Dstillery Audiences

ORGANIC FOOD EATERS

Audience Size: 1.6 Million Devices

Explore the Organic Food Eaters Audience

Below you'll find more information about the Organic Food Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Organic Food Eaters audience.

Dstillery Crafted Audiences

INTERESTS

The Organic Food Eaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Organic Food Eaters audience is Lawn & Garden Enthusiasts.

Interest Composition Index
Lawn & Garden Enthusiasts 87.65% 93.95x
Home Exterior Design Enthusiasts 52.52% 74.91x
Beekeeping Enthusiasts 24.13% 68.04x
Seasonal Recipe Blog Readers 33.03% 58.92x
Sustainable Lifestyle Enthusiasts 37.14% 57.42x
Seasonal Lifestyle Blog Readers 35.31% 56.66x
Pre-Measured Grocery Shoppers 17.43% 51.67x
HGTV Enthusiasts 18.88% 51.35x
Patio Furniture Shoppers 21.02% 48.58x
Home Kitchen Chefs 15.38% 47.52x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Interest attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Organic Food Eaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Organic Food Eaters audience is Maurices.

Location Composition Index
Maurices 0.02% 1.48x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Location attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Organic Food Eaters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Organic Food Eaters audience is flowerpatchfarmhouse.com.

Website Composition Index
flowerpatchfarmhouse.com 1.08% 78.22x
greenupside.com 2.46% 70.28x
smartgardenguide.com 5.63% 69.22x
ginghamgardens.com 1.08% 69.20x
backyardgardener.com 1.14% 68.76x
brecksbulbs.ca 3.42% 68.50x
ourstoneyacres.com 1.15% 67.77x
harvesttotable.com 3.36% 67.67x
shiftingroots.com 2.22% 67.10x
joyusgarden.com 3.53% 66.72x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Web attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Organic Food Eaters audience is Lawns & Pest Control.

Content Affinity Composition Index
Lawns & Pest Control 0.26% 39.30x
Homesteading 3.37% 32.29x
Vegans & Animal Welfare 0.16% 28.99x
Plants & Gardening 52.84% 28.66x
Survival Guides 0.09% 27.66x
Canada Consumer Product Cluster 1.03% 25.44x
Vancouver British Columbia Research Cluster 1.48% 23.08x
Cakes & Sweets 0.30% 20.81x
Parenting & Children's Activities 0.14% 20.23x
Home Remodeling 0.34% 19.56x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Content Affinity attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Organic Food Eaters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female