Dstillery Audiences

PALEO EATERS

Audience Size: 2.1 Million Devices

Explore the Paleo Eaters Audience

Below you'll find more information about the Paleo Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Paleo Eaters audience.

Dstillery Crafted Audiences

INTERESTS

The Paleo Eaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Paleo Eaters audience is Home Kitchen Chefs.

Interest Composition Index
Home Kitchen Chefs 46.85% 46.62x
Luxury Athletic Footwear Shoppers 45.15% 46.24x
Luxury Fitness Shoppers 45.15% 46.23x
Healthy Eaters 44.25% 46.19x
Gourmet Food & Wine Researchers 41.12% 45.07x
Cooking Show Fans 43.72% 44.44x
Supermarket Shoppers 46.20% 43.64x
Healthy Snacks Shoppers 45.88% 42.69x
Nutrition Conscious Eaters 40.49% 42.64x
Weight Loss Researchers 39.24% 41.84x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Interest attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Paleo Eaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Paleo Eaters audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.01% 1.31x
Old Navy 0.02% 1.18x
Victoria's Secret 0.02% 1.10x
Carhartt 0.11% 1.07x
Maurices 0.01% 0.86x
Journeys 0.01% 0.76x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Location attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Paleo Eaters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Paleo Eaters audience is mynaturalfamily.com.

Website Composition Index
mynaturalfamily.com 1.46% 47.27x
paleomg.com 2.46% 44.22x
realbalanced.com 1.36% 41.05x
nomnompaleo.com 4.68% 40.43x
wickedspatula.com 3.07% 40.33x
savorylotus.com 1.62% 39.97x
strengthandsunshine.com 1.19% 39.88x
realfoodwithjessica.com 1.38% 39.80x
getinspiredeveryday.com 1.18% 39.71x
paleorunningmomma.com 8.87% 39.51x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Web attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Paleo Eaters audience is Holistic Medicine.

Content Affinity Composition Index
Holistic Medicine 0.14% 30.16x
Low Carb Diets 9.95% 28.39x
Homeschooling 0.15% 27.18x
Paleo & Keto Diet Enthusiasts 2.32% 26.72x
Natural Diet & Supplement Researchers 1.04% 24.81x
Vegans & Animal Welfare 1.60% 24.71x
Tattoos & Costumes 0.09% 22.90x
Vegetarian Diet 19.94% 22.81x
Food Cluster 0.27% 21.31x
Female Lifestyle Content Readers 4.77% 20.75x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Content Affinity attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Paleo Eaters audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female