Dstillery Audiences

PALEO EATERS

Audience Size: 3.8 Million Devices

Explore the Paleo Eaters Audience

Below you'll find more information about the Paleo Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Paleo Eaters audience.

Dstillery Crafted Audiences

INTERESTS

The Paleo Eaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Paleo Eaters audience is Luxury Fitness Shoppers.

Interest Composition Index
Luxury Fitness Shoppers 52.53% 39.09x
Luxury Athletic Footwear Shoppers 52.53% 39.08x
Weight Loss Researchers 53.61% 38.89x
Home Kitchen Chefs 51.65% 38.30x
Healthy Eaters 50.69% 38.13x
Supermarket Shoppers 53.91% 35.89x
Gourmet Food & Wine Researchers 49.19% 35.77x
Nutrition Conscious Eaters 47.90% 35.30x
Healthy Snacks Shoppers 49.42% 34.67x
Cooking Show Fans 45.67% 34.40x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Interest attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Paleo Eaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Paleo Eaters audience is Supreme.

Location Composition Index
Supreme 0.01% 1.63x
Bonobos 0.12% 1.56x
Jos A. Bank Clothiers 0.39% 1.45x
REI 0.02% 1.37x
Mens Wearhouse 0.61% 1.32x
White House Black Market 0.41% 1.28x
The North Face 0.03% 1.27x
Saint Laurent Paris 0.01% 1.24x
Buckle 0.31% 1.23x
Patagonia 0.01% 1.23x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Location attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Paleo Eaters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Paleo Eaters audience is jaysbakingmecrazy.com.

Website Composition Index
jaysbakingmecrazy.com 1.44% 56.91x
paleonewbie.com 1.17% 53.20x
paleohacks.com 4.83% 48.80x
bodyecology.com 2.85% 47.85x
mariamindbodyhealth.com 1.39% 46.56x
grassfedgirl.com 1.90% 45.66x
foodiefiasco.com 1.07% 44.40x
drberg.com 1.56% 43.03x
eatbeautiful.net 1.33% 43.00x
mynaturalfamily.com 1.84% 43.00x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Web attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Paleo Eaters audience is Low Carb Diets.

Content Affinity Composition Index
Low Carb Diets 13.61% 22.74x
Paleo & Keto Diet Enthusiasts 15.94% 22.12x
Natural Diet & Supplement Researchers 7.44% 19.99x
Healthy Eating Researchers 4.22% 19.84x
Reproductive Health 4.49% 19.46x
Holistic Medicine 1.07% 19.31x
Organic Beauty & Skincare Products 3.20% 18.68x
Vegans & Animal Welfare 4.42% 18.18x
Vegetarian Diet 21.89% 17.91x
Active Lifestyle Enthusiasts 0.16% 17.65x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Content Affinity attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Paleo Eaters audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female