Dstillery Audiences

PARENTS WITH TODDLERS

Audience Size: 3.1 Million Devices

Explore the Parents with Toddlers Audience

Below you'll find more information about the Parents with Toddlers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Parents with Toddlers audience.

Dstillery Crafted Audiences

INTERESTS

The Parents with Toddlers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Parents with Toddlers audience is Hands-On Parents.

Interest Composition Index
Hands-On Parents 44.44% 41.31x
Homeschooling Parents 40.19% 38.55x
Involved Parents 38.74% 37.89x
Parents with Kids 33.13% 35.31x
Teaching Resources Researchers 32.53% 30.05x
Working Parents 28.12% 28.73x
Coupon Researchers 24.95% 28.25x
Military Families 29.25% 26.50x
Photo Memory Makers 28.72% 26.20x
Food Allergies Researchers 23.99% 26.13x
Composition Percentage: The overlap percentage between the Parents with Toddlers audience and the Interest attribute.
Index: A comparison of the Parents with Toddlers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Parents with Toddlers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Parents with Toddlers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.34% 1.26x
Mens Wearhouse 0.54% 1.24x
Buckle 0.19% 1.21x
Express Outlets 0.01% 1.18x
Belk 0.01% 1.15x
Lane Bryant 0.05% 1.13x
Journeys 0.06% 1.07x
Dressbarn 0.05% 1.06x
White House Black Market 0.21% 1.04x
Chicos 0.06% 1.02x
Composition Percentage: The overlap percentage between the Parents with Toddlers audience and the Location attribute.
Index: A comparison of the Parents with Toddlers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Parents with Toddlers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Parents with Toddlers audience is stillplayingschool.com.

Website Composition Index
stillplayingschool.com 1.11% 79.03x
fromabcstoacts.com 1.86% 72.68x
totschooling.net 2.96% 71.61x
messylittlemonster.com 2.15% 70.36x
teaching2and3yearolds.com 4.12% 70.33x
stayathomeeducator.com 1.40% 68.03x
toddlerapproved.com 2.47% 67.25x
lifeovercs.com 1.84% 66.91x
homeschoolpreschool.net 1.02% 66.89x
powerfulmothering.com 3.02% 66.46x
Composition Percentage: The overlap percentage between the Parents with Toddlers audience and the Web attribute.
Index: A comparison of the Parents with Toddlers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Parents with Toddlers audience is Christian Youth.

Content Affinity Composition Index
Christian Youth 2.28% 27.85x
Scrapbooking & Home Art Projects 9.83% 26.03x
Children's Learning Tools 11.94% 25.80x
Mommy Bloggers 11.47% 25.51x
Homeschooling 0.79% 21.97x
Children's Health 4.27% 21.66x
Coupons & Family 11.55% 21.21x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.25% 19.27x
Tattoos & Costumes 0.36% 17.90x
Family on a Budget 31.23% 17.82x
Composition Percentage: The overlap percentage between the Parents with Toddlers audience and the Content Affinity attribute.
Index: A comparison of the Parents with Toddlers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Parents with Toddlers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female