Dstillery Audiences

PALEO EATERS

Audience Size: 3.3 Million Devices

Explore the Paleo Eaters Audience

Below you'll find more information about the Paleo Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Paleo Eaters audience.

Dstillery Crafted Audiences

INTERESTS

The Paleo Eaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Paleo Eaters audience is Home Kitchen Chefs.

Interest Composition Index
Home Kitchen Chefs 46.02% 30.18x
Gluten-Free Recipe Researchers 48.11% 28.59x
Healthy Eaters 40.48% 28.27x
Supermarket Shoppers 54.80% 27.50x
Gourmet Food & Wine Researchers 39.22% 26.74x
Gastrointestinal Researchers 49.61% 26.64x
Nutrition Conscious Eaters 37.53% 26.21x
Sinus Researchers 41.11% 25.67x
Food Allergies Researchers 42.62% 25.17x
Adult Acne Sufferers 47.51% 25.00x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Interest attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Paleo Eaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Paleo Eaters audience is Patagonia.

Location Composition Index
Patagonia 0.01% 1.58x
REI 0.02% 1.37x
LL Bean 0.01% 1.32x
The North Face 0.03% 1.28x
Lorna Jane 0.01% 1.25x
Madewell 0.02% 1.15x
Urban Outfitters 0.04% 1.08x
Columbia 0.01% 1.05x
American Apparel 0.03% 1.01x
Supreme 0.00% 1.01x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Location attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Paleo Eaters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Paleo Eaters audience is thenourishedcaveman.com.

Website Composition Index
thenourishedcaveman.com 1.82% 79.88x
drjockers.com 2.24% 74.51x
stupideasypaleo.com 1.32% 72.22x
whole30.com 3.33% 72.00x
paleohacks.com 12.07% 70.45x
nomeatathlete.com 1.09% 67.27x
paleonewbie.com 2.05% 66.97x
ancient-minerals.com 1.05% 65.62x
jaysbakingmecrazy.com 4.10% 63.57x
mynaturalfamily.com 2.43% 62.85x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Web attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Paleo Eaters audience is Low Carb Diets.

Content Affinity Composition Index
Low Carb Diets 17.36% 22.49x
Paleo & Keto Diet Enthusiasts 33.86% 21.94x
Natural Diet & Supplement Researchers 14.69% 19.96x
Holistic Medicine 1.70% 19.59x
Healthy Eating Researchers 8.24% 19.55x
Organic Beauty & Skincare Products 5.21% 19.17x
Reproductive Health 10.02% 18.79x
Vegetarian Diet 26.19% 18.18x
Assorted Topics #11347 (Family, Household Wellness, The Beach) 5.87% 17.75x
Nutrition & Diabetic Living 1.77% 17.69x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Content Affinity attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Paleo Eaters audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female