Dstillery Audiences

PALEO EATERS

Audience Size: 3.2 Million Devices

Explore the Paleo Eaters Audience

Below you'll find more information about the Paleo Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Paleo Eaters audience.

Dstillery Crafted Audiences

INTERESTS

The Paleo Eaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Paleo Eaters audience is Home Kitchen Chefs.

Interest Composition Index
Home Kitchen Chefs 43.93% 30.19x
Gluten-Free Recipe Researchers 49.81% 27.46x
Healthy Eaters 39.84% 27.21x
Gastrointestinal Researchers 49.04% 26.97x
Gourmet Food & Wine Researchers 36.98% 26.51x
Supermarket Shoppers 55.67% 26.30x
Sinus Researchers 40.39% 25.51x
Nutrition Conscious Eaters 37.16% 25.11x
Adult Acne Sufferers 47.37% 24.69x
Healthy Snacks Shoppers 39.81% 24.67x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Interest attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Paleo Eaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Paleo Eaters audience is Patagonia.

Location Composition Index
Patagonia 0.01% 1.22x
Club Monaco 0.01% 1.22x
American Apparel 0.03% 1.22x
Lululemon 0.04% 1.12x
Lane Bryant 0.04% 1.09x
LL Bean 0.00% 1.09x
Madewell 0.02% 1.09x
Columbia 0.01% 1.08x
Levi Strauss 0.01% 1.06x
The North Face 0.02% 1.05x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Location attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Paleo Eaters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Paleo Eaters audience is paleoplan.com.

Website Composition Index
paleoplan.com 1.03% 85.01x
iifym.com 0.13% 77.83x
thenourishedcaveman.com 2.06% 76.24x
thecandidadiet.com 0.26% 76.14x
thesuperfoods.net 0.12% 74.24x
paleoonthego.com 0.46% 73.67x
plaidandpaleo.com 0.72% 71.80x
drjockers.com 2.51% 71.34x
natural-health-for-fertility.com 0.12% 70.12x
gardenoflife.com 0.26% 69.46x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Web attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Paleo Eaters audience is Low Carb Diets.

Content Affinity Composition Index
Low Carb Diets 16.81% 22.91x
Paleo & Keto Diet Enthusiasts 35.13% 22.07x
Natural Diet & Supplement Researchers 14.91% 20.32x
Organic Beauty & Skincare Products 5.26% 19.20x
Holistic Medicine 1.70% 19.10x
Healthy Eating Researchers 8.48% 18.74x
Vegetarian Diet 25.35% 18.63x
Reproductive Health 10.28% 18.46x
Assorted Topics #11347 (Family, Household Wellness, The Beach) 5.28% 18.27x
Weight Loss & Nutrition Assistance Researchers 23.95% 17.60x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Content Affinity attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Paleo Eaters audience resonates most for the following age and income brackets.
Age
18-24
Income
Over $250,000