Dstillery Audiences

PALEO EATERS

Audience Size: 3.4 Million Devices

Explore the Paleo Eaters Audience

Below you'll find more information about the Paleo Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Paleo Eaters audience.

Dstillery Crafted Audiences

INTERESTS

The Paleo Eaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Paleo Eaters audience is Home Kitchen Chefs.

Interest Composition Index
Home Kitchen Chefs 45.32% 27.89x
Gluten-Free Recipe Researchers 48.18% 26.26x
Gastrointestinal Researchers 49.81% 25.78x
Supermarket Shoppers 54.03% 25.35x
Healthy Eaters 38.28% 25.20x
Sinus Researchers 40.00% 24.27x
Adult Acne Sufferers 47.48% 23.93x
Nutrition Conscious Eaters 35.49% 23.51x
Food Allergies Researchers 43.13% 23.50x
Gourmet Food & Wine Researchers 38.55% 23.49x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Interest attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Paleo Eaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Paleo Eaters audience is Columbia.

Location Composition Index
Columbia 0.01% 1.58x
Lorna Jane 0.01% 1.56x
Madewell 0.02% 1.25x
REI 0.02% 1.18x
Kate Spade 0.02% 1.16x
American Apparel 0.03% 1.14x
Levi Strauss 0.01% 1.11x
Urban Outfitters 0.04% 1.10x
Free People 0.01% 1.06x
Gymboree 0.02% 1.06x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Location attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Paleo Eaters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Paleo Eaters audience is paleoplan.com.

Website Composition Index
paleoplan.com 1.04% 89.47x
thesuperfoods.net 0.12% 81.21x
thecandidadiet.com 0.27% 80.22x
iifym.com 0.13% 80.08x
thenourishedcaveman.com 2.12% 79.10x
paleoonthego.com 0.43% 77.44x
turmericforhealth.com 0.54% 75.30x
plaidandpaleo.com 0.69% 74.93x
drjockers.com 2.57% 74.63x
natural-health-for-fertility.com 0.12% 73.73x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Web attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Paleo Eaters audience is Low Carb Diets.

Content Affinity Composition Index
Low Carb Diets 15.56% 21.45x
Paleo & Keto Diet Enthusiasts 34.44% 21.41x
Natural Diet & Supplement Researchers 14.40% 19.17x
Healthy Eating Researchers 8.10% 18.32x
Organic Beauty & Skincare Products 5.00% 18.06x
Vegetarian Diet 23.45% 17.95x
Reproductive Health 10.12% 17.64x
Holistic Medicine 1.62% 17.50x
Assorted Topics #11347 (Family, Household Wellness, The Beach) 4.49% 17.12x
Weight Loss & Nutrition Assistance Researchers 23.44% 16.63x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Content Affinity attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Paleo Eaters audience resonates most for the following age and income brackets.
Age
18-24
Income
$150,000-$249,999