Dstillery Audiences

ORGANIC FOOD EATERS

Audience Size: 2.5 Million Devices

Explore the Organic Food Eaters Audience

Below you'll find more information about the Organic Food Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Organic Food Eaters audience.

Dstillery Crafted Audiences

INTERESTS

The Organic Food Eaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Organic Food Eaters audience is Lawn & Garden Enthusiasts.

Interest Composition Index
Lawn & Garden Enthusiasts 52.02% 39.38x
Home Kitchen Chefs 45.50% 37.18x
Gourmet Food & Wine Researchers 45.04% 36.57x
Home Coffee Makers 42.90% 36.55x
Cooking Show Fans 43.73% 36.32x
Sustainable Lifestyle Enthusiasts 48.17% 35.31x
Healthy Eaters 41.38% 34.55x
Luxury Fitness Shoppers 41.10% 34.13x
Luxury Athletic Footwear Shoppers 41.10% 34.13x
Nutrition Conscious Eaters 40.78% 33.79x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Interest attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Organic Food Eaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Organic Food Eaters audience is Carhartt.

Location Composition Index
Carhartt 0.08% 1.58x
Chicos 0.06% 1.42x
REI 0.01% 1.23x
Columbia 0.01% 1.19x
Eddie Bauer 0.02% 1.18x
Jos A. Bank Clothiers 0.06% 1.17x
Talbots 0.03% 1.08x
Ann Taylor 0.02% 1.06x
Lululemon 0.03% 1.05x
Brooks Brothers 0.02% 1.04x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Location attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Organic Food Eaters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Organic Food Eaters audience is seedsnow.com.

Website Composition Index
seedsnow.com 1.31% 73.38x
motherearthnews.com 1.04% 62.38x
bonnieplants.com 2.65% 57.81x
parkseed.com 1.07% 56.22x
extension.umn.edu 2.32% 52.72x
ufseeds.com 2.56% 45.80x
greenmedinfo.com 1.55% 45.49x
familyfoodgarden.com 1.17% 44.48x
tenthacrefarm.com 1.36% 43.32x
bodyecology.com 1.88% 43.30x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Web attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Organic Food Eaters audience is Holistic Medicine.

Content Affinity Composition Index
Holistic Medicine 0.95% 23.81x
Survival Guides 0.38% 23.61x
Vegans & Animal Welfare 3.76% 22.26x
Assorted Topics (Animals, Clothing, Events, Education) 0.05% 21.07x
Bird Watching 1.55% 20.88x
Paleo & Keto Diet Enthusiasts 10.28% 20.88x
Natural Diet & Supplement Researchers 5.02% 20.39x
Homesteading 6.09% 19.66x
Organic Beauty & Skincare Products 2.39% 19.16x
Food Cluster 3.14% 19.03x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Content Affinity attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Organic Food Eaters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female