Explore the Patio Furniture Shoppers Audience
Below you'll find more information about the Patio Furniture Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.6 million unique devices whose actions qualify for the Patio Furniture Shoppers audience.
INTERESTS
The Patio Furniture Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Patio Furniture Shoppers audience is Kitchen and Bath Professionals.
| Interest | Composition | Index |
| Kitchen and Bath Professionals | 20.47% | 12.17x |
| Home Decor Shoppers | 17.16% | 11.54x |
| Country Home Decorators | 15.84% | 11.41x |
| Home Goods Shoppers | 19.08% | 11.05x |
| Chandelier and Lamp Shoppers | 18.71% | 10.86x |
| Bed & Bath Shoppers | 18.00% | 10.54x |
| Blender Shoppers | 15.22% | 10.01x |
| Apartment Furniture Shoppers | 13.67% | 9.93x |
| Home Rug Shoppers | 15.13% | 9.69x |
| Home Goods Supercenter Shoppers | 15.13% | 9.69x |
Composition Percentage:
The overlap percentage between the Patio Furniture Shoppers audience and the Interest attribute.
Index: A comparison of the Patio Furniture Shoppers audience to the internet population.
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APPAREL RETAILERS
The Patio Furniture Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Patio Furniture Shoppers audience is Old Navy.
| Location | Composition | Index |
| Old Navy | 0.01% | 1.20x |
| Carhartt | 0.12% | 1.10x |
| Mens Wearhouse | 0.01% | 0.67x |
Composition Percentage:
The overlap percentage between the Patio Furniture Shoppers audience and the Location attribute.
Index: A comparison of the Patio Furniture Shoppers audience to the internet population.
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WEBSITES
The Patio Furniture Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Patio Furniture Shoppers audience is potterybarn.com.
| Website | Composition | Index |
| potterybarn.com | 2.60% | 16.40x |
| appliancesconnection.com | 2.76% | 15.19x |
| onekingslane.com | 1.48% | 13.97x |
| restorationhardware.com | 2.51% | 13.56x |
| jossandmain.com | 2.29% | 13.41x |
| westelm.com | 1.28% | 12.91x |
| zgallerie.com | 1.41% | 12.64x |
| westmarine.com | 1.73% | 12.15x |
| pplmotorhomes.com | 1.21% | 11.65x |
| kirklands.com | 1.12% | 11.55x |
Composition Percentage:
The overlap percentage between the Patio Furniture Shoppers audience and the Web attribute.
Index: A comparison of the Patio Furniture Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Patio Furniture Shoppers audience is Home Decoration - Crafts & Kids.
| Content Affinity | Composition | Index |
| Home Decoration - Crafts & Kids | 0.75% | 11.96x |
| Home Remodeling | 1.15% | 11.56x |
| Furniture & Home Improvement | 4.24% | 11.29x |
| Holiday Gifts | 0.32% | 11.22x |
| Home Improvement Contractor | 0.09% | 10.96x |
| Yard Structures | 1.27% | 10.68x |
| Home Office Products | 0.09% | 10.44x |
| Pool Cleaning | 0.53% | 10.11x |
| Bathrooms & Plumbing | 1.00% | 9.86x |
| Assorted Topics (Cooking, Games, Viral Media) | 0.01% | 9.84x |
Composition Percentage:
The overlap percentage between the Patio Furniture Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Patio Furniture Shoppers audience to the internet population.
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DEMOGRAPHICS
The Patio Furniture Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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