Dstillery Audiences

PALM BEACH TRIP PLANNERS

Audience Size: 2.2 Million Devices

Explore the Palm Beach Trip Planners Audience

Below you'll find more information about the Palm Beach Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Palm Beach Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Palm Beach Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Palm Beach Trip Planners audience is Florida Trip Planners.

Interest Composition Index
Florida Trip Planners 45.76% 25.80x
Discount Flight Searchers 28.22% 22.61x
Orlando Activities Researchers 29.80% 21.52x
Miami Trip Planners 39.53% 20.35x
Tampa and St Petersburg Trip Planners 28.72% 19.52x
Family Adventures Travelers 30.55% 19.02x
Fort Lauderdale Trip Planners 40.70% 18.90x
Work Comes First Travelers 29.22% 18.71x
Train Travelers 25.54% 18.56x
Restaurant Menu Researchers 28.07% 18.55x
Composition Percentage: The overlap percentage between the Palm Beach Trip Planners audience and the Interest attribute.
Index: A comparison of the Palm Beach Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Palm Beach Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Palm Beach Trip Planners audience is Chicos.

Location Composition Index
Chicos 0.02% 1.92x
Jos A. Bank Clothiers 0.01% 1.71x
Talbots 0.01% 1.54x
Mens Wearhouse 0.02% 1.52x
Gymboree 0.01% 1.51x
Gap 0.01% 1.37x
Old Navy 0.03% 1.33x
Express 0.02% 1.32x
White House Black Market 0.02% 1.26x
Dressbarn 0.01% 1.25x
Composition Percentage: The overlap percentage between the Palm Beach Trip Planners audience and the Location attribute.
Index: A comparison of the Palm Beach Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Palm Beach Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Palm Beach Trip Planners audience is sunny.org.

Website Composition Index
sunny.org 1.42% 55.45x
thepalmbeaches.com 2.64% 45.10x
visitstaugustine.com 1.24% 41.85x
wflx.com 4.84% 41.62x
brandsmartusa.com 2.23% 40.95x
fortlauderdaleonthecheap.com 1.28% 40.78x
miamiandbeaches.com 4.27% 40.39x
browardpalmbeach.com 3.48% 39.78x
wpbf.com 18.75% 39.20x
daytonabeach.com 1.32% 37.66x
Composition Percentage: The overlap percentage between the Palm Beach Trip Planners audience and the Web attribute.
Index: A comparison of the Palm Beach Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Palm Beach Trip Planners audience is Central & South American News.

Content Affinity Composition Index
Central & South American News 3.17% 16.18x
South Carolina Travel 0.10% 15.35x
Spanish Health & Wellness 2.90% 15.02x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.21% 14.98x
Scuba Diving 0.05% 14.56x
Peru Media 3.34% 13.35x
Florida Naples News Cluster 11.42% 13.19x
Caribbean Vacation 2.45% 12.82x
South Florida Cluster 49.31% 12.73x
Franchising 0.07% 12.01x
Composition Percentage: The overlap percentage between the Palm Beach Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Palm Beach Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Palm Beach Trip Planners audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female