Dstillery Audiences

ORDER-IN EATERS

Audience Size: 3.3 Million Devices

Explore the Order-in Eaters Audience

Below you'll find more information about the Order-in Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Order-in Eaters audience.

Dstillery Crafted Audiences

INTERESTS

The Order-in Eaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Order-in Eaters audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 14.51% 9.86x
Casual Dining Restaurant Researchers 15.97% 9.86x
Italian Chain Restaurant Eaters 16.07% 9.01x
Flower & Gift Basket Shoppers 13.43% 8.69x
Blender Shoppers 14.61% 8.57x
Home Decor Shoppers 13.25% 8.40x
Discount Big Box Shoppers 12.69% 8.39x
Pizza Lovers 12.64% 8.22x
Mortgage Researchers 14.97% 8.18x
Chocolate Lovers 14.13% 8.02x
Composition Percentage: The overlap percentage between the Order-in Eaters audience and the Interest attribute.
Index: A comparison of the Order-in Eaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Order-in Eaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Order-in Eaters audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.21% 1.10x
Mens Wearhouse 0.31% 1.03x
Composition Percentage: The overlap percentage between the Order-in Eaters audience and the Location attribute.
Index: A comparison of the Order-in Eaters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Order-in Eaters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Order-in Eaters audience is bistromd.com.

Website Composition Index
bistromd.com 4.07% 67.46x
hours-locations.com 1.32% 34.30x
olivegarden.com 1.34% 28.78x
menupix.com 4.14% 24.92x
cdkitchen.com 2.88% 24.22x
findthecompany.com 2.28% 24.06x
bbb.org 3.39% 23.01x
forlocations.com 3.32% 22.16x
puritan.com 1.03% 21.92x
carfax.com 2.08% 21.71x
Composition Percentage: The overlap percentage between the Order-in Eaters audience and the Web attribute.
Index: A comparison of the Order-in Eaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Order-in Eaters audience is Discount Shopping.

Content Affinity Composition Index
Discount Shopping 3.50% 8.97x
Mail Order Food 1.69% 7.33x
Food Cluster 2.33% 7.01x
Shopping Catalogs 1.82% 6.81x
Consumer Packaged Goods 10.51% 6.65x
Local Events & Travel Guide 4.78% 5.95x
Low Carb Diets 4.51% 5.72x
Coupons & Family 3.36% 5.58x
Promo Codes 4.02% 5.57x
Toys Shopping 2.34% 5.34x
Composition Percentage: The overlap percentage between the Order-in Eaters audience and the Content Affinity attribute.
Index: A comparison of the Order-in Eaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Order-in Eaters audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female