Dstillery Audiences

PARENTS OF HIGH SCHOOL STUDENTS

Audience Size: 4.5 Million Devices

Explore the Parents of High School Students Audience

Below you'll find more information about the Parents of High School Students audience, broken down in different categories based on their digital and physical behaviors. These are 4.5 million unique devices whose actions qualify for the Parents of High School Students audience.

Dstillery Crafted Audiences

INTERESTS

The Parents of High School Students audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Parents of High School Students audience is Tutoring Resources Researchers.

Interest Composition Index
Tutoring Resources Researchers 27.98% 22.91x
Senior Caregivers 33.06% 21.02x
Job Seekers 30.17% 20.96x
Non-Profit Volunteers 29.52% 19.69x
College Aspirants 28.33% 19.60x
Government Student Loan Researchers 26.37% 19.58x
Recreational Sports Participants 27.28% 19.39x
Teaching Resources Researchers 25.81% 19.00x
Career Focused Individuals 23.59% 18.59x
Nursing Students 29.31% 18.09x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Interest attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Parents of High School Students audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Parents of High School Students audience is Topshop.

Location Composition Index
Topshop 0.02% 1.42x
Supreme 0.01% 1.37x
Jos A. Bank Clothiers 0.37% 1.29x
Mens Wearhouse 0.62% 1.29x
White House Black Market 0.36% 1.25x
Bonobos 0.09% 1.23x
Buckle 0.28% 1.23x
Lululemon 0.06% 1.14x
Club Monaco 0.02% 1.13x
Charlotte Russe 0.06% 1.11x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Location attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Web Insights

WEBSITES

The Parents of High School Students audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Parents of High School Students audience is mometrix.com.

Website Composition Index
mometrix.com 2.51% 50.22x
practicequiz.com 1.07% 46.48x
test-guide.com 1.72% 43.93x
testprepreview.com 2.07% 40.83x
practicalnursing.org 1.56% 34.17x
magoosh.com 10.07% 30.70x
nurseslabs.com 1.04% 29.67x
uniontestprep.com 9.00% 28.64x
aamc.org 7.00% 28.56x
rasmussen.edu 2.33% 28.28x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Web attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Parents of High School Students audience is Nursing.

Content Affinity Composition Index
Nursing 9.31% 19.91x
Higher Education 3.39% 18.53x
MBA Education 9.10% 16.37x
Youth Educational Resources 1.85% 16.00x
Online Learning 0.27% 15.73x
Law School Research Cluster 0.64% 15.60x
Psychology & Social Work 2.12% 15.26x
Children's Health 3.07% 14.98x
Healthcare Jobs 2.69% 14.28x
Job Interview Process 2.25% 13.93x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Content Affinity attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Parents of High School Students audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female