Dstillery Audiences

OREGON TRIP PLANNERS

Audience Size: 3.3 Million Devices

Explore the Oregon Trip Planners Audience

Below you'll find more information about the Oregon Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Oregon Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Oregon Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Oregon Trip Planners audience is Oregon Ducks Fans.

Interest Composition Index
Oregon Ducks Fans 18.62% 25.12x
Montana and Idaho Trip Planners 29.05% 18.47x
Oregon County and Local Fair Visitors 30.51% 17.56x
Seattle Trip Planners 17.32% 17.32x
Zoo Visitors 18.91% 16.14x
Winter Sports Destination Seekers 5.68% 15.45x
Egypt Trip Planners 6.99% 14.85x
Washington County and Local Fair Visitors 21.07% 12.92x
Western Canada Skiers and Snowboarders 19.02% 12.61x
Santa Monica Trip Planners 11.88% 12.59x
Composition Percentage: The overlap percentage between the Oregon Trip Planners audience and the Interest attribute.
Index: A comparison of the Oregon Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Oregon Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Oregon Trip Planners audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 0.01% 1.47x
Old Navy 0.01% 1.43x
Maurices 0.02% 1.19x
Composition Percentage: The overlap percentage between the Oregon Trip Planners audience and the Location attribute.
Index: A comparison of the Oregon Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Oregon Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Oregon Trip Planners audience is oregonzoo.org.

Website Composition Index
oregonzoo.org 1.52% 48.50x
mcmenamins.com 3.78% 47.79x
reserveamerica.com 7.87% 45.77x
kezi.com 6.14% 41.79x
kdrv.com 3.72% 41.42x
statesmanjournal.com 8.28% 37.30x
nbc16.com 1.90% 37.24x
wa.gov 3.78% 36.55x
thatoregonlife.com 4.13% 34.23x
kval.com 3.76% 33.06x
Composition Percentage: The overlap percentage between the Oregon Trip Planners audience and the Web attribute.
Index: A comparison of the Oregon Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Oregon Trip Planners audience is Oregon News.

Content Affinity Composition Index
Oregon News 24.55% 19.06x
Pacific Northwest Sports & News Cluster 3.21% 15.50x
National Parks 0.05% 12.84x
Pacific Northwest Information Research Cluster 13.00% 9.04x
Idaho Cluster 3.63% 9.00x
Pac 12 Sports 0.83% 8.46x
Recreational Vehicles 5.39% 7.90x
Backpacking 0.70% 7.69x
Hometown Livability 0.87% 6.78x
Local Events & Travel Guide 2.86% 6.50x
Composition Percentage: The overlap percentage between the Oregon Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Oregon Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Oregon Trip Planners audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female