Dstillery Audiences

PBS ENTHUSIASTS

Audience Size: 394.3 Thousand Devices

Explore the PBS Enthusiasts Audience

Below you'll find more information about the PBS Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 394.3 thousand unique devices whose actions qualify for the PBS Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The PBS Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the PBS Enthusiasts audience is Avid Readers.

Interest Composition Index
Avid Readers 34.04% 37.02x
Streaming British TV Users 31.22% 36.82x
Home Custom Bedroom Decorators 21.67% 34.41x
Custom Home Lighting Shoppers 21.67% 34.40x
Nature and Outdoors Book Readers 26.19% 33.67x
Healthy Eaters 27.42% 33.12x
Involved Parents 33.42% 32.92x
Menopause Researchers 27.43% 32.58x
Home Design and Living Publication Readers 23.15% 32.37x
Cholesterol Researchers 21.97% 32.22x
Composition Percentage: The overlap percentage between the PBS Enthusiasts audience and the Interest attribute.
Index: A comparison of the PBS Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The PBS Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the PBS Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.03% 0.84x
Composition Percentage: The overlap percentage between the PBS Enthusiasts audience and the Location attribute.
Index: A comparison of the PBS Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The PBS Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the PBS Enthusiasts audience is pbs.org.

Website Composition Index
pbs.org 3.31% 55.71x
weareteachers.com 1.95% 51.18x
poemhunter.com 1.03% 42.44x
teachpreschool.org 1.05% 39.07x
healthychildren.org 1.82% 38.42x
growingbookbybook.com 1.14% 38.11x
worldcat.org 1.14% 38.01x
kidshealth.org 3.99% 35.61x
geniuskitchen.com 2.04% 35.44x
teaching2and3yearolds.com 2.15% 35.34x
Composition Percentage: The overlap percentage between the PBS Enthusiasts audience and the Web attribute.
Index: A comparison of the PBS Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the PBS Enthusiasts audience is Cub & Girl Scouts.

Content Affinity Composition Index
Cub & Girl Scouts 0.13% 30.02x
University Press 0.69% 28.97x
Youth Educational Resources 0.32% 28.10x
Music Education 0.68% 24.55x
Book Publishers 0.90% 24.53x
Food Cluster 0.12% 22.91x
Psychology & Social Work 0.13% 22.29x
Bird Watching 0.20% 22.12x
Canada Shopping - General Commerce 0.58% 21.98x
Canada Shopping - Kitchenware 0.68% 20.02x
Composition Percentage: The overlap percentage between the PBS Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the PBS Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The PBS Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female