Maps and Driving Directions Searchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Maps and Driving Directions Searchers audience is Quebec Vacation Research Cluster.

Content Affinity Composition Index
Quebec Vacation Research Cluster 0.02% 5.22x
Quebec Hunting & Outdoors Cluster 0.03% 3.16x
Canadian Real Estate Researcher Cluster 0.03% 2.76x
Quebec Real Estate 0.07% 2.63x
Canadian Lifestyle 0.22% 2.60x
Phone & Business Information Searchers 4.71% 2.58x
Maps & Navigation 0.15% 2.50x
Humor & Entertainment 0.06% 2.49x
France Online Music & Quiz Content Cluster 0.44% 2.25x
French Education 0.08% 1.98x
Composition Percentage: The overlap percentage between the Online Maps and Driving Directions Searchers audience and the Content Affinity attribute.
Index: A comparison of the Online Maps and Driving Directions Searchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Maps and Driving Directions Searchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female