Explore the Painting Hobbyist Audience
Below you'll find more information about the Painting Hobbyist audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Painting Hobbyist audience.
INTERESTS
The Painting Hobbyist audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Painting Hobbyist audience is Houston Activity Researchers.
| Interest | Composition | Index |
| Houston Activity Researchers | 12.13% | 21.56x |
| Texas Activity Researchers | 4.85% | 20.00x |
| Involved Parents | 9.82% | 19.09x |
| Orlando Activities Researchers | 1.47% | 18.79x |
| Mother's Day Celebrators | 9.18% | 17.05x |
| Holiday Gift Shoppers | 5.66% | 16.94x |
| Shapewear & Leggings Shoppers | 16.44% | 16.44x |
| Diner and Ice Cream Lovers | 14.51% | 15.79x |
| Gift Givers | 9.39% | 15.54x |
| Womens Subscription Box Shoppers | 11.88% | 15.37x |
Composition Percentage:
The overlap percentage between the Painting Hobbyist audience and the Interest attribute.
Index: A comparison of the Painting Hobbyist audience to the internet population.
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APPAREL RETAILERS
The Painting Hobbyist audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Painting Hobbyist audience is Gymboree.
| Location | Composition | Index |
| Gymboree | 0.04% | 1.94x |
| Lane Bryant | 0.02% | 1.61x |
| H&M | 0.02% | 1.41x |
| Dressbarn | 0.02% | 1.31x |
| Hollister | 0.01% | 1.27x |
| Old Navy | 0.03% | 1.25x |
| Talbots | 0.02% | 1.24x |
| American Eagle Outfitters | 0.02% | 1.16x |
| Buckle | 0.02% | 1.15x |
| Aeropostale | 0.02% | 1.13x |
Composition Percentage:
The overlap percentage between the Painting Hobbyist audience and the Location attribute.
Index: A comparison of the Painting Hobbyist audience to the internet population.
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WEBSITES
The Painting Hobbyist audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Painting Hobbyist audience is 12newsnow.com.
| Website | Composition | Index |
| 12newsnow.com | 3.30% | 17.83x |
| sacurrent.com | 4.52% | 17.27x |
| kiiitv.com | 2.71% | 17.14x |
| fox44news.com | 1.04% | 16.71x |
| kvue.com | 8.26% | 16.25x |
| beaumontenterprise.com | 1.72% | 16.16x |
| cbsaustin.com | 3.22% | 15.71x |
| kcentv.com | 2.17% | 15.43x |
| dfw.cbslocal.com | 6.42% | 15.39x |
| thekeeperofthecheerios.com | 1.20% | 15.33x |
Composition Percentage:
The overlap percentage between the Painting Hobbyist audience and the Web attribute.
Index: A comparison of the Painting Hobbyist audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Painting Hobbyist audience is Texas News Cluster.
| Content Affinity | Composition | Index |
| Texas News Cluster | 3.13% | 11.20x |
| Women Shoppers | 0.03% | 10.86x |
| Homemade Jewelry & Crafts | 0.05% | 10.56x |
| Unique & Personalized Fashion | 0.18% | 10.45x |
| Sports - Golf, Hunting, Fishing | 0.04% | 9.81x |
| Texas News | 10.33% | 8.43x |
| Austin Cluster | 7.74% | 8.34x |
| East Texas Cluster | 1.55% | 8.20x |
| Scrapbooking & Home Art Projects | 1.35% | 7.58x |
| Healthy Eating Researchers | 0.03% | 7.39x |
Composition Percentage:
The overlap percentage between the Painting Hobbyist audience and the Content Affinity attribute.
Index: A comparison of the Painting Hobbyist audience to the internet population.
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DEMOGRAPHICS
The Painting Hobbyist audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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