Dstillery Audiences

PALEO EATERS

Audience Size: 3.1 Million Devices

Explore the Paleo Eaters Audience

Below you'll find more information about the Paleo Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Paleo Eaters audience.

Dstillery Crafted Audiences

INTERESTS

The Paleo Eaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Paleo Eaters audience is Luxury Fitness Shoppers.

Interest Composition Index
Luxury Fitness Shoppers 47.84% 60.68x
Luxury Athletic Footwear Shoppers 47.87% 60.25x
Home Kitchen Chefs 48.51% 59.60x
Weight Loss Researchers 52.57% 57.54x
Healthy Eaters 46.30% 56.84x
Supermarket Shoppers 53.52% 55.91x
Gluten-Free Recipe Researchers 50.29% 55.25x
Nutrition Conscious Eaters 43.00% 53.13x
Healthy Snacks Shoppers 44.96% 51.56x
Foot Pain Sufferers 40.46% 50.78x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Interest attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Paleo Eaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Paleo Eaters audience is The North Face.

Location Composition Index
The North Face 0.02% 1.52x
Club Monaco 0.01% 1.46x
Jos A. Bank Clothiers 0.35% 1.38x
Ann Taylor 0.02% 1.38x
Bonobos 0.04% 1.37x
Banana Republic 0.04% 1.30x
Lululemon 0.07% 1.28x
Supreme 0.02% 1.25x
Ralph Lauren 0.01% 1.25x
Mens Wearhouse 0.51% 1.23x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Location attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Paleo Eaters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Paleo Eaters audience is thenourishedcaveman.com.

Website Composition Index
thenourishedcaveman.com 1.24% 87.22x
drjockers.com 1.58% 79.67x
jaysbakingmecrazy.com 3.04% 77.57x
whole30.com 2.38% 77.34x
paleonewbie.com 1.97% 73.69x
paleohacks.com 9.30% 72.18x
wickedstuffed.com 1.22% 69.63x
thenourishinghome.com 1.09% 65.07x
agirlworthsaving.net 1.40% 64.84x
mynaturalfamily.com 2.58% 64.78x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Web attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Paleo Eaters audience is Paleo & Keto Diet Enthusiasts.

Content Affinity Composition Index
Paleo & Keto Diet Enthusiasts 26.86% 29.19x
Low Carb Diets 18.99% 28.48x
Natural Diet & Supplement Researchers 12.42% 25.93x
Reproductive Health 8.00% 25.43x
Healthy Eating Researchers 7.03% 24.75x
Organic Beauty & Skincare Products 4.82% 24.72x
Active Lifestyle Enthusiasts 0.22% 23.26x
Nutrition & Diabetic Living 1.73% 23.18x
Holistic Medicine 1.54% 23.12x
Food Cluster 6.29% 22.89x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Content Affinity attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Paleo Eaters audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female