Explore the Order-in Eaters Audience
Below you'll find more information about the Order-in Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Order-in Eaters audience.
INTERESTS
The Order-in Eaters audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Order-in Eaters audience is Loan Comparison Researchers.
| Interest | Composition | Index |
| Loan Comparison Researchers | 9.34% | 4.66x |
| Water Park Visitors | 9.54% | 4.52x |
| Embroidery Enthusiasts | 8.38% | 4.45x |
| Casual Dining Restaurant Researchers | 7.75% | 4.37x |
| Drive-In Theater Enthusiasts | 7.88% | 4.24x |
| Trivia Enthusiasts | 7.04% | 4.19x |
| Italian Chain Restaurant Eaters | 7.15% | 4.16x |
| Sweepstakes Enthusiasts | 7.37% | 4.14x |
| Christmas Enthusiasts | 7.62% | 4.06x |
| Day Care Users | 8.98% | 4.06x |
Composition Percentage:
The overlap percentage between the Order-in Eaters audience and the Interest attribute.
Index: A comparison of the Order-in Eaters audience to the internet population.
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APPAREL RETAILERS
The Order-in Eaters audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Order-in Eaters audience is Dressbarn.
| Location | Composition | Index |
| Dressbarn | 0.02% | 1.19x |
| Zumiez | 0.02% | 1.17x |
| Carhartt | 0.21% | 1.14x |
| Maurices | 0.03% | 1.08x |
| Aeropostale | 0.01% | 1.04x |
| American Eagle Outfitters | 0.02% | 0.97x |
| Lane Bryant | 0.01% | 0.96x |
| Buckle | 0.02% | 0.95x |
| The Childrens Place | 0.02% | 0.92x |
| Gymboree | 0.01% | 0.92x |
Composition Percentage:
The overlap percentage between the Order-in Eaters audience and the Location attribute.
Index: A comparison of the Order-in Eaters audience to the internet population.
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WEBSITES
The Order-in Eaters audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Order-in Eaters audience is menupix.com.
| Website | Composition | Index |
| menupix.com | 2.65% | 8.89x |
| menuism.com | 4.63% | 8.01x |
| sugarapron.com | 1.51% | 7.89x |
| yellowpages.com | 10.01% | 7.34x |
| simplystacie.net | 1.97% | 6.94x |
| cdkitchen.com | 3.80% | 6.65x |
| centslessdeals.com | 1.20% | 6.46x |
| fastquicksearch.com | 1.72% | 6.24x |
| shop411.com | 1.48% | 6.22x |
| consumersearch.com | 1.97% | 6.15x |
Composition Percentage:
The overlap percentage between the Order-in Eaters audience and the Web attribute.
Index: A comparison of the Order-in Eaters audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Order-in Eaters audience is Consumer Rewards.
| Content Affinity | Composition | Index |
| Consumer Rewards | 0.03% | 13.52x |
| Senior Care | 0.01% | 7.10x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.04% | 6.99x |
| Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) | 0.77% | 5.73x |
| Assorted Topics (Coupons, Stain Removal, Seafood) | 0.01% | 5.68x |
| South Carolina Travel | 0.02% | 3.55x |
| San Francisco Tourism | 0.02% | 3.49x |
| Low Carb Diets | 0.92% | 3.42x |
| Coupons & Family | 1.17% | 3.37x |
| Assorted Topics (Car News, Animals, Viral Media) | 0.17% | 3.30x |
Composition Percentage:
The overlap percentage between the Order-in Eaters audience and the Content Affinity attribute.
Index: A comparison of the Order-in Eaters audience to the internet population.
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DEMOGRAPHICS
The Order-in Eaters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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