Dstillery Audiences

ORGANIC FOOD EATERS

Audience Size: 3.7 Million Devices

Explore the Organic Food Eaters Audience

Below you'll find more information about the Organic Food Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Organic Food Eaters audience.

Dstillery Crafted Audiences

INTERESTS

The Organic Food Eaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Organic Food Eaters audience is Lawn & Garden Enthusiasts.

Interest Composition Index
Lawn & Garden Enthusiasts 51.91% 37.64x
Home Kitchen Chefs 47.82% 35.31x
Home Coffee Makers 43.76% 34.89x
Gourmet Food & Wine Researchers 47.01% 34.69x
Cooking Show Fans 44.99% 34.37x
Sustainable Lifestyle Enthusiasts 48.21% 33.76x
Healthy Eaters 42.38% 32.84x
Luxury Fitness Shoppers 42.17% 32.52x
Luxury Athletic Footwear Shoppers 42.17% 32.52x
Nutrition Conscious Eaters 41.85% 32.13x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Interest attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Organic Food Eaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Organic Food Eaters audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.31% 1.31x
Bonobos 0.09% 1.28x
Mens Wearhouse 0.48% 1.21x
White House Black Market 0.34% 1.17x
Buckle 0.26% 1.14x
Johnston and Murphy 0.46% 1.11x
Talbots 0.04% 1.08x
Eddie Bauer 0.03% 1.07x
Urban Outfitters 0.04% 1.01x
REI 0.02% 1.00x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Location attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Organic Food Eaters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Organic Food Eaters audience is seedsnow.com.

Website Composition Index
seedsnow.com 1.34% 59.04x
signforgood.com 2.12% 52.14x
parkseed.com 1.38% 47.21x
motherearthnews.com 1.25% 46.76x
bonnieplants.com 3.32% 45.48x
ediblewildfood.com 1.00% 44.24x
extension.umn.edu 2.90% 41.60x
ufseeds.com 3.03% 40.31x
bluestoneperennials.com 1.13% 40.19x
greenmedinfo.com 2.04% 39.68x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Web attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Organic Food Eaters audience is Holistic Medicine.

Content Affinity Composition Index
Holistic Medicine 1.13% 21.75x
Survival Guides 0.45% 21.33x
Vegans & Animal Welfare 4.61% 20.64x
Assorted Topics (Animals, Clothing, Events, Education) 0.07% 19.24x
Paleo & Keto Diet Enthusiasts 12.56% 18.95x
Bird Watching 1.78% 18.86x
Natural Diet & Supplement Researchers 6.35% 18.61x
Organic Beauty & Skincare Products 2.91% 18.36x
Diet & Weight Loss 5.11% 17.84x
Homesteading 6.39% 17.77x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Content Affinity attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Organic Food Eaters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female