Dstillery Audiences

PARENTS WITH TODDLERS

Audience Size: 4.3 Million Devices

Explore the Parents with Toddlers Audience

Below you'll find more information about the Parents with Toddlers audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the Parents with Toddlers audience.

Dstillery Crafted Audiences

INTERESTS

The Parents with Toddlers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Parents with Toddlers audience is Hands-On Parents.

Interest Composition Index
Hands-On Parents 22.41% 13.94x
Homeschooling Parents 18.72% 13.12x
Involved Parents 15.82% 12.60x
Military Families 21.24% 10.33x
Parents with Kids 11.67% 10.19x
Teaching Resources Researchers 15.92% 9.76x
Mother's Day Celebrators 8.79% 9.30x
School Supply Shoppers 18.38% 8.17x
K12 Education Resource Researchers 13.11% 8.16x
Photo Memory Makers 12.47% 8.10x
Composition Percentage: The overlap percentage between the Parents with Toddlers audience and the Interest attribute.
Index: A comparison of the Parents with Toddlers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Parents with Toddlers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Parents with Toddlers audience is Carhartt.

Location Composition Index
Carhartt 0.05% 1.00x
Composition Percentage: The overlap percentage between the Parents with Toddlers audience and the Location attribute.
Index: A comparison of the Parents with Toddlers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Parents with Toddlers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Parents with Toddlers audience is totschooling.net.

Website Composition Index
totschooling.net 1.85% 35.60x
messylittlemonster.com 1.60% 35.52x
fromabcstoacts.com 1.09% 34.98x
teaching2and3yearolds.com 2.11% 34.53x
powerfulmothering.com 1.08% 34.03x
notimeforflashcards.com 2.79% 31.72x
toddlerapproved.com 1.22% 31.55x
handsonaswegrow.com 3.02% 31.25x
theimaginationtree.com 1.59% 31.19x
playideas.com 1.00% 30.97x
Composition Percentage: The overlap percentage between the Parents with Toddlers audience and the Web attribute.
Index: A comparison of the Parents with Toddlers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Parents with Toddlers audience is Children's Learning Tools.

Content Affinity Composition Index
Children's Learning Tools 5.15% 17.97x
Scrapbooking & Home Art Projects 3.05% 14.96x
Mommy Bloggers 5.40% 12.75x
Coupons & Family 3.46% 10.56x
Child Development 0.99% 10.56x
Family on a Budget 12.33% 10.29x
Parenting & Children's Activities 0.49% 9.39x
K-12 Teacher Resources 4.30% 8.90x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 4.08% 8.79x
Math Education 4.23% 8.52x
Composition Percentage: The overlap percentage between the Parents with Toddlers audience and the Content Affinity attribute.
Index: A comparison of the Parents with Toddlers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Parents with Toddlers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female