Dstillery Audiences

PALEO EATERS

Audience Size: 3.2 Million Devices

Explore the Paleo Eaters Audience

Below you'll find more information about the Paleo Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Paleo Eaters audience.

Dstillery Crafted Audiences

INTERESTS

The Paleo Eaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Paleo Eaters audience is Home Kitchen Chefs.

Interest Composition Index
Home Kitchen Chefs 48.05% 31.43x
Luxury Fitness Shoppers 48.12% 31.25x
Luxury Athletic Footwear Shoppers 48.79% 30.35x
Healthy Eaters 42.49% 29.83x
Gluten-Free Recipe Researchers 49.05% 29.31x
Supermarket Shoppers 55.52% 28.02x
Nutrition Conscious Eaters 39.27% 27.66x
Gastrointestinal Researchers 48.62% 27.53x
Gourmet Food & Wine Researchers 43.11% 27.28x
Foot Pain Sufferers 44.36% 26.92x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Interest attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Paleo Eaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Paleo Eaters audience is Patagonia.

Location Composition Index
Patagonia 0.02% 1.58x
Club Monaco 0.01% 1.46x
Intermix 0.01% 1.39x
Columbia 0.01% 1.31x
Lorna Jane 0.01% 1.26x
Chicos 0.06% 1.26x
Armani 0.03% 1.25x
Saint Laurent Paris 0.01% 1.24x
Jos A. Bank Clothiers 0.10% 1.24x
Madewell 0.02% 1.23x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Location attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Paleo Eaters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Paleo Eaters audience is thenourishedcaveman.com.

Website Composition Index
thenourishedcaveman.com 1.60% 88.37x
drjockers.com 1.99% 82.31x
stupideasypaleo.com 1.17% 80.46x
whole30.com 2.98% 80.09x
paleohacks.com 10.92% 77.26x
jaysbakingmecrazy.com 3.70% 73.86x
paleonewbie.com 2.07% 71.68x
civilizedcavemancooking.com 1.06% 70.03x
foodbabe.com 1.10% 66.99x
wickedstuffed.com 1.49% 66.99x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Web attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Paleo Eaters audience is Paleo & Keto Diet Enthusiasts.

Content Affinity Composition Index
Paleo & Keto Diet Enthusiasts 30.39% 23.13x
Low Carb Diets 17.28% 22.54x
Holistic Medicine 1.55% 20.49x
Natural Diet & Supplement Researchers 13.48% 20.32x
Organic Beauty & Skincare Products 4.90% 19.71x
Healthy Eating Researchers 7.58% 19.54x
Nutrition & Diabetic Living 1.62% 19.20x
Reproductive Health 9.37% 19.10x
Vegetarian Diet 25.29% 19.02x
Assorted Topics #11347 (Family, Household Wellness, The Beach) 6.11% 18.36x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Content Affinity attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Paleo Eaters audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female