Dstillery Audiences

PBS ENTHUSIASTS

Audience Size: 3.6 Million Devices

Explore the PBS Enthusiasts Audience

Below you'll find more information about the PBS Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the PBS Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The PBS Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the PBS Enthusiasts audience is Avid Readers.

Interest Composition Index
Avid Readers 39.00% 26.49x
Nature and Outdoors Book Readers 33.12% 25.27x
Teachers 34.97% 25.02x
Streaming British TV Users 33.20% 25.00x
Involved Parents 36.80% 23.28x
Custom Home Lighting Shoppers 28.02% 23.20x
Home Custom Bedroom Decorators 28.02% 23.20x
Charitable Organization Supporters 30.63% 22.77x
Ocean Activists 31.46% 22.66x
Teaching Resources Researchers 38.36% 22.31x
Composition Percentage: The overlap percentage between the PBS Enthusiasts audience and the Interest attribute.
Index: A comparison of the PBS Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The PBS Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the PBS Enthusiasts audience is Chicos.

Location Composition Index
Chicos 0.01% 1.48x
Old Navy 0.01% 1.39x
Victoria's Secret 0.01% 1.28x
Carhartt 0.14% 1.13x
Mens Wearhouse 0.01% 1.09x
Maurices 0.01% 1.07x
Composition Percentage: The overlap percentage between the PBS Enthusiasts audience and the Location attribute.
Index: A comparison of the PBS Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The PBS Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the PBS Enthusiasts audience is thirteen.org.

Website Composition Index
thirteen.org 2.26% 42.60x
pbslearningmedia.org 2.53% 40.82x
teachingchannel.org 1.17% 40.30x
pbs.org 16.56% 37.15x
cpalms.org 1.12% 33.84x
facinghistory.org 1.50% 31.89x
education.com 1.02% 31.87x
edweek.org 1.28% 31.75x
nea.org 2.42% 31.59x
bookbrowse.com 1.62% 27.17x
Composition Percentage: The overlap percentage between the PBS Enthusiasts audience and the Web attribute.
Index: A comparison of the PBS Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the PBS Enthusiasts audience is Youth Educational Resources.

Content Affinity Composition Index
Youth Educational Resources 1.49% 28.74x
London Tourism & Events 0.30% 24.81x
London Tourism 0.08% 21.64x
Homeschooling 0.41% 21.31x
Book Publishers 2.53% 21.00x
Social & Demographic Trends 0.56% 20.94x
University Press 3.33% 20.94x
Writing & Publishing 2.18% 20.48x
Science Education & Academia 2.13% 20.19x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.07% 20.04x
Composition Percentage: The overlap percentage between the PBS Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the PBS Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The PBS Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female