Dstillery Audiences

PARENTS OF HIGH SCHOOL STUDENTS

Audience Size: 4.1 Million Devices

Explore the Parents of High School Students Audience

Below you'll find more information about the Parents of High School Students audience, broken down in different categories based on their digital and physical behaviors. These are 4.1 million unique devices whose actions qualify for the Parents of High School Students audience.

Dstillery Crafted Audiences

INTERESTS

The Parents of High School Students audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Parents of High School Students audience is Online Test Prep Resource Readers.

Interest Composition Index
Online Test Prep Resource Readers 24.10% 13.05x
Tutoring Resources Researchers 18.71% 10.75x
Online Education Resource Researchers 17.64% 9.72x
Senior Caregivers 20.65% 9.58x
K12 Education Resource Researchers 17.24% 9.54x
Teaching Resources Researchers 18.89% 9.53x
Non-Profit Volunteers 18.88% 9.03x
Government Student Loan Researchers 18.84% 9.03x
College Aspirants 15.80% 8.74x
Job Seekers 13.82% 8.56x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Interest attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Parents of High School Students audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Parents of High School Students audience is Old Navy.

Location Composition Index
Old Navy 0.01% 1.18x
Victoria's Secret 0.01% 1.10x
Maurices 0.01% 1.10x
Carhartt 0.11% 0.94x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Location attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Web Insights

WEBSITES

The Parents of High School Students audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Parents of High School Students audience is test-guide.com.

Website Composition Index
test-guide.com 7.42% 31.61x
magoosh.com 6.18% 27.58x
medicalschoolhq.net 1.61% 27.21x
aamc.org 1.45% 26.86x
freedmvpracticetests.com 1.11% 25.37x
uniontestprep.com 3.21% 22.92x
cram.com 2.48% 20.01x
pearsonvue.com 1.34% 17.14x
easynotecards.com 1.03% 16.98x
act.org 6.29% 16.06x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Web attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Parents of High School Students audience is Nursing.

Content Affinity Composition Index
Nursing 2.08% 16.27x
Assorted Topics (Cooking, Games, Viral Media) 0.02% 14.55x
Online Learning 0.06% 13.74x
Youth Educational Resources 0.51% 13.43x
MBA Education 2.64% 12.46x
Higher Education 0.41% 10.82x
Science Education & Academia 0.86% 10.60x
Texas Sporting & Outdoors Cluster 0.07% 10.44x
Survey Websites 0.01% 9.95x
Healthcare Jobs 0.50% 9.87x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Content Affinity attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Parents of High School Students audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female