Dstillery Audiences

ONLINE PAYROLL SERVICES USERS

Audience Size: 1.5 Million Devices

Explore the Online Payroll Services Users Audience

Below you'll find more information about the Online Payroll Services Users audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Online Payroll Services Users audience.

Dstillery Crafted Audiences

INTERESTS

The Online Payroll Services Users audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Payroll Services Users audience is Detroit Trip Planners.

Interest Composition Index
Detroit Trip Planners 40.58% 27.38x
Detroit Tigers Fans 23.11% 23.88x
Executive Travelers 4.14% 19.97x
Business Incorporating & LLC Filing Researchers 17.59% 19.67x
Mortgage Researchers 12.80% 17.95x
Finance Continuing Education Researchers 16.55% 17.56x
Michigan County and Local Fair Visitors 38.50% 17.41x
Market Intelligence Researchers 8.09% 17.12x
Detroit Pistons Fans 29.70% 16.90x
Detroit Red Wings Fans 23.30% 16.89x
Composition Percentage: The overlap percentage between the Online Payroll Services Users audience and the Interest attribute.
Index: A comparison of the Online Payroll Services Users audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Payroll Services Users audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Payroll Services Users audience is Maurices.

Location Composition Index
Maurices 0.10% 4.07x
Hollister 0.01% 2.84x
Express 0.02% 2.01x
White House Black Market 0.01% 1.92x
Old Navy 0.03% 1.83x
Buckle 0.01% 1.76x
Chicos 0.01% 1.28x
Gymboree 0.01% 1.02x
Zumiez 0.02% 1.00x
Journeys 0.01% 0.94x
Composition Percentage: The overlap percentage between the Online Payroll Services Users audience and the Location attribute.
Index: A comparison of the Online Payroll Services Users audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Payroll Services Users audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Payroll Services Users audience is 1051thebounce.com.

Website Composition Index
1051thebounce.com 4.02% 59.35x
abc12.com 13.27% 57.89x
wnem.com 8.40% 53.63x
fox47news.com 4.04% 51.42x
macombdaily.com 5.41% 50.24x
wilx.com 7.98% 48.81x
themorningsun.com 2.43% 48.76x
thenewsherald.com 3.81% 48.42x
pressandguide.com 1.52% 48.21x
fox2detroit.com 13.90% 46.96x
Composition Percentage: The overlap percentage between the Online Payroll Services Users audience and the Web attribute.
Index: A comparison of the Online Payroll Services Users audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Payroll Services Users audience is Detroit News.

Content Affinity Composition Index
Detroit News 28.31% 28.73x
Michigan Cluster 44.03% 16.51x
Job Interview Process 0.06% 14.69x
Law School 0.45% 13.71x
Accounting 0.80% 13.04x
Human Resources & Employee Management 0.06% 11.68x
Personal Finance Researchers 0.48% 11.62x
Visa & Immigration 0.14% 10.03x
Feminism 0.08% 9.49x
Car Keys, Locks & Remotes 0.03% 9.04x
Composition Percentage: The overlap percentage between the Online Payroll Services Users audience and the Content Affinity attribute.
Index: A comparison of the Online Payroll Services Users audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Payroll Services Users audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male