Dstillery Audiences

PARENTS OF HIGH SCHOOL STUDENTS

Audience Size: 4.5 Million Devices

Explore the Parents of High School Students Audience

Below you'll find more information about the Parents of High School Students audience, broken down in different categories based on their digital and physical behaviors. These are 4.5 million unique devices whose actions qualify for the Parents of High School Students audience.

Dstillery Crafted Audiences

INTERESTS

The Parents of High School Students audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Parents of High School Students audience is Job Seekers.

Interest Composition Index
Job Seekers 29.78% 16.53x
College Aspirants 30.35% 15.55x
Recreational Sports Participants 26.98% 15.25x
Senior Caregivers 33.73% 15.24x
Career Focused Individuals 22.57% 14.41x
Nursing Students 29.57% 14.05x
College Professors 26.56% 13.03x
Sleep Disorder Researchers 27.58% 12.88x
Nurses 27.86% 12.79x
Medical Science Researchers 22.53% 12.77x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Interest attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Parents of High School Students audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Parents of High School Students audience is Express Outlets.

Location Composition Index
Express Outlets 0.01% 1.55x
Lorna Jane 0.01% 1.32x
Everlane 0.00% 1.31x
Columbia 0.01% 1.30x
Belk 0.02% 1.27x
Ann Taylor 0.02% 1.23x
LL Bean 0.01% 1.22x
REI 0.02% 1.20x
The Childrens Place 0.06% 1.17x
Old Navy 0.06% 1.15x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Location attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Web Insights

WEBSITES

The Parents of High School Students audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Parents of High School Students audience is mometrix.com.

Website Composition Index
mometrix.com 5.98% 81.63x
studyguidezone.com 1.23% 80.44x
practicequiz.com 1.89% 71.47x
uniontestprep.com 3.83% 66.55x
test-guide.com 2.09% 66.31x
petersons.com 1.01% 58.15x
testprepreview.com 5.98% 55.85x
test-questions.com 1.08% 54.56x
lsac.org 1.84% 54.16x
practicalnursing.org 1.78% 47.43x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Web attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Parents of High School Students audience is Nursing.

Content Affinity Composition Index
Nursing 11.96% 19.00x
Higher Education 5.87% 17.07x
Online Learning 0.45% 15.91x
MBA Education 10.42% 15.41x
Children's Health 4.84% 14.91x
Law School Research Cluster 1.12% 14.83x
Youth Educational Resources 3.03% 14.61x
Psychology & Social Work 2.97% 13.66x
Job Interview Process 3.74% 13.46x
Healthcare Jobs 3.55% 13.20x
Composition Percentage: The overlap percentage between the Parents of High School Students audience and the Content Affinity attribute.
Index: A comparison of the Parents of High School Students audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Parents of High School Students audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female