Dstillery Audiences

PALEO EATERS

Audience Size: 2.6 Million Devices

Explore the Paleo Eaters Audience

Below you'll find more information about the Paleo Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Paleo Eaters audience.

Dstillery Crafted Audiences

INTERESTS

The Paleo Eaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Paleo Eaters audience is Luxury Athletic Footwear Shoppers.

Interest Composition Index
Luxury Athletic Footwear Shoppers 38.78% 40.04x
Luxury Fitness Shoppers 38.78% 40.04x
Home Kitchen Chefs 44.10% 39.82x
Healthy Eaters 40.58% 39.16x
Gourmet Food & Wine Researchers 35.77% 37.70x
Healthy Diet Recipe Researchers 41.73% 37.06x
Supermarket Shoppers 43.88% 36.99x
Healthy Snacks Shoppers 42.90% 36.97x
Cooking Show Fans 39.10% 36.97x
Shelf-Stable Food Content Readers 22.58% 36.63x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Interest attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Paleo Eaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Paleo Eaters audience is Carhartt.

Location Composition Index
Carhartt 0.04% 1.01x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Location attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Paleo Eaters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Paleo Eaters audience is mynaturalfamily.com.

Website Composition Index
mynaturalfamily.com 1.20% 43.13x
paleomg.com 2.29% 41.72x
nomnompaleo.com 4.81% 40.76x
paleorunningmomma.com 8.53% 39.63x
wickedspatula.com 2.45% 39.21x
paleoleap.com 3.84% 38.78x
realfoodwithjessica.com 1.09% 37.82x
strengthandsunshine.com 1.13% 37.79x
savorylotus.com 1.39% 37.63x
thecastawaykitchen.com 1.33% 37.27x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Web attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Paleo Eaters audience is Holistic Medicine.

Content Affinity Composition Index
Holistic Medicine 0.09% 33.72x
Low Carb Diets 7.81% 26.22x
Paleo & Keto Diet Enthusiasts 1.77% 24.15x
Vegans & Animal Welfare 1.15% 22.97x
Assorted Topics (Coupons, Stain Removal, Seafood) 0.08% 21.67x
Vegetarian Diet 17.09% 21.52x
Natural Diet & Supplement Researchers 0.73% 21.49x
Food Cluster 0.17% 20.78x
Homeschooling 0.04% 20.53x
Tattoos & Costumes 0.05% 19.77x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Content Affinity attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Paleo Eaters audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female