Dstillery Audiences

PALM BEACH TRIP PLANNERS

Audience Size: 2.6 Million Devices

Explore the Palm Beach Trip Planners Audience

Below you'll find more information about the Palm Beach Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Palm Beach Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Palm Beach Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Palm Beach Trip Planners audience is Florida Trip Planners.

Interest Composition Index
Florida Trip Planners 30.69% 24.25x
Orlando Activities Researchers 12.84% 21.63x
Miami Trip Planners 29.70% 20.02x
Family Adventures Travelers 15.37% 19.20x
Discount Flight Searchers 22.19% 18.55x
Tampa and St Petersburg Trip Planners 16.65% 18.42x
Work Comes First Travelers 13.59% 18.34x
Fort Lauderdale Trip Planners 32.47% 18.11x
Restaurant Menu Researchers 20.02% 17.93x
Pet Boarding and Sitter Researchers 15.86% 16.58x
Composition Percentage: The overlap percentage between the Palm Beach Trip Planners audience and the Interest attribute.
Index: A comparison of the Palm Beach Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Palm Beach Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Palm Beach Trip Planners audience is J. Crew.

Location Composition Index
J. Crew 0.01% 1.74x
Forever 21 0.01% 1.53x
Coach 0.01% 1.53x
H&M 0.01% 1.46x
Banana Republic 0.02% 1.46x
Gymboree 0.02% 1.39x
Zumiez 0.02% 1.36x
Gap 0.02% 1.28x
Express 0.02% 1.18x
Chicos 0.02% 1.13x
Composition Percentage: The overlap percentage between the Palm Beach Trip Planners audience and the Location attribute.
Index: A comparison of the Palm Beach Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Palm Beach Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Palm Beach Trip Planners audience is wflx.com.

Website Composition Index
wflx.com 2.57% 51.72x
miamionthecheap.com 1.06% 48.88x
miamiandbeaches.com 5.70% 48.75x
wpbf.com 19.36% 47.27x
browardpalmbeach.com 2.03% 44.31x
thepalmbeaches.com 3.93% 42.46x
visitsarasota.com 2.14% 35.93x
floridatrend.com 1.36% 32.93x
shoot-straight.com 1.05% 29.11x
perfil.com 1.72% 28.37x
Composition Percentage: The overlap percentage between the Palm Beach Trip Planners audience and the Web attribute.
Index: A comparison of the Palm Beach Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Palm Beach Trip Planners audience is Central & South American News.

Content Affinity Composition Index
Central & South American News 1.65% 19.19x
Fashion & Retail 0.06% 13.96x
Peru Media 1.84% 13.72x
South Florida Cluster 39.31% 13.27x
Mid-Atlantic Beaches 0.03% 12.27x
Spanish Health & Wellness 1.06% 11.96x
Florida Naples News Cluster 6.48% 11.82x
Spanish Lifestyle & Health 0.62% 11.38x
Spain News - Madrid & Seville 4.17% 10.72x
Bathrooms & Plumbing 0.03% 10.69x
Composition Percentage: The overlap percentage between the Palm Beach Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Palm Beach Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Palm Beach Trip Planners audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female