Dstillery Audiences

PARENTS OF HIGH SCHOOL STUDENTS

Audience Size: 5 Million Devices

Explore the Parents of High School Students Audience

Below you'll find more information about the Parents of High School Students audience, broken down in different categories based on their digital and physical behaviors. These are 5 million unique devices whose actions qualify for the Parents of High School Students audience.

Dstillery Crafted Audiences

INTERESTS

The Parents of High School Students audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Parents of High School Students audience is Online Test Prep Resource Readers.

Interest Composition Index
Online Test Prep Resource Readers 22.48% 14.18x
K12 Education Resource Researchers 16.16% 10.93x
Teaching Resources Researchers 17.39% 10.82x
Tutoring Resources Researchers 14.41% 10.59x
Government Student Loan Researchers 17.40% 9.96x
Senior Caregivers 17.94% 9.95x
Educator Resource Readers 22.92% 9.85x
Online Education Resource Researchers 14.40% 9.79x
College Aspirants 13.48% 9.22x
Teen Girl Clothing Shoppers 17.98% 8.96x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Interest attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Parents of High School Students audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Parents of High School Students audience is The Childrens Place.

Location Composition Index
The Childrens Place 0.01% 1.14x
Victoria's Secret 0.01% 1.14x
Journeys 0.01% 1.11x
Old Navy 0.01% 0.96x
Carhartt 0.09% 0.93x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Location attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Web Insights

WEBSITES

The Parents of High School Students audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Parents of High School Students audience is test-guide.com.

Website Composition Index
test-guide.com 6.26% 34.99x
magoosh.com 5.50% 32.32x
medicalschoolhq.net 1.11% 30.46x
uniontestprep.com 2.13% 27.02x
cram.com 4.68% 22.91x
act.org 6.79% 21.74x
dallasisd.org 1.05% 21.25x
proprofs.com 9.10% 20.96x
actstudent.org 2.99% 20.32x
k12reader.com 3.89% 17.50x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Web attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Parents of High School Students audience is Nursing.

Content Affinity Composition Index
Nursing 1.34% 17.34x
Assorted Topics (Cooking, Games, Viral Media) 0.02% 14.55x
MBA Education 1.59% 13.35x
Online Learning 0.03% 12.86x
Youth Educational Resources 0.26% 12.72x
Science Education & Academia 0.51% 10.58x
Higher Education 0.17% 10.16x
Math Education 5.13% 9.88x
Healthcare Jobs 0.22% 9.26x
Children's Health 0.46% 9.21x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Content Affinity attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Parents of High School Students audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female