Dstillery Audiences

ORDER-IN EATERS

Audience Size: 5.1 Million Devices

Explore the Order-in Eaters Audience

Below you'll find more information about the Order-in Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 5.1 million unique devices whose actions qualify for the Order-in Eaters audience.

Dstillery Crafted Audiences

INTERESTS

The Order-in Eaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Order-in Eaters audience is Casual Dining Restaurant Researchers.

Interest Composition Index
Casual Dining Restaurant Researchers 13.97% 9.76x
Budget Grocery Shoppers 11.75% 8.99x
Italian Chain Restaurant Eaters 12.68% 8.30x
Countdown to the Beach Travelers 0.12% 8.25x
Food Delivery Service Users 12.10% 8.19x
Blender Shoppers 11.32% 8.07x
Flower & Gift Basket Shoppers 11.93% 8.00x
Home Decor Shoppers 11.51% 7.97x
Affordable Hotel Bookers 11.97% 7.79x
Home Rug Shoppers 10.51% 7.78x
Composition Percentage: The overlap percentage between the Order-in Eaters audience and the Interest attribute.
Index: A comparison of the Order-in Eaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Order-in Eaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Order-in Eaters audience is Carhartt.

Location Composition Index
Carhartt 0.20% 1.36x
Jos A. Bank Clothiers 0.04% 1.03x
Eddie Bauer 0.02% 1.02x
Talbots 0.02% 1.01x
Buckle 0.04% 1.00x
Victoria's Secret 0.09% 1.00x
The Childrens Place 0.06% 0.99x
Journeys 0.05% 0.98x
American Eagle Outfitters 0.04% 0.98x
Charlotte Russe 0.02% 0.98x
Composition Percentage: The overlap percentage between the Order-in Eaters audience and the Location attribute.
Index: A comparison of the Order-in Eaters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Order-in Eaters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Order-in Eaters audience is bistromd.com.

Website Composition Index
bistromd.com 2.60% 38.82x
menupix.com 2.85% 16.02x
menuism.com 4.59% 15.56x
forlocations.com 2.08% 14.42x
cdkitchen.com 2.63% 13.36x
2017savings.com 1.20% 13.21x
yummly.com 2.89% 12.52x
whoneedsacape.com 1.01% 12.39x
videopoker.com 1.43% 12.32x
booking.com 1.00% 12.03x
Composition Percentage: The overlap percentage between the Order-in Eaters audience and the Web attribute.
Index: A comparison of the Order-in Eaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Order-in Eaters audience is Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews).

Content Affinity Composition Index
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 1.20% 11.24x
ISPs & Local Services 0.02% 9.66x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.09% 8.35x
Discount Shopping 1.17% 7.52x
Consumer Rewards 0.10% 6.76x
Assorted Topics (Cooking, Games, Viral Media) 0.04% 6.53x
Mail Order Food 0.58% 5.99x
Senior Care 0.40% 5.65x
Rural Living 0.03% 5.64x
Shopping Catalogs 0.71% 5.60x
Composition Percentage: The overlap percentage between the Order-in Eaters audience and the Content Affinity attribute.
Index: A comparison of the Order-in Eaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Order-in Eaters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female