Dstillery Audiences

ORGANIC FOOD EATERS

Audience Size: 1.6 Million Devices

Explore the Organic Food Eaters Audience

Below you'll find more information about the Organic Food Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Organic Food Eaters audience.

Dstillery Crafted Audiences

INTERESTS

The Organic Food Eaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Organic Food Eaters audience is Healthy Eaters.

Interest Composition Index
Healthy Eaters 28.13% 46.86x
Lawn & Garden Enthusiasts 43.41% 45.72x
Shelf-Stable Food Content Readers 12.07% 44.54x
Home Kitchen Chefs 26.70% 43.68x
Plant Based & Vegan Food Recipe Shoppers 23.28% 42.77x
Pre-Measured Grocery Shoppers 25.91% 42.00x
Home Coffee Makers 18.91% 41.55x
Sustainable Lifestyle Enthusiasts 41.55% 41.29x
Healthy Diet Recipe Researchers 23.96% 41.22x
Cooking Show Fans 21.31% 40.37x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Interest attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Organic Food Eaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Organic Food Eaters audience is Gap.

Location Composition Index
Gap 0.01% 1.80x
Maurices 0.03% 1.36x
Talbots 0.01% 1.22x
Journeys 0.02% 1.19x
Gymboree 0.02% 1.15x
Zumiez 0.02% 1.09x
Express 0.02% 1.08x
Buckle 0.01% 1.08x
Urban Outfitters 0.02% 1.07x
Aeropostale 0.01% 1.06x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Location attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Organic Food Eaters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Organic Food Eaters audience is everwilde.com.

Website Composition Index
everwilde.com 1.01% 52.90x
epicgardening.com 4.30% 47.17x
planetnatural.com 4.34% 46.63x
tenthacrefarm.com 1.85% 44.35x
shiftingroots.com 2.14% 44.23x
ourstoneyacres.com 1.05% 41.57x
harvesttotable.com 3.84% 41.06x
growagoodlife.com 8.39% 41.01x
preparednessmama.com 1.76% 40.76x
homefortheharvest.com 3.57% 40.47x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Web attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Organic Food Eaters audience is Vegans & Animal Welfare.

Content Affinity Composition Index
Vegans & Animal Welfare 0.25% 35.16x
Vegetarian Diet 7.24% 23.56x
Canada Shopping - Kitchenware 0.25% 22.13x
Homesteading 3.74% 20.45x
Survival Guides 0.11% 20.39x
Low Carb Diets 3.52% 20.30x
Assorted Topics (Family, Household Wellness, The Beach) 11.83% 19.19x
Lawns & Pest Control 0.27% 18.36x
Cakes & Sweets 0.34% 17.90x
Paleo & Keto Diet Enthusiasts 0.35% 17.77x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Content Affinity attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Organic Food Eaters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female