Dstillery Audiences

PALEO EATERS

Audience Size: 3.2 Million Devices

Explore the Paleo Eaters Audience

Below you'll find more information about the Paleo Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Paleo Eaters audience.

Dstillery Crafted Audiences

INTERESTS

The Paleo Eaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Paleo Eaters audience is Cooking Show Fans.

Interest Composition Index
Cooking Show Fans 35.28% 33.64x
Luxury Fitness Shoppers 49.52% 30.97x
Luxury Athletic Footwear Shoppers 49.52% 30.97x
Home Kitchen Chefs 52.13% 30.61x
Healthy Eaters 50.24% 30.51x
Malaysian Food Enthusiasts 33.11% 30.01x
Gourmet Food & Wine Researchers 46.60% 29.85x
Supermarket Shoppers 49.89% 29.12x
Healthy Snacks Shoppers 49.59% 28.67x
Nutrition Conscious Eaters 46.43% 28.58x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Interest attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Paleo Eaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Paleo Eaters audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.01% 1.63x
Old Navy 0.03% 1.60x
Mens Wearhouse 0.02% 1.39x
Dressbarn 0.01% 1.39x
LOFT 0.01% 1.38x
White House Black Market 0.01% 1.24x
Journeys 0.02% 1.19x
Chicos 0.01% 1.19x
Victoria's Secret 0.02% 1.17x
Carhartt 0.17% 1.16x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Location attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Paleo Eaters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Paleo Eaters audience is mynaturalfamily.com.

Website Composition Index
mynaturalfamily.com 1.45% 33.86x
paleomg.com 2.85% 33.56x
nomnompaleo.com 4.59% 33.21x
paleorunningmomma.com 8.31% 32.66x
getinspiredeveryday.com 1.20% 31.63x
strengthandsunshine.com 1.14% 31.36x
myheartbeets.com 4.93% 30.73x
savorylotus.com 1.70% 30.47x
realfoodwithjessica.com 1.36% 30.20x
realsimplegood.com 2.71% 29.82x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Web attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Paleo Eaters audience is Holistic Medicine.

Content Affinity Composition Index
Holistic Medicine 0.23% 19.06x
Low Carb Diets 11.52% 17.83x
Paleo & Keto Diet Enthusiasts 3.30% 17.73x
Vegans & Animal Welfare 2.12% 16.91x
Natural Diet & Supplement Researchers 1.45% 16.58x
Homeschooling 0.19% 15.12x
Vegetarian Diet 22.40% 14.90x
Reproductive Health 0.56% 14.83x
Active Lifestyle Enthusiasts 0.03% 14.76x
Food Cluster 0.54% 14.74x
Composition Percentage: The overlap percentage between the Paleo Eaters audience and the Content Affinity attribute.
Index: A comparison of the Paleo Eaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Paleo Eaters audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female