Dstillery Audiences

PARENTS OF HIGH SCHOOL STUDENTS

Audience Size: 2.3 Million Devices

Explore the Parents of High School Students Audience

Below you'll find more information about the Parents of High School Students audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Parents of High School Students audience.

Dstillery Crafted Audiences

INTERESTS

The Parents of High School Students audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Parents of High School Students audience is Online Test Prep Resource Readers.

Interest Composition Index
Online Test Prep Resource Readers 16.70% 19.02x
K12 Education Resource Researchers 11.18% 14.21x
Tutoring Resources Researchers 8.76% 13.89x
Government Student Loan Researchers 12.00% 13.85x
Teaching Resources Researchers 11.57% 13.70x
College Aspirants 9.10% 13.57x
Senior Caregivers 11.04% 12.55x
Nurses 9.49% 12.48x
Online Education Resource Researchers 8.71% 12.17x
Teen Girl Clothing Shoppers 13.60% 12.17x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Interest attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Parents of High School Students audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Parents of High School Students audience is Buckle.

Location Composition Index
Buckle 0.01% 4.40x
Carhartt 0.04% 1.09x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Location attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Web Insights

WEBSITES

The Parents of High School Students audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Parents of High School Students audience is test-guide.com.

Website Composition Index
test-guide.com 6.26% 34.51x
magoosh.com 5.41% 32.17x
medicalschoolhq.net 1.14% 30.39x
freedmvpracticetests.com 1.08% 27.73x
uniontestprep.com 2.05% 27.44x
act.org 7.89% 21.34x
cram.com 6.86% 20.59x
actstudent.org 1.70% 19.17x
proprofs.com 9.58% 19.15x
k12reader.com 4.19% 18.10x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Web attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Parents of High School Students audience is Nursing.

Content Affinity Composition Index
Nursing 1.06% 19.98x
MBA Education 0.68% 15.36x
Assorted Topics (Cooking, Games, Viral Media) 0.02% 14.55x
School Curriculum 1.02% 12.29x
Math Education 3.97% 11.61x
Corporate Employment Pages 0.34% 9.70x
Career Cluster A 1.55% 8.87x
College Planning 3.00% 8.73x
Children's Health 0.34% 8.38x
Educational Publishing 2.37% 8.33x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Content Affinity attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Parents of High School Students audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female