Dstillery Audiences

ORDER-IN EATERS

Audience Size: 3.6 Million Devices

Explore the Order-in Eaters Audience

Below you'll find more information about the Order-in Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Order-in Eaters audience.

Dstillery Crafted Audiences

INTERESTS

The Order-in Eaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Order-in Eaters audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 17.66% 10.57x
Casual Dining Restaurant Researchers 20.92% 9.90x
Italian Chain Restaurant Eaters 19.71% 9.81x
Countdown to the Beach Travelers 25.46% 9.53x
Movie Ticket Buyers 18.04% 9.35x
Discount Big Box Shoppers 14.27% 9.27x
Blender Shoppers 17.07% 9.24x
Flower & Gift Basket Shoppers 16.40% 9.13x
Mortgage Researchers 18.52% 9.12x
Home Decor Shoppers 14.73% 9.00x
Composition Percentage: The overlap percentage between the Order-in Eaters audience and the Interest attribute.
Index: A comparison of the Order-in Eaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Order-in Eaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Order-in Eaters audience is LL Bean.

Location Composition Index
LL Bean 0.01% 1.76x
Columbia 0.01% 1.25x
Express Outlets 0.00% 1.17x
Carhartt 0.21% 1.09x
Lane Bryant 0.04% 1.09x
The North Face 0.02% 1.05x
Talbots 0.04% 1.04x
American Eagle Outfitters 0.05% 1.04x
Forever 21 0.04% 1.02x
Belk 0.02% 1.01x
Composition Percentage: The overlap percentage between the Order-in Eaters audience and the Location attribute.
Index: A comparison of the Order-in Eaters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Order-in Eaters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Order-in Eaters audience is bistromd.com.

Website Composition Index
bistromd.com 4.19% 75.25x
bringmethat.com 0.23% 66.05x
pizzashops.info 1.16% 61.61x
littlecaesars.com 0.13% 47.31x
rosatispizza.com 0.09% 46.22x
rentacenter.com 0.17% 45.36x
jessicalondon.com 0.08% 44.81x
intownsuites.com 0.10% 43.35x
womanwithin.com 0.32% 41.28x
roamans.com 0.17% 40.04x
Composition Percentage: The overlap percentage between the Order-in Eaters audience and the Web attribute.
Index: A comparison of the Order-in Eaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Order-in Eaters audience is Assorted Topics #11548 (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews).

Content Affinity Composition Index
Assorted Topics #11548 (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 1.09% 15.65x
ISPs & Local Services 0.13% 9.49x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.47% 9.29x
Discount Shopping 5.28% 8.50x
As Seen On TV Products 0.09% 7.83x
Low Budget Shoppers 1.97% 7.83x
Home Decoration - Crafts & Kids 1.52% 7.54x
Food Cluster 2.98% 7.47x
Mail Order Food 1.98% 7.44x
Assorted Topics #11412 (Apartment Rentals, Christian Dating, Ticket Sales) 0.08% 7.41x
Composition Percentage: The overlap percentage between the Order-in Eaters audience and the Content Affinity attribute.
Index: A comparison of the Order-in Eaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Order-in Eaters audience resonates most for the following age and income brackets.
Age
55-64
Income
$50,000-$74,999