Dstillery Audiences

ORLANDO TRIP PLANNERS

Audience Size: 3.7 Million Devices

Explore the Orlando Trip Planners Audience

Below you'll find more information about the Orlando Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Orlando Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Orlando Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Orlando Trip Planners audience is Florida Atlantic Coast Trip Planners.

Interest Composition Index
Florida Atlantic Coast Trip Planners 33.91% 24.24x
Hard Rock Hotel & Casino Trip Planners 21.75% 19.27x
Theme Park Researchers 20.71% 19.24x
Palm Beach Trip Planners 20.51% 18.69x
Fort Lauderdale Trip Planners 26.97% 18.49x
Florida Gulf Coast Travel Researchers 23.77% 17.92x
Sea World Park Trip Planners 20.22% 16.87x
Disney Vacation Planners 16.15% 16.17x
Casual Dining Restaurant Researchers 15.70% 15.69x
Budget Grocery Shoppers 13.40% 15.45x
Composition Percentage: The overlap percentage between the Orlando Trip Planners audience and the Interest attribute.
Index: A comparison of the Orlando Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Orlando Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Orlando Trip Planners audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.10% 1.74x
Jos A. Bank Clothiers 0.31% 1.34x
Mens Wearhouse 0.45% 1.19x
Composition Percentage: The overlap percentage between the Orlando Trip Planners audience and the Location attribute.
Index: A comparison of the Orlando Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Orlando Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Orlando Trip Planners audience is downtownorlando.com.

Website Composition Index
downtownorlando.com 1.32% 81.51x
mallatmillenia.com 1.12% 77.22x
orlandoonthecheap.com 1.50% 72.61x
osceola.org 1.45% 71.18x
orlando-florida.net 1.87% 63.51x
orangecountyfl.net 3.17% 62.60x
internationaldriveorlando.com 1.03% 61.26x
valenciacollege.edu 1.59% 58.93x
discoverycove.com 5.06% 51.91x
seaworldparks.com 1.94% 49.99x
Composition Percentage: The overlap percentage between the Orlando Trip Planners audience and the Web attribute.
Index: A comparison of the Orlando Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Orlando Trip Planners audience is Theme Park Tourism.

Content Affinity Composition Index
Theme Park Tourism 12.57% 19.94x
Florida Jacksonville & Orlando Cluster 26.51% 12.40x
Caribbean Vacation 2.69% 11.06x
Florida Naples News Cluster 6.15% 9.81x
Discount Shopping 3.03% 9.36x
Toys Shopping 3.30% 9.02x
Beach Vacations 8.45% 8.47x
Cruise Vacations 13.78% 8.32x
South Carolina Beach Travel 1.78% 7.93x
Pre-Built Home Researchers 2.11% 7.38x
Composition Percentage: The overlap percentage between the Orlando Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Orlando Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Orlando Trip Planners audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female