Dstillery Audiences

ORGANIC FOOD EATERS

Audience Size: 1.7 Million Devices

Explore the Organic Food Eaters Audience

Below you'll find more information about the Organic Food Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Organic Food Eaters audience.

Dstillery Crafted Audiences

INTERESTS

The Organic Food Eaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Organic Food Eaters audience is Lawn & Garden Enthusiasts.

Interest Composition Index
Lawn & Garden Enthusiasts 37.70% 44.61x
Shelf-Stable Food Content Readers 17.34% 42.07x
Home Coffee Makers 26.55% 38.72x
Healthy Snacks Shoppers 30.60% 38.71x
Seasonal Recipe Blog Readers 34.71% 37.99x
Healthy Eaters 22.20% 37.82x
Healthy Diet Recipe Researchers 26.50% 37.72x
Sustainable Lifestyle Enthusiasts 41.28% 37.64x
Cooking Show Fans 26.96% 37.55x
Home Kitchen Chefs 29.04% 37.46x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Interest attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Organic Food Eaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Organic Food Eaters audience is American Eagle Outfitters.

Location Composition Index
American Eagle Outfitters 0.01% 1.30x
Dressbarn 0.01% 1.28x
Banana Republic 0.01% 1.25x
Aeropostale 0.01% 1.12x
Carhartt 0.12% 1.03x
Maurices 0.02% 1.00x
The Childrens Place 0.01% 0.95x
Buckle 0.01% 0.92x
Journeys 0.01% 0.91x
Old Navy 0.01% 0.86x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Location attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Organic Food Eaters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Organic Food Eaters audience is epicgardening.com.

Website Composition Index
epicgardening.com 6.64% 44.66x
planetnatural.com 4.76% 41.53x
growagoodlife.com 7.24% 40.53x
saferbrand.com 1.50% 37.05x
tenthacrefarm.com 1.74% 36.78x
killingthyme.net 1.70% 36.25x
harvesttotable.com 4.44% 35.55x
therealfoodrds.com 1.17% 35.52x
shiftingroots.com 2.00% 35.11x
attainable-sustainable.net 2.64% 34.93x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Web attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Organic Food Eaters audience is Vegans & Animal Welfare.

Content Affinity Composition Index
Vegans & Animal Welfare 0.34% 32.29x
Vegetarian Diet 8.56% 21.46x
Homesteading 3.92% 21.31x
Canada Shopping - Kitchenware 0.34% 20.77x
Bird Watching 0.09% 20.07x
Canada Consumer Product Cluster 1.22% 19.16x
Low Carb Diets 3.50% 18.80x
Paleo & Keto Diet Enthusiasts 0.50% 18.18x
Natural Diet & Supplement Researchers 0.19% 17.85x
Survival Guides 0.13% 17.40x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Content Affinity attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Organic Food Eaters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female