Dstillery Audiences

PALEO EATERS

Audience Size: 1.1 Million Devices

Explore the Paleo Eaters Audience

Below you'll find more information about the Paleo Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Paleo Eaters audience.

Dstillery Crafted Audiences

INTERESTS

The Paleo Eaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Paleo Eaters audience is Healthy Diet Recipe Researchers.

Interest Composition Index
Healthy Diet Recipe Researchers 27.49% 83.79x
Home Kitchen Chefs 25.50% 79.96x
Plant Based & Vegan Food Recipe Shoppers 24.07% 72.34x
Keto Recipe Researchers 28.27% 71.83x
Pre-Measured Grocery Shoppers 23.63% 71.32x
Healthy Eaters 45.23% 69.76x
Wine Lovers 19.86% 69.69x
Recipe Researchers 19.54% 68.40x
Gourmet Food & Wine Researchers 16.32% 67.74x
Godiva Chocolate Fans 24.38% 66.98x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Interest attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Paleo Eaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Paleo Eaters audience is Maurices.

Location Composition Index
Maurices 0.02% 1.22x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Location attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Paleo Eaters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Paleo Eaters audience is realfoodwithjessica.com.

Website Composition Index
realfoodwithjessica.com 1.23% 94.04x
wholekitchensink.com 3.62% 80.72x
againstallgrain.com 1.11% 79.59x
paleorunningmomma.com 6.49% 75.94x
paleogrubs.com 2.04% 72.96x
maryswholelife.com 1.42% 70.64x
cookeatpaleo.com 1.23% 70.14x
healthylittlepeach.com 2.17% 69.26x
tastythin.com 1.01% 69.13x
unboundwellness.com 2.82% 68.31x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Web attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Paleo Eaters audience is Low Carb Diets.

Content Affinity Composition Index
Low Carb Diets 5.02% 40.10x
Vegans & Animal Welfare 0.19% 35.70x
Vegetarian Diet 8.53% 33.66x
Parenting & Children's Activities 0.21% 30.95x
Cakes & Sweets 0.38% 26.21x
Assorted Topics (Family, Household Wellness, The Beach) 12.76% 25.57x
Stay at Home Mom 17.69% 23.34x
Canada Consumer Product Cluster 0.91% 22.12x
Female Lifestyle Content Readers 1.43% 21.45x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.09% 20.81x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Content Affinity attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Paleo Eaters audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female