Dstillery Audiences

PARENTS OF HIGH SCHOOL STUDENTS

Audience Size: 4.5 Million Devices

Explore the Parents of High School Students Audience

Below you'll find more information about the Parents of High School Students audience, broken down in different categories based on their digital and physical behaviors. These are 4.5 million unique devices whose actions qualify for the Parents of High School Students audience.

Dstillery Crafted Audiences

INTERESTS

The Parents of High School Students audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Parents of High School Students audience is Online Test Prep Resource Readers.

Interest Composition Index
Online Test Prep Resource Readers 16.31% 10.40x
K12 Education Resource Researchers 11.23% 8.38x
Educator Resource Readers 18.13% 7.85x
Teaching Resources Researchers 11.53% 7.83x
Government Student Loan Researchers 12.40% 7.46x
Senior Caregivers 12.31% 7.44x
Nurses 9.68% 6.82x
Tutoring Resources Researchers 8.44% 6.74x
Language Learners 14.45% 6.68x
Teen Girl Clothing Shoppers 12.41% 6.56x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Interest attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Parents of High School Students audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Parents of High School Students audience is J. Crew.

Location Composition Index
J. Crew 0.02% 1.66x
H&M 0.02% 1.45x
Dressbarn 0.02% 1.41x
Banana Republic 0.02% 1.37x
Lane Bryant 0.03% 1.33x
American Eagle Outfitters 0.03% 1.31x
Forever 21 0.01% 1.28x
Buckle 0.03% 1.28x
Zumiez 0.02% 1.26x
Express 0.03% 1.25x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Location attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Web Insights

WEBSITES

The Parents of High School Students audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Parents of High School Students audience is test-guide.com.

Website Composition Index
test-guide.com 4.72% 35.72x
medicalschoolhq.net 1.10% 32.11x
freedmvpracticetests.com 1.01% 25.81x
dallasisd.org 1.36% 22.20x
cram.com 8.19% 21.18x
proprofs.com 8.12% 21.09x
k12reader.com 2.71% 19.32x
act.org 2.20% 17.70x
math-aids.com 3.11% 16.76x
studystack.com 2.74% 16.09x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Web attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Parents of High School Students audience is Nursing.

Content Affinity Composition Index
Nursing 0.52% 20.08x
Online Learning 0.04% 18.96x
Assorted Topics (Cooking, Games, Viral Media) 0.02% 14.55x
MBA Education 0.50% 13.54x
Science Education & Academia 0.19% 11.16x
Higher Education 0.05% 10.95x
Math Education 2.84% 10.20x
Youth Educational Resources 0.05% 9.45x
K-12 Teacher Resources 2.76% 9.37x
Korea Cluster 0.96% 9.30x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Content Affinity attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Parents of High School Students audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female