Dstillery Audiences

PALEO EATERS

Audience Size: 1.1 Million Devices

Explore the Paleo Eaters Audience

Below you'll find more information about the Paleo Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Paleo Eaters audience.

Dstillery Crafted Audiences

INTERESTS

The Paleo Eaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Paleo Eaters audience is Healthy Diet Recipe Researchers.

Interest Composition Index
Healthy Diet Recipe Researchers 42.38% 72.90x
Healthy Eaters 43.54% 72.53x
Home Kitchen Chefs 40.64% 66.48x
Keto Recipe Researchers 40.53% 64.97x
Plant Based & Vegan Food Recipe Shoppers 35.09% 64.46x
Luxury Athletic Footwear Shoppers 20.79% 64.07x
Luxury Fitness Shoppers 20.79% 64.07x
Godiva Chocolate Fans 40.01% 60.86x
Nutrition Conscious Eaters 34.76% 58.90x
Pantry Recipes Researchers 18.19% 58.63x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Interest attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Paleo Eaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Paleo Eaters audience is Talbots.

Location Composition Index
Talbots 0.02% 1.59x
Gap 0.01% 1.43x
H&M 0.02% 1.35x
Mens Wearhouse 0.01% 1.35x
Buckle 0.02% 1.34x
LOFT 0.01% 1.33x
Old Navy 0.02% 1.32x
Express 0.02% 1.29x
Zumiez 0.03% 1.28x
Dressbarn 0.01% 1.20x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Location attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Paleo Eaters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Paleo Eaters audience is realfoodwithjessica.com.

Website Composition Index
realfoodwithjessica.com 1.54% 105.05x
thehealthyconsultant.com 1.27% 100.29x
themovementmenu.com 1.44% 92.36x
wholekitchensink.com 5.01% 86.11x
paleorunningmomma.com 9.23% 85.70x
paleoglutenfree.com 1.42% 85.65x
againstallgrain.com 1.63% 83.32x
paleogrubs.com 2.79% 80.51x
shuangyskitchensink.com 1.23% 80.08x
maryswholelife.com 1.98% 78.18x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Web attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Paleo Eaters audience is Low Carb Diets.

Content Affinity Composition Index
Low Carb Diets 7.55% 43.61x
Vegans & Animal Welfare 0.31% 42.62x
Vegetarian Diet 10.76% 35.05x
Assorted Topics (Family, Household Wellness, The Beach) 18.06% 29.33x
Canada Shopping - Kitchenware 0.31% 27.58x
Cakes & Sweets 0.49% 25.79x
Parenting & Children's Activities 0.31% 25.76x
Yoga & Meditation 0.31% 25.21x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.13% 23.68x
Female Lifestyle Content Readers 2.22% 22.70x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Content Affinity attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Paleo Eaters audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female