Dstillery Audiences

ORDER-IN EATERS

Audience Size: 4.2 Million Devices

Explore the Order-in Eaters Audience

Below you'll find more information about the Order-in Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Order-in Eaters audience.

Dstillery Crafted Audiences

INTERESTS

The Order-in Eaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Order-in Eaters audience is Sustainable Food Researchers.

Interest Composition Index
Sustainable Food Researchers 9.61% 5.36x
Pantry Recipes Researchers 3.49% 5.22x
Shelf-Stable Food Content Readers 3.41% 5.16x
Louisiana Creole Food Enthusiasts 6.49% 4.88x
Mexican Food Shoppers 6.18% 4.77x
Cocktail Recipe Researchers 6.86% 4.59x
Cook at Home Parents 5.26% 4.59x
Casual Dining Restaurant Researchers 7.41% 4.58x
Thanksgiving Meal Planners 8.68% 4.57x
Blender Shoppers 6.21% 4.55x
Composition Percentage: The overlap percentage between the Order-in Eaters audience and the Interest attribute.
Index: A comparison of the Order-in Eaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Order-in Eaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Order-in Eaters audience is Carhartt.

Location Composition Index
Carhartt 0.12% 1.22x
White House Black Market 0.01% 1.15x
American Eagle Outfitters 0.01% 1.15x
Maurices 0.02% 1.15x
Express 0.01% 1.13x
Buckle 0.01% 1.10x
Old Navy 0.01% 1.04x
Victoria's Secret 0.02% 1.02x
Journeys 0.02% 0.98x
The Childrens Place 0.01% 0.93x
Composition Percentage: The overlap percentage between the Order-in Eaters audience and the Location attribute.
Index: A comparison of the Order-in Eaters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Order-in Eaters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Order-in Eaters audience is thediaryofarealhousewife.com.

Website Composition Index
thediaryofarealhousewife.com 1.25% 11.00x
menupix.com 3.31% 10.80x
midgetmomma.com 1.65% 10.34x
stylishcravings.com 1.88% 10.04x
menuism.com 4.09% 9.77x
cakewhiz.com 1.12% 9.70x
mariasmixingbowl.com 1.20% 9.70x
cdkitchen.com 4.48% 9.61x
whoneedsacape.com 1.29% 9.45x
sugarapron.com 1.94% 9.12x
Composition Percentage: The overlap percentage between the Order-in Eaters audience and the Web attribute.
Index: A comparison of the Order-in Eaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Order-in Eaters audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.12% 11.71x
Consumer Rewards 0.02% 11.14x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.76% 6.35x
Senior Care 0.03% 5.35x
Coupons & Family 2.15% 5.15x
Assorted Topics (Coupons, Stain Removal, Seafood) 0.02% 4.82x
Low Carb Diets 1.46% 4.41x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 2.76% 4.35x
Scrapbooking & Home Art Projects 1.06% 4.27x
Mommy Bloggers 2.28% 4.16x
Composition Percentage: The overlap percentage between the Order-in Eaters audience and the Content Affinity attribute.
Index: A comparison of the Order-in Eaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Order-in Eaters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female