Dstillery Audiences

PATIO FURNITURE SHOPPERS

Audience Size: 4.6 Million Devices

Explore the Patio Furniture Shoppers Audience

Below you'll find more information about the Patio Furniture Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.6 million unique devices whose actions qualify for the Patio Furniture Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Patio Furniture Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Patio Furniture Shoppers audience is Kitchen and Bath Professionals.

Interest Composition Index
Kitchen and Bath Professionals 20.47% 12.17x
Home Decor Shoppers 17.16% 11.54x
Country Home Decorators 15.84% 11.41x
Home Goods Shoppers 19.08% 11.05x
Chandelier and Lamp Shoppers 18.71% 10.86x
Bed & Bath Shoppers 18.00% 10.54x
Blender Shoppers 15.22% 10.01x
Apartment Furniture Shoppers 13.67% 9.93x
Home Rug Shoppers 15.13% 9.69x
Home Goods Supercenter Shoppers 15.13% 9.69x
Composition Percentage: The overlap percentage between the Patio Furniture Shoppers audience and the Interest attribute.
Index: A comparison of the Patio Furniture Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Patio Furniture Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Patio Furniture Shoppers audience is Old Navy.

Location Composition Index
Old Navy 0.01% 1.20x
Carhartt 0.12% 1.10x
Mens Wearhouse 0.01% 0.67x
Composition Percentage: The overlap percentage between the Patio Furniture Shoppers audience and the Location attribute.
Index: A comparison of the Patio Furniture Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Patio Furniture Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Patio Furniture Shoppers audience is potterybarn.com.

Website Composition Index
potterybarn.com 2.60% 16.40x
appliancesconnection.com 2.76% 15.19x
onekingslane.com 1.48% 13.97x
restorationhardware.com 2.51% 13.56x
jossandmain.com 2.29% 13.41x
westelm.com 1.28% 12.91x
zgallerie.com 1.41% 12.64x
westmarine.com 1.73% 12.15x
pplmotorhomes.com 1.21% 11.65x
kirklands.com 1.12% 11.55x
Composition Percentage: The overlap percentage between the Patio Furniture Shoppers audience and the Web attribute.
Index: A comparison of the Patio Furniture Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Patio Furniture Shoppers audience is Home Decoration - Crafts & Kids.

Content Affinity Composition Index
Home Decoration - Crafts & Kids 0.75% 11.96x
Home Remodeling 1.15% 11.56x
Furniture & Home Improvement 4.24% 11.29x
Holiday Gifts 0.32% 11.22x
Home Improvement Contractor 0.09% 10.96x
Yard Structures 1.27% 10.68x
Home Office Products 0.09% 10.44x
Pool Cleaning 0.53% 10.11x
Bathrooms & Plumbing 1.00% 9.86x
Assorted Topics (Cooking, Games, Viral Media) 0.01% 9.84x
Composition Percentage: The overlap percentage between the Patio Furniture Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Patio Furniture Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Patio Furniture Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female