Dstillery Audiences

ORGANIC FOOD EATERS

Audience Size: 2.9 Million Devices

Explore the Organic Food Eaters Audience

Below you'll find more information about the Organic Food Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Organic Food Eaters audience.

Dstillery Crafted Audiences

INTERESTS

The Organic Food Eaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Organic Food Eaters audience is Lawn & Garden Enthusiasts.

Interest Composition Index
Lawn & Garden Enthusiasts 42.70% 29.45x
Home Kitchen Chefs 38.64% 29.42x
Gourmet Food & Wine Researchers 36.07% 27.86x
Healthy Eaters 34.30% 25.95x
Gluten-Free Recipe Researchers 39.59% 25.43x
Eco-Conscious Consumers 34.62% 24.78x
Cooking Show Fans 38.25% 24.73x
Nutrition Conscious Eaters 32.68% 24.68x
Vegetarians 35.85% 23.55x
Paleo Eaters 37.92% 23.19x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Interest attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Organic Food Eaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Organic Food Eaters audience is LL Bean.

Location Composition Index
LL Bean 0.01% 1.50x
Carhartt 0.21% 1.19x
Free People 0.02% 1.18x
Patagonia 0.01% 1.17x
REI 0.02% 1.07x
Chicos 0.04% 1.02x
Eddie Bauer 0.01% 0.98x
Lululemon 0.04% 0.98x
Ann Taylor 0.02% 0.97x
Club Monaco 0.01% 0.97x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Location attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Organic Food Eaters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Organic Food Eaters audience is seedsnow.com.

Website Composition Index
seedsnow.com 1.62% 91.37x
heirloom-organics.com 1.14% 87.73x
urbanorganicgardener.com 1.02% 85.85x
gardeningblog.net 1.11% 79.78x
simplyorganic.com 1.36% 78.83x
harvesttotable.com 1.01% 69.60x
frontiercoop.com 1.48% 66.90x
vegetablegardener.com 2.43% 66.09x
signforgood.com 4.67% 62.81x
territorialseed.com 1.75% 60.76x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Web attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Organic Food Eaters audience is Holistic Medicine.

Content Affinity Composition Index
Holistic Medicine 1.94% 22.36x
Homesteading 6.12% 20.27x
Liberal Views on Government, Finance, and Economy 5.90% 18.66x
Organic Beauty & Skincare Products 4.99% 18.36x
Survival Guides 0.84% 18.02x
Assorted Topics #11406 (Animals, Clothing, Events, Education) 0.10% 17.74x
Bird Watching 2.40% 17.49x
Vegans & Animal Welfare 8.45% 17.10x
Diet & Weight Loss 9.29% 16.58x
Natural Diet & Supplement Researchers 12.02% 16.32x
Composition Percentage: The overlap percentage between the Organic Food Eaters audience and the Content Affinity attribute.
Index: A comparison of the Organic Food Eaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Organic Food Eaters audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female