Dstillery Audiences

PALM BEACH TRIP PLANNERS

Audience Size: 3 Million Devices

Explore the Palm Beach Trip Planners Audience

Below you'll find more information about the Palm Beach Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Palm Beach Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Palm Beach Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Palm Beach Trip Planners audience is Fort Lauderdale Trip Planners.

Interest Composition Index
Fort Lauderdale Trip Planners 45.36% 19.79x
Miami Trip Planners 33.34% 15.91x
Florida Atlantic Coast Trip Planners 35.97% 15.71x
Tampa and St Petersburg Trip Planners 22.06% 14.95x
Myrtle Beach Trip Planners 25.65% 13.92x
Florida Gulf Coast Travel Researchers 28.65% 12.87x
Coffee Lovers 25.09% 12.60x
Hard Rock Hotel & Casino Trip Planners 25.84% 12.13x
Orlando Trip Planners 29.45% 11.98x
Train Travelers 20.99% 11.77x
Composition Percentage: The overlap percentage between the Palm Beach Trip Planners audience and the Interest attribute.
Index: A comparison of the Palm Beach Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Palm Beach Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Palm Beach Trip Planners audience is Intermix.

Location Composition Index
Intermix 0.02% 2.53x
Tommy Bahama 0.06% 2.41x
Hugo Boss 0.03% 1.92x
Columbia 0.02% 1.91x
Calvin Klein 0.02% 1.64x
Saint Laurent Paris 0.01% 1.61x
Brooks Brothers 0.06% 1.59x
Charlotte Russe 0.03% 1.50x
Michael Kors 0.03% 1.41x
Ann Taylor 0.02% 1.36x
Composition Percentage: The overlap percentage between the Palm Beach Trip Planners audience and the Location attribute.
Index: A comparison of the Palm Beach Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Palm Beach Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Palm Beach Trip Planners audience is southflorida.com.

Website Composition Index
southflorida.com 4.15% 77.93x
thepalmbeaches.com 3.92% 76.43x
sunny.org 5.13% 72.58x
fau.edu 3.06% 58.88x
wpbf.com 5.16% 51.08x
visitstaugustine.com 2.83% 42.84x
cbs12.com 1.90% 42.05x
mypalmbeachpost.com 3.74% 41.35x
fla-keys.com 3.37% 40.19x
tcpalm.com 7.05% 36.85x
Composition Percentage: The overlap percentage between the Palm Beach Trip Planners audience and the Web attribute.
Index: A comparison of the Palm Beach Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Palm Beach Trip Planners audience is Home Décor, Furniture, & Decorating.

Content Affinity Composition Index
Home Décor, Furniture, & Decorating 0.09% 16.02x
South Florida Cluster 36.75% 15.30x
Florida Naples News Cluster 10.39% 15.09x
South Carolina Travel 0.59% 13.22x
Local & Travel England - East Midlands 0.19% 12.24x
Caribbean Vacation 3.12% 11.88x
Washington D.C. Hotels 0.04% 11.38x
Florida Jacksonville & Orlando Cluster 27.74% 11.20x
Meeting Planning & Hotels 1.02% 10.72x
Mid-Atlantic Beaches 0.26% 10.29x
Composition Percentage: The overlap percentage between the Palm Beach Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Palm Beach Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Palm Beach Trip Planners audience resonates most for the following age and income brackets.
Age
65+
Income
$150,000-$249,999