PARENTS WITH KIDS
Audience Size: 1.9 Million Devices
Explore the Parents with Kids Audience
Below you'll find more information about the Parents with Kids audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Parents with Kids audience.
As seen below, the leading interest for the Parents with Kids audience is Mature Parents.
|New & Expecting Parents||54.43%||47.78x|
|Bargain Shopping Researchers||47.18%||46.18x|
|Misc-Deal Seekers or Coupon Shoppers||46.49%||42.74x|
|Home and Garden TV Fans||43.56%||41.80x|
|Shelf-Stable Food Content Readers||27.79%||40.76x|
|Home Design and Living Publication Readers||38.07%||40.31x|
As seen below, the apparel retail location most frequented by the Parents with Kids audience is Carhartt.
As seen below, the highest indexing website for the Parents with Kids audience is mom365.com.
As seen below, the most visited Content Affinity for the Parents with Kids audience is New Parents.
|Parenting & Children's Activities||2.24%||35.57x|
|Cub & Girl Scouts||0.17%||26.41x|
|Scrapbooking & Home Art Projects||5.79%||25.81x|
|Assorted Topics (Car Rental, Travel, Fashion, Blogs)||0.20%||25.42x|
|Coupons & Family||9.91%||25.04x|