Dstillery Audiences

PARENTS OF HIGH SCHOOL STUDENTS

Audience Size: 5 Million Devices

Explore the Parents of High School Students Audience

Below you'll find more information about the Parents of High School Students audience, broken down in different categories based on their digital and physical behaviors. These are 5 million unique devices whose actions qualify for the Parents of High School Students audience.

Dstillery Crafted Audiences

INTERESTS

The Parents of High School Students audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Parents of High School Students audience is Online Test Prep Resource Readers.

Interest Composition Index
Online Test Prep Resource Readers 27.36% 16.75x
Tutoring Resources Researchers 21.23% 14.47x
Online Education Resource Researchers 20.51% 13.11x
Teaching Resources Researchers 21.97% 12.77x
Government Student Loan Researchers 23.51% 12.68x
Senior Caregivers 23.98% 12.60x
K12 Education Resource Researchers 20.05% 12.35x
Non-Profit Volunteers 19.92% 12.03x
Job Seekers 16.71% 11.96x
College Aspirants 18.88% 11.84x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Interest attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Parents of High School Students audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Parents of High School Students audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.01% 1.52x
Old Navy 0.01% 1.19x
Mens Wearhouse 0.01% 1.01x
Maurices 0.01% 0.97x
Carhartt 0.11% 0.89x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Location attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Web Insights

WEBSITES

The Parents of High School Students audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Parents of High School Students audience is test-guide.com.

Website Composition Index
test-guide.com 6.78% 38.35x
magoosh.com 6.87% 32.52x
aamc.org 2.23% 32.26x
medicalschoolhq.net 1.75% 32.08x
uniontestprep.com 3.90% 26.29x
cram.com 3.25% 22.20x
nursingworld.org 1.14% 21.59x
pearsonvue.com 2.04% 20.21x
collegeboard.org 1.68% 19.51x
collegevine.com 1.18% 19.40x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Web attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Parents of High School Students audience is Nursing.

Content Affinity Composition Index
Nursing 2.77% 19.78x
Youth Educational Resources 0.83% 16.34x
MBA Education 3.43% 15.70x
Online Learning 0.06% 14.66x
Assorted Topics (Cooking, Games, Viral Media) 0.02% 14.55x
Higher Education 0.67% 14.00x
Science Education & Academia 1.44% 13.93x
Law School Research Cluster 0.13% 12.42x
Texas Sporting & Outdoors Cluster 0.09% 12.02x
Healthcare Jobs 0.71% 11.96x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Content Affinity attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Parents of High School Students audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female